What people tell they do & What people actually do = completely different

Listen to your customer. Get him involved.
But even better, see him use a product/website/...
Give him simple tasks. Ask him to describe what he's doing.

Pay attention to the underlying issues;
if he/she wants a faster horse, you don't have to build or find a faster horse.
Extraction: you now know they want to go faster

Your customer won't bring the solution, but he can point out some key-issues.
That is, if you're a "good" listener ;

K.
________________________________________________________________
Welcome to the Interaction Design Association (IxDA)!
To post to this list ....... [EMAIL PROTECTED]
Unsubscribe ................ http://www.ixda.org/unsubscribe
List Guidelines ............ http://www.ixda.org/guidelines
List Help .................. http://www.ixda.org/help

Reply via email to