Hello Rob,
I wonder .... there might be some value in your logs as, assuming you
use a cookie to identify the user, as then you can track their movement
through your site. However, you don't see movement between sites which
is where the behavioural data from Facebook Likes and Google Analytics
comes in.
In essence, I don't see much difference - technically - between say, the
data gathering which the Opera browser performs (and the browser on the
Kindle Fire too, I guess) and collecting data via the data co-op
proposal. Although there are two important differences (other than
ownership models and the distribution of profits): the co-op could offer
greater transparency in its workings; and the members have some say in
who their data is sold to and for what purpose. There might be other
possibilities too - for example offering social researchers in
universities access to data at little or no cost - if the co-op members
wanted that.
Andrew
Rob Myers wrote:
On 09/11/11 21:59, Mark Goodge wrote:
I'm paying them in the data my server sends back to their browser.
That's far more valuable than the data they're sending me.
I certainly don't cover my hosting costs from the Apache logs, but
Facebook and Google are doing quite well from the volunteer labour of
web browsing. I suspect this proposal is targeting those sites more than
it is targeting me.
Obviously I'll be able to invoice the data co-op as I'm currently paying
it without appreciable return. "Where value, right." ;-)
- Rob.
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