If we're going down the popular culture/film-reference route:

   Qpid - Message Transformers!
   Qpid - Transforming Messaging!
   Qpid - Materializing Near You!

Or (perhaps a bit obscure):

    Qpid: For all your Dark Nights...

Marnie, how about:

    Qpid: Warp Factor AMQP!
-- Mark
On Thu, Jan 29, 2009 at 10:48 AM, Marnie McCormack <
marnie.mccorm...@googlemail.com> wrote:

> Qpid: The force is with you
> Qpid: Warp Factor X (I'm not enough of a trekkie to have a better idea)
>
> On Thu, Jan 29, 2009 at 10:45 AM, Mark Atwell <mark.atw...@gmail.com>
> wrote:
>
> > Sorry, tea-break made me think of a load more!:
> >
> >    QPID: Queue This!      (a la Matrix: "Dodge This!" - will appeal to
> > techies)
> >    QPID: Quite Perfect Innate Design     (or some variant)
> >
> > In a similar vein:
> >
> >    QPID: Quite Possibly Iconic Design    (or variant - Probably?)
> >
> > This one sounds like someone else's (so apologies in advance)
> >
> >    QPID: Quick, Purposeful, Innate Design
> >
> > Ah... my tea's run out...
> >
> > -- Mark
> >  On Thu, Jan 29, 2009 at 10:21 AM, Mark Atwell <mark.atw...@gmail.com>
> > wrote:
> >
> > > If you're looking for a T-shirt-like/mug logo how about a play on 'The
> > > Classic':
> > >
> > >       I'm with QPid!
> > >
> > > This also almost works with the arrow-like AMQP logo!
> > >
> > > BTW is the capitalisation of QPid settled on 'Qpid'?
> > >
> > > Or possibly:
> > >
> > >       AMQP?: I'm with QPid!
> > >       AMQP?: I love QPid!    (opportunity to go with some
> > > Eros/cherub-type-stuff?)
> > >       QPid loves AMQP
> > >
> > > BTW I'm not even going to go near the Kenny Everett Show character
> thing
> > > for fear of offence!
> > >
> > > -- Mark
> > >
> > > On Wed, Jan 28, 2009 at 1:59 PM, Robert Godfrey <
> rob.j.godf...@gmail.com
> > >wrote:
> > >
> > >> Sorry - been away for a couple of days and just caught up with this
> > thread
> > >> now.
> > >>
> > >> 2009/1/27 Jonathan Robie <jonathan.ro...@redhat.com>:
> > >> > It's OK to differ ;->
> > >> >
> > >> > But let me explain my reasoning: the whole point of a slogan is to
> > >> establish
> > >> > identity so people know what it is. AMQP and messaging are
> fundamental
> > >> to
> > >> > what Qpid is.
> > >> >
> > >>
> > >> I think it's interesting here to look at a quick definition (from
> > >> http://www.thefreedictionary.com/slogan):
> > >>
> > >> 1. A phrase expressing the aims or nature of an enterprise,
> > >> organization, or candidate; a motto.
> > >> 2. A phrase used repeatedly, as in advertising or promotion: "all the
> > >> slogans and shibboleths coined out of the ideals of the peoples for
> > >> the uses of imperialism" Margaret Sanger.
> > >> 3. A battle cry of a Scottish clan.
> > >>
> > >> What we seem to be arguing about here is whether we want a slogan that
> > >> fulfils definition 1. or definition 2. (although perhaps the Glasgow
> > >> contingent would like to make some suggestions fulfil definition 3.)
> > >>
> > >> Personally I think that right now we want to have a catchy
> > >> "advertising" slogan to draw people in, along with logos etc that work
> > >> well on marketing material (I want a Qpid t-shirt :-) ).  Much as I
> > >> agree that something like "Qpid: Open Source AMQP Messaging"
> > >> succinctly describes the aims of the project, I don't think it draws
> > >> in people to take a look.  Furthermore it does nothing to help people
> > >> remember the name Qpid.
> > >>
> > >> We *do* also need to make sure that in searches for AMQP and
> > >> Enterprise Messaging, Qpid features highly.  However I think there's a
> > >> fair probability that if you've heard of AMQP you've probably heard of
> > >> Qpid.
> > >>
> > >> So I would probably argue that we need (at least) two different
> > >> slogans... And of the two I think that advertising and drawing people
> > >> is is what we are currently more in need of.  We need to get the name
> > >> "Qpid" out there so that people remember it (even if they don't know
> > >> what is does)...
> > >>
> > >> Now... time to think of some battle cries...
> > >>
> > >> -- Rob
> > >>
> > >> ---------------------------------------------------------------------
> > >> Apache Qpid - AMQP Messaging Implementation
> > >> Project:      http://qpid.apache.org
> > >> Use/Interact: mailto:dev-subscr...@qpid.apache.org
> > >>
> > >>
> > >
> >
>

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