Naw, need the money to pay for the TS hours for those who DON'T read the manual. You'll find that the readers are still the readers and the don't readers are still the don't readers.
Whatever is at the root of it is deeply ingrained, because TS calls from certain customers always retained their character, many times over decades, with many customers known by name, and with caller ID, the script for the call to come already known before the phone was picked up. A partial answer is to design with an eye to "intuitive" operation. Rather like voodoo, but really worth it if you can get it. Intuitive means that those who are not going to read the manual will get it anyway, and will not call. Those who do read the manual will find the contents easy to understand and retain. Intuitive is a win/win IF it exists, and IF you can ever figure out what it is. GENIUS documenters write intuitive all the time, kind of like Mozart and Beethoven, very hard to find and harder to keep on a payroll. 73, Guy. On Fri, Jun 24, 2011 at 4:28 PM, Wayne Burdick <n...@elecraft.com> wrote: > Should we offer a small discount on complex products if a potential customer > reads the entire manual and passes a test first? > > Wayne > N6KR > > On Jun 24, 2011, at 1:23 PM, Guy Olinger K2AV wrote: > >> However much we try to be kind and accepting of wherever a poster may >> be, RTFM remains pertinent... ______________________________________________________________ Elecraft mailing list Home: http://mailman.qth.net/mailman/listinfo/elecraft Help: http://mailman.qth.net/mmfaq.htm Post: mailto:Elecraft@mailman.qth.net This list hosted by: http://www.qsl.net Please help support this email list: http://www.qsl.net/donate.html