On Thu, Jan 24, 2002 at 03:32:11PM +0000, Mark Fowler wrote: >I buy Heinz tomatoe ketchup because I know it and it's low risk - the >ketchup is *good* *enough* and I've only got one bottle of ketchup. I >don't want to be stuck at home with some (possible nice, but unknown) >ketchup to discover that it tastes terrible and have nothing to put on my >chips.
...but this guy's _already bought and paid for_ the unknown ketchup; and rather than taste it, he throws it away and buys Heinz. Not quite the same decision. Roger