Agreed. When you charge a premium for the product, tell your customer
that the warranty does not cover any defects (and besides the issue
is obviously user related wear and tear and not piss poor
manufacturing and/or design), then you should either A) expect your
customer base to become irate or B) stand behind your warranty. Apple
*appears* to opt for the first choice. At some point, Apple became
the Mercedes Benz of the computing world (or did Mercedes Benz morph
into the Apple of the automobile industry?).
Michael
On Jan 5, 2006, at 6:02 AM, [EMAIL PROTECTED] wrote:
The larger problem however is with the very nature of the computer
industry
and Apple's dependence on style and coolness, not to mention that
fact that
the consumer buys into it. Every couple of years Apple throws away
a design
and starts over. New motherboard, new custom chips, new case, new
power
supply, new cooling system...you get the idea. I think we all
understand
that new designs will have problems that won't turn up until the
factory
starts cranking them out and large numbers of people get them. It
takes a
while for the manufacturer to identify and fix production problems
and for
the designer to recognize flaws and fix them. These issues aren't
indications of quality control problems - they are built the
realities of
manufacturing.
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