Great description of the How, Why, Scope, Outcome, Rationale, etc. Should it
be captured for the wiki?
On Feb 21, 2011 6:31 PM, "Christoph Noack" <christ...@dogmatux.com> wrote:
> Hi all,
>
> this might also be a mail that'll get a bit longer ... sorry for that in
> advance :-) And this it might be the last one for today, please bear
> with me while I want to express a warm "Welcome" to the ones who newly
> arrived: hi Catalin, hello Sean!
>
> Okay, back to the initial topic, the "motif". Where to start? Well, I've
> carefully read all the mails in the thread once again and tried to
> understand the different opinion, proposals, ideas, concerns, ... But,
> there might be some misunderstandings on my side, so please express your
> thoughts as well.
>
>
> *** Topic "What? Why? And how?" ***
>
> When I browsed through the comments, and also the concerns summarized by
> Mike, I've noticed that some of us (like me *g*) might not yet fully
> know what this initiative is about. Thus, I'd like to summarize the idea
> how I got it - just to make :-)
>
> In Scope: The aim is to create a unique motif [1] that helps to let our
> visual artwork to appear more unified by taking account the already
> established branding guidelines [2]. The motif is created by a
> collaborative process that takes place on the Design Team mailing list.
> Besides the motif itself, documentation and examples will be made
> available to ease its use.
>
> Out of scope: The initiative is not meant to ...
> * Replace the current branding / visual design guidelines
> * Change the logo to a larger extend
> * Rush the (some time ago) announced Community Branding process
> that might still take place if required
>
> Rationale: The visual artwork created over the last months (product,
> website, promotion, ...) already differ in its style. The motif is
> required to strengthen the visual consistency of us - referring to both
> the community and the product.
>
> Outcome: As Nik already said in another mail, everything will be
> discussed on this list and ideas will be posted on the wiki. Here I'd
> like to add that (although it might be quite natural) it might be
> insanely helpful to address some of our "products" - like Nik already
> for the website (explaining his thoughts).
>
>
> *** In-Between Documentation ***
>
> But this leads to the "how" it will be made. And here I'd also like to
> comment - a lot of people will be addressed (maybe concerned, so to
> say). So although I understand Nik's thoughts with regard to "how many
> stakeholders are part of the game", I propose to at least communicate a
> "daily" (given the current schedule) status to one of the official
> communication channels like the TDF Planet.
>
> So, Nik, your "neglected" blog needs to be there *g*. Otherwise, I fear,
> a larger part of the community won't understand why the motif is so
> important ... for most it might just be anything.
>
> To me (purely personal impression), this seemed to work rather well in
> the past - even if we had to strongly focus on certain things. For
> example, some concerns by Sean might be reduced when knowing that some
> of his questions are answered in the blogs I wrote in the past ... so if
> anybody wants to have a look at the first steps of our community and the
> initial branding, I'd recommend starting here:
>
http://luxate.blogspot.com/2010/10/agreeing-on-childs-name-simple-task.html
>
> By the way, the nice things Nik posted concerning the meaning of single
> elements (e.g. pale inner border --> depth of paper stack) need to be
> documented as well. Although here "off topic", somehow important to
> me :-)
>
>
> *** Available Stuff ***
>
> When we started with LibreOffice, the thing that might be close to a
> motive was the "triangle pattern" that can e.g. be found here:
>
http://luxate.blogspot.com/2010/11/libreoffice-33-artwork-improvements_18.html
>
> Advantages: Unique, perfect "fit" to the document symbol, neutral
>
> Disadvantages: Required a lot of space, needed to be re-positioned
> sometimes (different edges, so the intended branding effect was less
> strong)
>
>
> *** Thoughts ***
>
> Of course, most of these explanations (or let's call it "tries") cannot
> hinder creativity ... or (even better) stop people from digging even
> deeper into this. Since Paulo made some thoughtful statements concerning
> how he perceives the project, here is a link to some information
> Thorsten put together a while ago. Maybe it helps to incorporate some of
> his thoughts ...
> http://wiki.documentfoundation.org/Design/Visual_Identity_Briefing
>
>
> *** Topic "Stock Photography" ***
>
> Having own stock photography is a great idea, and something which was
> badly missing for OpenOffice.org. And although some of us might own
> nifty DSLRs, there might also be other sources ... we might ask there as
> well?
>
> Like the LibreOffice community, there are other groups being e.g.
> addicted to photography. I'm sure that some of them might help us - very
> similar to how we currently get "hit" by people's friendliness with
> regard to the foundation funding initiative.
>
> Or, we might cooperate with photo magazines that usually do some kind of
> "challenge" (although I don't like the word and its meaning). For
> example, one of the German publishers that were very supportive during
> the last years, both offers IT magazines and a photography magazine.
>
> And, Dmitri Popov, a kind person I've met several times at conferences,
> is an extraordinary photographer ... maybe we can ask him if sooner or
> later?
> http://dmpop.homelinux.com/piwigo/
> http://www.flickr.com/photos/dmpop/
>
>
> Okay, let's continue with some comments below ...
>
>
> Am Dienstag, den 22.02.2011, 01:02 +1100 schrieb Nik:
>> On 2/21/2011 7:02 PM, Mike Houben wrote:
>> > Am 20.02.2011 um 15:18 schrieb Nik:
>> >
>> >> *So the schedule looks like this:*
>> >> Brainstorm ideas: Monday 21st Feb - Tuesday 22nd Feb.
>> >> Design vectors: Wednesday 23rd Feb - Thursday 24th Feb.
>> >> Decision: Friday 25th Feb.
>> >> Revisions: Saturday 26th Feb.
>> >> Finalised: Sunday 27th Feb.
>> > Wy we have to rush on this? After some initial presentations on this
List I had some Loooooong Discussions (FOSDEM was for me nearly only "NOACK"
;-) He is nice, but don't wan't to start a discussion with him, you end
talking hours/days with him ;) - You should listen to him. He knows his
stuff).
>
>> Christoph was understandably concerned about resources/time for the
>> coordination of this task.
>> That resource is me. The time is mine.
>> Christoph is in support of this, as I have volunteered to do things
>> (document progress) that would usually fall to him (or Bernhard) and
>> occupy their time.
>> Christoph and I go a ways back, he knows I value his input, and I'm
>> pretty certain he reciprocates =)
>
> True, of course :-)
>
> But I think I get Mike's concern - it is not only the resources, but
> also how to get others informed that things are "decided" - maybe even
> without their knowledge. That makes it usually hard to get some
> understanding afterwards. But, this is my understanding, the number of
> changes is limited anyway.
>
> [...]
>> > My Schedule-idea is a lot slower, because we have something already
>> in place so we can take time to work on the new Design motifs. It's
>> never a good idea to hurry in an FOSS-Community and to do it right and
>> for all possible aspects we should take a really slow but INTENSIV
>> Schedule.
>> >
>> That is the traditional wisdom yes, but you cannot apply that to every
>> circumstance.
>> I need you to understand that this Time schedule is not "rushed", it is
>> focused, yes, fast-paced, certainly, but "rushed" suggests there is no
>> forethought/planning or time to reflect and improve.
>> That is not the case here. It is possible to work efficiently and that
>> is what I propose. Anyone who has worked in a Design firm is capable of
>> (and indeed, familiar with) rising to the challenge.
>
> Maybe this matches nicely with what I've suggested before - it might
> appear "rushed" if people cannot follow the progress and, thus, don't
> understand what's going on. Then we fall into the "not invented here"
> trap - both within the Design team, and within the rest of the
> community.
>
> Usually, this can be avoided by trust by knowing that people do it
> right ... simple, isn't it? ;-) But how should others (even outside the
> Design team) know? This surely has to be taken into account.
>
>
>> > Everyone should present his Ideas/Wishes/Presentations on his
>> personal Wikipage and we will present this ideas like that to the
>> others. If we have this, we can discuss and "vote" for the ideas here
>> on the Mailing list and make a Schedule on the Ideas we all have.
>> This will happen, it will be discussed on this list and ideas will be
>> posted on the wiki.
>> Everyone will have a chance to participate, it will be conducted openly
>> for all to see.
>> No one reports to me, I'm simply coordinating efforts.
>
> Concerning the latter: I'm very thankful for this, because this is a
> very tough part ...
>
>
>> > [I think the Feature Request on many sites works like this. You make
>> a List with a little (or big) Presentation of every idea and the User
>> (outside and inside) can vote on the ideas.]
>> >
>> > If we really wan't to rush this, I think that all of my ideas will
>> not see the light the outside of my head and will be presented to your
>> eyes. This would also be dismotivating for some others here.
>
>> Mike, work with me here. No one will be prohibited from adding ideas,
>> EVERYONE will have a chance to contribute.
>> We cannot wait until it is convenient for everyone to participate,
>> because such a time will never come.
>
> Mmh, might it be helpful to "affirm" that the idea matters, not the
> perfect visual representation (now)? In this case, the limited time can
> be spent on ideas ... to me, a scan / photograph of a simple "paper and
> pencil" sketch is totally sufficient to communicate the idea.
>
> [...]
>
>> If we proceed and succeed, we might have a new confidence in this agile
>> method of working. And a Motif to boot.
>> If we fail, we will have laid the ground-work for future completion of
>> this task.
>> No harm done either way.
>
> True, didn't think about that :-)
>
>> > Places where I think we have to rethink:
>> >
>> > - LibreOffice Product Placement Website
>> > - Community Website
>> > - Some specialised Marketing Pages...
>> > - Other Graphical things (..pleas insert your places here..)
>
>> What you list here certainly needs attention, but you are a member of
>> the marketing team also, you should be aware that much collateral is
>> being purchased, many conferences being held, much advertising that
>> needs a professional touch. The above points focus on the website in a
>> narrow manner, the design of a Motif would benefit EVERYTHING that is
>> Designed for the LibO project, not just web. And right now, that is what
>> is asked of the Design team. To make Designs the whole community can
>> use/appropriate.
>
> Might there be a slight misunderstanding - I don't know ... from what I
> understand, Mike wanted to make sure that the motif will work well when
> used in different contexts. For example, I started to work on a "normal"
> advertisement that will get printed. Our "screen optimized" design falls
> pretty short with regard to these requirements ...
>
> So either we take this into account, or we consider the motif as a first
> "high level" step. And by the way, since I've talked about trust into
> people, maybe it helps you Mike to know that Nik is aware about "usage
> in context":
>
http://wiki.services.openoffice.org/wiki/Art/Visual_Concept_Proposals#Nikash_SINGH
>
> And, Nik also really knows how closed processes and behind-the-scenes
> decisions can discourage people from actively participating ... I'm sure
> he takes care. On the other hand, it just feels great to see that you,
> Mike, pay so much attention to be inclusive as possible!
>
>
>> I hope that goes some way to addressing your concerns on the matter.
>> And I hope you'll find time to join in the discussion and ideation the
>> next few days.
>
> Okay, my time is up ... so no brainstorming today, just the comments and
> questions above. I don't know whether they help anybody, but at least to
> me, these reflective thoughts were helpful. To be honest, I'm a bit
> tired ... so please bear with me if anything seems weird / less
> understandable.
>
> Finally: Nik, Mike, Rob ... thank you all for your effort, your ideas,
> your involvement.
>
>
> Good night :-)
>
> Christoph
>
>
> [1] http://en.wikipedia.org/wiki/Motif_%28visual_arts%29
>
> [2] http://wiki.documentfoundation.org/Marketing/Branding
>
>
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