Not good at this but would go for something emotive like:
"Open your world with Linux"
"Live free with Linux"
"Living free [image of Tux]"
Actually, the Tux logo is worth a fortune if we can work in.
Steve
John Walicki wrote:
Ken VanDine wrote on 01/17/2008 03:29:49 PM:
"Open Source Makes Sense"
On Jan 17, 2008 2:18 PM, Ken VanDine <[EMAIL PROTECTED]> wrote:
I agree, this is a good place to start. Perhaps we should avoid the
"Choice" word there to avoid the being construed as related to
abortion... such a touchy topic. So I like "Got options?"
True.
I think our marketing slogan needs to include 'Linux' as part of it.
Otherwise its too vague.
"Desktop Linux, Not your Fathers Windows"
"Secure your Desktop with Linux"
"Experience Linux"
"Life, Liberty and Linux"
I like this:
"Break Free with Linux"
Here I think I'm all creative and google found these Linux Slogans:
http://www.angesagter.de/fread.php?fid=6&fpg=193&tid=52113
There are some good ones there.
-- John
--Ken
On Thu, 2008-01-17 at 10:23 -0800, Bryan, Shane wrote:
John Walicki wrote:
Apple can spend $100M on their commercials, the
LF isn't in a position to do that. However, we can develop a
message
and promote it through the press/media. Jim agreed to help us on
that. The industry consortium model aka "Got Milk?" is what we're
after. Instead of promoting a Ubuntu/SLED/Fedora/RedHat/Xandros/etc
brand, we need a witty, catchy Linux Desktop message.
Off the top of my head slogan ideas:
"Got Choices?"
"Got Choice?"
"Got Options?"
Or play off the AOL "You've Got Mail!" campaign:
"You've Got Choices!"
"You've Got Options!"
This lends itself to focusing on the key value of Linux as a choice,
not
just as a competitor to MS. It also allows ads to play up the fact
that
there are choices of vendors available within the Linux world as well,
not just "Yet Another Monolithic OS" (YAMO) to be locked into.
Just some random thoughts,
Shane...
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