At a very simple level, we should perceive ourselves as investors of our own time & energy. If you value your craftworthyness would you invest that in something you dont understand? Having a business model will come back in to fashion with a resounding bump. Designers should treat their careers like a retirement fund. Understand what you're investing in, understand and manage the risk/ROI.
"Business goals (and sometimes models) are as important as user goals, yet many designer seem to think meeting those goals is someone else's problem to solve." Well said Christina. Unrelated: what are the odds on Twitter surviving this? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=34117 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
