On Jan 2, 2007, at 9:59 PM, Lynn Fredricks wrote:

As an experienced developer, stability is critical for you and you know exactly what it is worth to you to get a bug fixed that you need to ship your product. The problem is that there is the happiness represented by reocurring customers renewing at 50% of a license price vs how many more new, full licenses that can be sold by putting more splash into the release.

There is also the factor of who do you think the newbies ask before even trying the product if it is a good road to go or if they should invest their time in something different ?

They tend to ask someone they know, if they do not know anyone they go on the lists and ask around there.

For example then the majority of all Einhugur sales to new customers come from word of a mouth from happy existing customers.

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Björn Eiríksson                        [EMAIL PROTECTED]
Einhugur Software
http://www.einhugur.com/
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Einhugur Software has sold its products in 55 countries world wide.
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