.. well, that would be a bit too simplified, but there's food for
thought in these two reports:

http://qz.com/466089/the-fastest-growing-mobile-phone-markets-barely-use-apps/
("In Asia and Africa, websites made up 90% and 96% of mobile
impressions, respectively, in the second quarter.
Their habits are a sharp contrast to the US, where apps accounted for
91% of impressions. Globally, there’s a more even distribution, with
apps making up 56% of mobile impressions and websites comprising the
remainder.")

http://thenextweb.com/insider/2015/08/26/how-we-use-our-phones-is-changing-in-a-big-way-heres-the-data-that-proves-it/
("According to Yahoo’s data, the use of the browser on smartphones is
quickly declining [in the US]. From 2013 to 2015, the company saw the
usage time of the mobile browser drop by over 50 percent as they moved
to native apps instead.")

-- 
Tilman Bayer
Senior Analyst
Wikimedia Foundation
IRC (Freenode): HaeB

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