All sad but true. I liquidated a large part of my collection a few years ago 
with Grey’s help. I’m happy with what I kept, but miss a lot of what I sold. 
All for the best. 
The folks that love posters will continue to love them, but the reality is that 
the number of those folks is shrinking. 
Yes, buy what you love and you won’t be disappointed. 

Thanks,
MIchael Danese

> On Apr 18, 2022, at 5:16 PM, Grey Smith <greysm6...@gmail.com> wrote:
> 
> 
> All well said and sadly, many very obvious points, Rich. I think Heritage 
> will either keep the auction I built and succeeded with as much as any house 
> out there, or they will combine it with the Entertainment memorabilia venue 
> and cut back the quantity sold. 
> Many of the other collectibles have dramatically risen in value due to 
> third-party slabbing and grading, as you mention, which has led to tremendous 
> competition. Competition to complete runs in VF condition as with what has 
> happened in coins, ball cards, and especially comics. And I suggest the 
> staggering prices in comic art are an off-shoot of the comic book explosion. 
> Yet, when an attempt was made to slab lobbies, MWC, which look fabulous, it 
> was generally pooh-poohed by the hobby.
> I fear that posters may never explode as they are and never have been a 
> revered part of one's childhood like so many other collectibles are as they 
> were made to be collected. Posters were not. One just has to love having them 
> and owning them, regardless of the investment value. Why I always say, buy 
> what you love; then if you sell for a loss, you have had the pride of owning 
> it. 
> I have always worked to get the posters seen, as by seeing them, especially 
> in person, one can see the magnificent beauty of the artwork. 
> This hobby seems to be the best-kept secret of all collectibles!
> And finally, if you are looking for a fabulous selection of posters, maybe 
> one of the best in years, go to www.HA.com/7272.
> This weekend, Saturday and Sunday!
> It will blow your mind! 
> Grey
> 
>> On Mon, Apr 18, 2022 at 3:27 PM Richard Halegua <sa...@comic-art.com> wrote:
>> It's no surprise to me that Heritage wants to 'up the ante'
>> 
>> Heritage Signature auctions are a showcase, and it is the lowest performing 
>> segment of their categories.... and there is a good reason for it..
>> 
>> the movie poster hobby.. is broken
>> 
>> let's take a look at other hobbies,like comic book and art.
>> This field has exploded. The increases in values over the past 20 years is 
>> amazing, and the last 2 years has been totally off the charts.
>> fantastic Four #1 sold for $1.5M
>> Captain America #1 sold for $3.1M
>> the page of art by Mike Zeck that introduces Spidey's symbiotic costume sod 
>> for a whopping $3.36M
>> and only a couple weeks ago, the Mile High copy of Superman #1 sold for $5.3M
>> 
>> please, tell me what movie posters are an analog for such activity? I'll 
>> wait.....
>> 
>> but there's more.
>> 
>> Slabbed VHS tapes are out-performing movie posters
>> Slabbed Magic the Gathering cards are out-performing movie posters
>> Slabbed Pokemon cards are out-performing movie posters
>> 
>> where are movie posters going? With the exception of some small areas like 
>> Star Wars, jaws, Halloween, Scream.. Mondo posters (these are factually. art 
>> prints, not movie posters), poster prices are dead in the water.
>> 
>> In 2005, when I still had my gallery, I sold the last Forbidden Planet one 
>> sheet I had for $8500.
>> Sunday, a Forbidden Planet one sheet sold for $8768.00
>> 17 years later, and it's only worth the same price?
>> 
>> please, tell me where an investment value is exhibited here.
>> 
>> Great movie posters like Day the Earth Stood Still, Wizard of Oz, Gone With 
>> the Wind, Ray Harryhausen titles etc etc etc.. where have they gone?
>> Has even one of these titles kept up with inflationary values?
>> 
>> NO. 
>> 
>> Movie posters are being left in the dust.
>> 
>> Why?
>> 
>> In comics, values are measured by the highest prices achieved. So every 
>> Captain America #1 was repriced last week to meet what is the current 
>> appearance of increased values.
>> Every Steve Ditko page is marked up
>> Every Jack Kirby page is marked up and Terry & my own beloved EC art 
>> (neither of us has any at this point) is shooting up like bottle rockets on 
>> the Fourth of July
>> 
>> But in movie posters, prices are measured by how many posters sell under $20.
>> exactly how does that benefit the business end, or the investment 
>> expectation people have when they spend money on tangible objects?
>> 
>> In the comics hobby, if you have a collection you pieced together for 10 
>> years, you probably are not going to lose money on it, but if you collected 
>> movie posters (in the general area up to certain values 5-10k), you will be 
>> lucky to get 30-50% of your costs when you sell your collection.
>> 
>> Fact, $8500 properly invested in 2005 should be worth at least $20,000 
>> today, and if it isn't, that is a real loss of dollars and of your future.
>> 
>> Back to Heritage, another fact is that if Jim Halperin didn't like movie 
>> posters, they wouldn't be a separate part of their line-up anymore. They 
>> would be gone with the wind as a failed experiment. Grey Smith was brought 
>> in by Jim to create this segment and it is, sadly, the lowest performing 
>> area for them. Before anyone says I'm blaming Grey, no I definitely am not. 
>> The hobby is hamstrung by the lack of a price guide, by the lack of a 
>> grading system accepted and followed by all dealers and to be honest, the 
>> constant attacks on auction houses & dealers from some quarters is a major 
>> turn-off to many players. 
>> 
>> Magic the gathering has an annual convention here in Vegas. I've been there. 
>> It's got free admission. It takes up about 120,000 sq feet at the Sands 
>> Convention Center. They get more than 40,000 people.
>> We have Cinevent (now the Columbus Movie Picture Show) and are lucky to get 
>> 300.
>> 
>> These comparisons are harsh and are a direct reflection of where the poster 
>> world stands. Heritage is trying to change that to some degree on the poster 
>> auctions. They feel the need for this division to increase annual revenues, 
>> in order to justify it's value to the corporate heads. As a businessman, I 
>> totally understand their perspective.
>> 
>> I'm not sure I have any answers on how to change the direction of this hobby 
>> and to be honest, the new tube surcharges levied by the USPS, UPS and Fedex 
>> have smacked down the value of modern rolled posters (in addition to 
>> fighting the "we sell 90% of our auctions under $20.. See how great we 
>> are"). Shipping & materials costs are brutal now. I can ship 10lbs of 
>> posters to L.A. via UPS for $14 (as long as it is packed in a triangular or 
>> square box) but a 2lb to NYC is $25-35 depending on which of the 3 shippers 
>> you use. Selling $100 posters you can offset this shipping cost (of course, 
>> it winds up in raised prices, if possible), but $20 are now worth $5, and no 
>> one makes a living selling $5 posters, not even Missouri. My tubes cost me 
>> $4.64 delivered. Try to add that cost into shipping & you get tagged with 
>> complaints of gouging. (shipping & supplies costs are never fully recouped 
>> by dealers)
>> 
>> The hobby is broken.. I hope Heritage can help fix it.
>> 
>> Rich
>> 
>> On 4/18/2022 10:22 AM, Tommy Barr wrote:
>>> Hi all,
>>> 
>>> I was just communicating with HA regarding the criteria for inclusion of 
>>> movie  posters in their Signature Auctions. I'm told that they are looking 
>>> for pieces which should realistically fetch a minimum of $1000, but 'that 
>>> value threshold may be raised in the future as we explore other auction 
>>> formats.' Wonder what they might be?
>>> 
>>> Tommy
>>> 
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