>. I seriously doubt any ad
>> agency could come up with anything as good as "e-gold is to money
>> what email is to letters," for example. (Thanks JP!)
>> JMR
>
>What about coke is it! There are many slogans that work.
I certainly never wrote "coke is it", but, I did work on the
Coca-Cola account for a year or two!!
ISL's own slogan is ... "Interesting Software .. Reassuringly Expensive". :)
>In the UK years ago the word PINTA was introduced,
>'Drinka Pinta Milk Aday'. Pinta is now in the English Dictionary.
>There is also Hoover for Vacuum Cleaner and Fridge for Icebox.
>And so it goes on. I'm sure someone can think of more. All the result of
>Advertising.
>I guarantee if you have a budget of a million dollars and a top
>flight ad agency, e-gold would be a household word befor the end of the
>year.
Perhaps that would be a HUNDRED million, Mike! :)
>It is not that advertising does not work. Like many things it is the amount
>of
>work and effort and even money you are prepared to put into it that counts.
>
>But I like James's comment ..."e-gold is to money what email is to
>letters." That is
>the kind of thinking we need to come up with. Slogans that communicate to
>the uninitiated. We need new blood. the more we can do to introduce new
>blood into our
>economy the bigger better and more stable it will become and that will
>benefit all of us.
>
>Kind regards,
>
>Michael Moore
>[EMAIL PROTECTED]
>http://www.gold-today.com
---
You are currently subscribed to e-gold-list as: archive@jab.org
To unsubscribe send a blank email to [EMAIL PROTECTED]
