We see quite a bit of advertsing in Australia for Pentax, i've seen adds on
television for there compacts and MZ-7. also quite a few magazines have
there adds.
----- Original Message -----
From: "Nicholas Wright" <[EMAIL PROTECTED]>
To: <[EMAIL PROTECTED]>
Sent: Wednesday, August 01, 2001 1:22 PM
Subject: Re: Pentax's Amatuer MZ-S and LX Autofocus
> Well, they actually are targetting this market. Doesn't everyone rememeber
> the "Whiz Bang Technology" containing a shot of a blue 4x4 and waterfall?
I
> do agree that they should step it up a little though...
>
> Nick
>
> ----------
> >From: "Paul Jones" <[EMAIL PROTECTED]>
> >To: <[EMAIL PROTECTED]>
> >Subject: Re: Pentax's Amatuer MZ-S and LX Autofocus
> >Date: Mon, Jul 30, 2001, 9:24 PM
> >
>
> > Nedad,
> >
> > Thats a damn good idea, maybe they should give you a job as Marketing
> > Manager. :)
> >
> > Cya
> > ----- Original Message -----
> > From: "Nenad Djurdjevic" <[EMAIL PROTECTED]>
> > To: <[EMAIL PROTECTED]>
> > Sent: Wednesday, August 01, 2001 11:55 AM
> > Subject: Re: Pentax's Amatuer MZ-S and LX Autofocus
> >
> >
> >> Darryl wrote:
> >>
> >> > Marketing is building a product and then having ability to make
people
> >> > "lust" after it until they actually purchase it. Canon has this
ability
> >> > Pentax do not. Every camera manufacture has some gimmick that they
use
> >> > to market except Pentax. Canon uses technology and on site
professional
> >> > service at major sporting events. Minolta tries to use technology.
> >> > Poor Nikon is trying to live off the ruggedness manual focus days as
the
> >> > camera of choice at Life magazine. Lecia has everyone convinced that
it
> >> > has out standing optics and that their SLRs have the same quality of
> >> > construction of their rangefinders. To my knowledge the Lecia SLRs
are
> >> > still based on the Minolta chassis of the 1970s. Yashica parent
company
> >> > now markets their camera with a Carl Z lens and calls them a Contax.
> >> > Where oh where is the Pentax marketing gimmich that would make a
> >> > professional photographer want to switch brands.
> >>
> >> Pentax's angle should be to market their high end SLR's as compact,
> >> professional quality, weather sealed ADVENTURE TRAVEL CAMERAS. It has
> >> worked for Olympus in the past and to a lesser extent Pentax with the
MX
> > and
> >> ME series.
> >>
> >> People that climb mountains, trek in remote areas, backpack to the far
> >> corners of the world are screaming out for a camera such as this. And
> > many
> >> others who only dream of doing this will also buy such a camera.
> >>
> >> Nenad
> >> Perth, Western Australia
> >>
> >>
> >> -
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> >>
> >>
> > -
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> >
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> This message is from the Pentax-Discuss Mail List. To unsubscribe,
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>
>
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