Hello,
I'm writing this from my hotel room at Interaction 08, where we're about to
start the final day of the conference. Kudos to everyone involved. I imagine
you've caused hundreds of thousands of good conversations. I'm well into the
double-digits already, so far as my part in those conversations is
concerned. 

But I've noticed a topic missing from these conversations, and I thought I
would bring it up here before the conference ends. 

THE MISSING TOPIC
It's this: we are a community supposedly driven by understanding of the
people who are affected by our work (that's PC for "our users"), but we
aren't talking about them very much. Now, this isn't some kind of attempt to
induce guilt. This isn't a shame email. I just want to point it out as a
characteristic of our community, and suggest something that might enrich
some of these hundreds of thousands of conversations. 

We're geeks/craftspeople (Hi Alan). We might be more sociable and stylish
than the geeks in the movies, but when we get together we talk shop:
methods, gear, office stories. Both fun and useful. Good for us. 

I think most of us would agree that one of the principles that underlies our
practice is that we want to turn outward from ourselves and work from an
understanding of, and genuine concern for, the people whose lives are change
when our work ships. 

SUGGESTION
Here's my suggestion: let's tell each other stories about those people. I
believe those stories would a) turn our conversation to some very
interesting design challenges, b) bring up lots of interesting and valuable
stories about techniques, and c) over time, contribute to the overall sense
of empathy that characterizes our community. 

I'LL START
Here are a couple of stories about my users. 
One group of them has been diagnosed with a medical condition, prescribed
with a treatment, then more or less left on their own. They don't know how
to upgrade their equipment, find out if they're using it correctly, or learn
how to handle some of the family issues that arise through its use. The web
won't necessarily help, because they aren't active on the web. I love them,
and would like to help them. 

We've also spent days and days with "typical" American households as they
communicate with one another, do household chores, entertain themselves, and
get from place to place. I love them too, but I can tell you that most of
the topics we're discussing at this conference are of no concern to them at
all, and aren't on the path to making things better for them. In most of
those houses, the computer is turned off most of the time. In many of them,
there's one email account for the whole household, and they check it maybe
once a day. They are overwhelmed by the complexity of the technology in
their house, knowing how to use maybe 10% of the functionality, and relying
on the household "expert" to do things like switch the entertainment system
from cable to DVD. They stay in touch with people by talking on the phone,
and that works just fine for most. But if they are responsible for someone's
care (and a LOT of them are -- gramma, neighbor,...) it's very difficult for
them to have the kind of connection they'd like. 

These are pretty general, I know. But they are the people that have been
coming to mind as we swap twitters and discuss industry trends.

That's it. Thank you all again for all those great conversations. I look
forward to more. 

Marc Rettig
Fit Associates, LLC


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February 8-10, 2008 in Savannah, GA, USA
Register today: http://interaction08.ixda.org/

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