On Tuesday 20 February 2007 23:41, Charles-H.Schulz wrote: > Graham, > > nice and ambitious idea. Let me forward your mail to some folks at > Google and see what they think. > > Thank you, > Charles.
Thanks Charles that would be appreciated If we get an affirmative from them I'll start up a wiki page to help it along Cheers G > > Graham a écrit : > > All > > > > I've been trying to come up with a campaign to coincide with the > > beginning of the University year here in NZ. I always came across the > > same stumbling block: Cost. > > > > Some discussion on the Art list with regard to Logos got me thinking. > > > > Especially when I picked up a copy of the latest PCWorld! Attached to > > this months issue is ANOTHER entire 48 page magazine devoted to Vista and > > Office 2007 put together by the PCWorld NZ people and paid for by MS. > > This is on top of PCWorld itself being half filled with Vista. > > > > The mind boggles at the cost of such a campaign > > > > However Christian Lohmaier, (A man, I might add that has immaculate taste > > in music :) ) Bernhard Dippold and myself were busy disagreeing about > > Logos, marketing and so forth on the Art list and that inspired the > > following idea. > > > > If there is a need to move a 1000 tonnes of let's say wheat, from one > > side of a continent to the other, the large corporate would use what it > > could afford and get a really big train because they can buy the train. > > > > The volunteer organisation can afford a bicycle. Or at least each of > > it's members can afford a bicycle. > > > > So the large Corp may have a really big train but we have lotsa people on > > Bikes moving a few kilos at a time. > > > > In order then to take advantage of our strengths I needed to stop trying > > to figure out how I was going to afford a Train and how to make the most > > of what we've got. > > > > > > So I came up with a simple call to action - > > > > Gooogle:OOo > > > > The aim of the campaign is to raise Brand recognition and get people > > hitting the website and let the website take care of increasing the User > > base. > > > > The reasoning behind this goes like this. > > > > Anyone can print off single page flyers on their home printer > > Anyone can take out a classified in the local paper or magazine or trade > > publication. Whatever an individual feels capable of paying for. > > > > A ream of paper costs about $8 here in NZ Print 500 with Gooogle:OOo on > > them and go letterbox stuffing. Stick them up on Community Notice > > Boards. Give away bumper stickers. > > > > The constant is the Gooogle:OOo > > > > We may have to talk to Google about using their name as a verb, but hey > > it's already in wide use in any case > > > > The advantage to OOo is that we are not gathering money to fund a big > > campaign that our competitors can afford to do far better, we are > > leveraging grassroots enthusiasm and not expecting more than a little > > time. > > > > To give it maximum impact however we need to coordinate a Gooogle:OOo day > > around the globe. > > > > Comments > > > > Cheers > > > > GL > > --------------------------------------------------------------------- > To unsubscribe, e-mail: [EMAIL PROTECTED] > For additional commands, e-mail: [EMAIL PROTECTED] -- Graham Lauder, OpenOffice.org MarCon (Marketing Contact) NZ http://marketing.openoffice.org/contacts.html "GET LEGAL - GET OPENOFFICE.ORG" http://why.openoffice.org ISO 26300 compliant "GET DRESSED - GET OOOGEAR" http://www.ooogear.co.nz Promotional gear for the discerning OOo Advocate --------------------------------------------------------------------- To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
