On Tue, Oct 21, 2008 at 8:17 AM, Anthony Farr <[EMAIL PROTECTED]> wrote: >> >> I think hell just froze over, but I have to agree with JCO here. Full >> Frame is technically just full frame for the basic format (As the new >> PhaseOne P65+ is 645 full frame) but in common usage it refers >> specifically to 24x36mm sensors on a 35mm platform. Common usage has >> already stuck as of several years ago and we'll all just need to deal >> with it. >> >> -- >> M. Adam Maas >> > > How this branch of the conversation began was that someone belittled Olympus > over not ever being able to go "full frame" because they were "stuck" with a > lens mount incapable of supporting it. I pointed out that Olympus has a > different platform that was intended to be the size it is, in which context > it is indeed "full frame", albeit not 35mm "full frame".
In fact that was me, and I was using the common usage of the term, which refers to 36x24mm sensors on a 35mm-based platform. Oly s stuck with their small sensor. > > It's true that the 24mm x 36mm camp has monopolised the term lately for the > simple reason that the 35mm form factor was the only one where "full frame" > cameras mixed it with reduced format cameras. Medium format hadn't reached > that standard, while other formats never had an arbitrary measurement to > reach to qualify as "full frame". > > Now I learn that Phase one has announced an upcoming product, and > significantly they called it "the world's first FULL FRAME 645 medium format > camera system". Their words, my emphasis. That's as much a marketing pissing match with Hasselblad as anything else, after Hassy launched the H3D as a 'Full Frame' MF digital system because they didn't need viewfinder masks to cut down to 36x48mm format they used. > > So now another format has achieved the holy grail of "full frameness", and > more are bound to follow. What odds on a 6cm x 7cm digital sensor within 5 > years? The Linhof Techno's ground glass screen for Leaf backs is already > engraved with 71mm x 56mm format lines, so what trade secret do they know? > > I'm sorry to tell you all this, but other format users will soon be calling > their cameras "full frame", and they won't mean 24mm x 36mm. > > A lot of photographers will just need to "deal with it". > > Regards, Anthony > FF is pretty much fixed in peoples minds as 36x24. It may change in the future, but now its got one (not exactly correct) accepted meaning and that is 24x36. -- M. Adam Maas http://www.mawz.ca Explorations of the City Around Us. -- PDML Pentax-Discuss Mail List PDML@pdml.net http://pdml.net/mailman/listinfo/pdml_pdml.net to UNSUBSCRIBE from the PDML, please visit the link directly above and follow the directions.