As long as the image is the same as the onesheet, I agree with Bruce: Most 
collectors might indeed prefer the onesheet. 

However, sometimes the subway campaign used completely different images, like 
this Style B poster for THE MAN WHO FELL TO EARTH:

http://www.filmposter.net/movieposters/poster/movie/original/the-man-who-fell-to-earth-16/search/1/pno/0/

This image was not used anywhere else, and it's far superior to the onesheet. 
Also, sometimes the half subways were printed on flat paper stock. To some 
collectors, they may be more attractive than the 'glossy' onesheets. Which, of 
course, does not mean they are more expensive.

Talk about 'rare' formats: Most likely the rarest format of all the US posters 
is the 'Subway Window Card', measuring 21x22 in. These were used in displays 
inside the subway trains and this is a format that hardly ever shows up at all.

Helmut


> Thanks.  I will pass that information along.
>  
> If that is all that you have ever sold (236 records out of 1 million sales), 
> I would argue that they are fairly scarce.  But I am not convinced (based on 
> the sale prices) that these garner a premium over the corresponding 1-sheets. 
>  Would you agree?
>  
> Evan
>  
> From: Bruce Hershenson
> Sent: Friday, July 11, 2014 11:28 PM
> To: Evan Zweifel
> Cc: MoPo-L
> Subject: Re: [MOPO] What do you call this size poster?
>  
> It is called a "half subway", and measures 29 1/2 x 45 1/2 or so. Full subway 
> posters measure 45 x 60.
> 
> In the 1970s and 1980s, studios were creating "subway posters" for many 
> releases, which were 45" x 60" horizontally-shaped posters that were glued up 
> on walls all over New York City (hence the name "subway poster"). They also 
> made these smaller "subway" posters which measure approximately half the size 
> of a regular "subway" poster (usually around 29" x 45"), and look like a 
> one-sheet, only bigger, but they have information about one or more specific 
> New York theaters then-currently showing that movie. 
> 
> Here are a bunch of them:
> 
> http://www.emovieposter.com/agallery/search/half%2520subway/archive.html
> 
> 
> 
> 
> On Fri, Jul 11, 2014 at 10:00 PM, Evan Zweifel <evanzwei...@comcast.net> 
> wrote:
>  
> A friend of mine has this poster from Raiders of the Lost Ark which is folded 
> and bigger than a 1-sheet (not a 3 sheet).  It has NYC theater information on 
> the bottom as well.  I have uploaded a picture to the internet at:
>  
> http://imgur.com/a8Pyt6I
>  
> What is this size called?  And what is it worth?  Is this particularly rare 
> (and if so, does anyone care)?
>  
> Thanks,
>  
> Evan
>  
> 
> To unsubscribe from the MoPo-L list, click the following link:
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> 
> 
> 
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