*"Being able to formulate the parti is my added value as designer. This doesn't require ego, just a bit of inspiration and a lot of hard work."*
I disagree here. The analysis outcome can be similar across different teams, yes, that's the "objective" part of the process where we are trying to understand the problem to be solved. But when we start sketching and figuring out a solution that's is more a subjective process (our own perspective of how that problem can be solved). And even the way we approach analysis is biased (some tend to focus on the users, some on the activities to be performed, etc). As creators, we leave our signature on anything we do (for good or bad). And as in any creative endeavor, intuition plays an important part and can lead you to a tangible and accurate solution faster than the analytical process. Both are part of the design process, but definitely those moments of "enlightenment" feel like magic. Gilberto p.s.: Yohan, not trying to be disrespectful (I know this comes from another discussion), but this whole deal about "capital D" and "lowercase d" is just silly. There are design efforts being focused to different things, that's it. We UX practitioners seem to be so eager to embrace silos that now we even separate designers into a new - useless - classification (D or d). On Wed, Sep 23, 2009 at 9:22 PM, Dave Malouf <dave....@gmail.com> wrote: > But what Designers do IS magic! That act of synthesis towards craft > towards implementation is a wondrous magical thing once turned into a > Palm Pre or HP NetBook Mini that brings new areas of delight that were > never there before. > > What's wrong with magic? What's wrong with the unexplained? Or the > secretly explained (LIKE MAGIC!). Yes, I know there are issues in the > business case of "the blackbox", but that issue can be handled in > other ways. > > But that magical blackbox that can create a BMW 750i or a VW Beetle. > The car itself is a great example. There are few if any "functional > usability" issues any longer in the automobile, but in design it is > the marriage of market speak with that unique piece of magic that is > all the difference. > > Now to your other point about "intention" ... we agree. Yes > STARTING w/ the intention or at least passing through intention as a > core driver (sometimes the start of the process is the discover of > intention) is definitely required. You can't do good design w/o it. > > I think the Starck example is bleh. It is an art piece. But I think > Don in the book took an example of mine that I offered during > research about my Toyota Celica (2001). It was an awesome machine. I > loved it. It had no horsepower (I'm cheap and broke) and offered no > real luxuries, but I LOVED IT! I felt like I was in a SciFi space > ship. The designer and I both looked at THAT shape and said it means > ZOOM! Someone else (many) looked at that shape and said, "WTF!?!" > But for me, "ZOOM!" > > This is another important characteristic, is that the focus on a > "single product winner" is almost an impossibiity. Even though the > iPhone is acclaimed there are many who will NEVER buy it. It's > closed system, w/ no keyboard is just preventative. I know others who > even hate the way it looks. This is why most companies have multiple > devices. Even Apple has 4 versions of the iPod each with > disctintiveness of their own. Heck Toyota (in all their brands) has > over 30 different models. > > Anyway, again, it is about balance just up to that last point of > choosing your checks. Thanx for offering that Jared! > > -- dave > > > . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . > Posted from the new ixda.org > http://www.ixda.org/discuss?post=45853 > > > ________________________________________________________________ > Welcome to the Interaction Design Association (IxDA)! > To post to this list ....... disc...@ixda.org > Unsubscribe ................ http://www.ixda.org/unsubscribe > List Guidelines ............ http://www.ixda.org/guidelines > List Help .................. http://www.ixda.org/help > ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
