Hi Marcia, It really depends what it is your product pages are showing as to send through some suitable examples. If you are selling clothes then large images is probably more important than specific details, if you are selling software then you want to see a breakdown of what the software will do.
What products are you showing? If you are looking for nice large images then apple.com do beautiful product pages and show small snippets of information about the product, with supporting rich media and detailed information. Mike Hales raises a good point of testing different product pages with your audience. A simple way of doing this is by adopting something like Google Website Optimiser www.Google.com/WebsiteOptimizer and running a simple A/B test with 2 different templates. Then after a month see which one was most effective in terms of: click-throughs, bounce rates etc. You may also be interested in looked at some space saving UI design patterns on http://ui-patterns.com/ like tabs (as suggested), collapsable panels, pagination, carousels etc to help reduce the visual clutter on your page. Hope this helps. Cheers G . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=49433 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
