Re: [marketing] Detailed list of OO.o+TB cross promotion activities
Hi, a - OpenOffice.org recommends Mozilla Thunderbird / Lightning +1 Florian - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Detailed list of OO.o+TB cross promotion activities
Hi, ( cc to [EMAIL PROTECTED] - we are talking about wording on a banner that can be used on the Thunderbird/Lightning website ) Florian Effenberger wrote (5-9-2008 8:05) a - OpenOffice.org recommends Mozilla Thunderbird / Lightning +1 + 1 And maybe it is possible ( we are talking about a banner ) to replace recommends by an visual element. A big for example, or something as - - Anything that expresses cooperation... Cor -- The Year of 3 -2008- Het jaar van 3 Cor Nouws - Arnhem - Netherlands marketing contact - http://nl.OpenOffice.org Zeker van OpenOffice.org - www.nouenoff.nl - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
[marketing] Partnership program
A few days back Florian mentioned the idea of a Marketplace for OOo. There has also been some talk about a partnership program. I guess I want to bring the discussion back on track. What exactly do we need to create this program. Should bizdev be the project involved. Who is part of bizdev (project lead?). What exactly do we need. There is also the thing of the domain. Ugly 4 level domains are not very friendly, services. A satelite website is also not very recomended. http://bizdev.openoffice.org might be the best URL to have people come to, is more friendly URL and also not very well used (Is Erwin still in OOo now that he is at SAP?) The challenge is how to make this site dynamic. Hopefully with new AJAX technology mostly all sites (html) can be dynamic if they are routed correctly. I went to IRC to consult this case and got a quote from a developer. He told me is possible as long as we can get a datasource from within the same domain. Something I need to verify. Technical things aside, I think this is a good oportunity that would like to know if there is any list of goals that we want to achieve with this. Should all companies listed be free? does that mean that we endorse them fully? Should we have a QA process to award them with a certified membership? -- Alexandro Colorado CoLeader of OpenOffice.org ES http://es.openoffice.org - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Detailed list of OO.o+TB cross promotion activities
So here is an idea: And maybe it is possible ( we are talking about a banner ) to replace recommends by an visual element. A big for example, or something as - - Anything that expresses cooperation... Cor If anyone watch this month linux journal cover it has T-Bird in some boxing gloves versus mutt. http://www.linuxjournal.com/files/linuxjournal.com/linuxjournal/issues/173/cover173.png What about having Otto and T-Bird singing on a Bird of the same feather drum. The idea is pretty hillarious and marketing friendly. We do need some great artists to provide the artwork but I think is doable. -- Alexandro Colorado CoLeader of OpenOffice.org ES http://es.openoffice.org - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Partnership program
On Fri, 2008-09-05 at 01:29 -0500, Alexandro Colorado wrote: A few days back Florian mentioned the idea of a Marketplace for OOo. There has also been some talk about a partnership program. I guess I want to bring the discussion back on track. What exactly do we need to create this program. Should bizdev be the project involved. Who is part of bizdev (project lead?). Take a look at Moodle. They have a partnership programme which gives them a sustainable income. Moodle partners get rights to use the Moodle name officially in return for a small cut of their business earnings. -- Ian Ofqual Accredited IT Qualifications A new approach to assessment for learning www.theINGOTs.org - 01827 305940 You have received this email from the following company: The Learning Machine Limited, Reg Office, 36 Ashby Road, Tamworth, Staffordshire, B79 8AQ. Reg No: 05560797, Registered in England and Wales. - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Detailed list of OO.o+TB cross promotion activities
Hi, We saw a start on [EMAIL PROTECTED] for a banner that can be used together with the announcement on the Thunderbird/Lightning website, just as we expect some materials from Mozilla. Alexandro and Luke Jones were already making a start, but I asked something about the wording, the message. And to pick up this subject: what do we think of: a - OpenOffice.org recommends Mozilla Thunderbird / Lightning b - OpenOffice.org recommends using Mozilla Thunderbird as an Outlook replacement c - OpenOffice.org Mozilla Thunderbird / Lightning d - (better ideas), Ciao, Cor I will go for a but I will also add 'Messaging' or E-Mail (second is more understandable). I have checked the structure of the Mozilla.com web site and they did not use banners nor have rooms to add one but it would be good to have a banner for other location. Without being on the Mozilla page, we need to describe what TB does. * OpenOffice.org recommends Mozilla Thunderbird / Lightning for your emails Beside that in my opinion the TB Feature page is the best location for adding OO.o http://www.mozilla.com/en-US/thunderbird/features.html My first proposal (Based on the current page structure) Office Productivity OpenOffice.org s the leading open-source office software suite for word processing, spreadsheets, presentations, graphics, databases and more or Office Productivity Are you looking for a full featured Open Source Office suite ? OpenOffice.org is your choice, tens of million users already using it all other the world Kay -- Sun Microsystems GmbH Kay Koll Nagelsweg 55Technical Marketing 20097 Hamburg Desktop Systems Germany Phone: +49 (0)40 23 646 742 http://www.sun.de Mobile: +49 (0)172 831 45 60 mailto:[EMAIL PROTECTED] Fax: +49 (0)40 23 646 750 Sitz der Gesellschaft: Sun Microsystems GmbH, Sonnenallee 1, D-85551 Kirchheim-Heimstetten Amtsgericht Muenchen: HRB 161028 Geschaeftsfuehrer: Thomas Schroeder, Wolfgang Engels, Dr. Roland Boemer Vorsitzender des Aufsichtsrates: Martin Haering - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Detailed list of OO.o+TB cross promotion activities
Alexandro Colorado wrote: So here is an idea: And maybe it is possible ( we are talking about a banner ) to replace recommends by an visual element. A big for example, or something as - - Anything that expresses cooperation... Cor If anyone watch this month linux journal cover it has T-Bird in some boxing gloves versus mutt. http://www.linuxjournal.com/files/linuxjournal.com/linuxjournal/issues/173/cover173.png What about having Otto and T-Bird singing on a Bird of the same feather drum. The idea is pretty hillarious and marketing friendly. We do need some great artists to provide the artwork but I think is doable. +1 -- Sun Microsystems GmbH Kay Koll Nagelsweg 55Technical Marketing 20097 Hamburg Desktop Systems Germany Phone: +49 (0)40 23 646 742 http://www.sun.de Mobile: +49 (0)172 831 45 60 mailto:[EMAIL PROTECTED] Fax: +49 (0)40 23 646 750 Sitz der Gesellschaft: Sun Microsystems GmbH, Sonnenallee 1, D-85551 Kirchheim-Heimstetten Amtsgericht Muenchen: HRB 161028 Geschaeftsfuehrer: Thomas Schroeder, Wolfgang Engels, Dr. Roland Boemer Vorsitzender des Aufsichtsrates: Martin Haering - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Partnership program
On Fri, 05 Sep 2008 02:35:35 -0500, Ian Lynch [EMAIL PROTECTED] wrote: On Fri, 2008-09-05 at 01:29 -0500, Alexandro Colorado wrote: A few days back Florian mentioned the idea of a Marketplace for OOo. There has also been some talk about a partnership program. I guess I want to bring the discussion back on track. What exactly do we need to create this program. Should bizdev be the project involved. Who is part of bizdev (project lead?). Take a look at Moodle. They have a partnership programme which gives them a sustainable income. Moodle partners get rights to use the Moodle name officially in return for a small cut of their business earnings. Yes Mozilla is a very protective organization of their brands and products too. I would also want to encourage having a set of guidelines on how to use our brand. We have been too relax on this aspect and already have companies like Siemens screwing us up by copyrighting open office For their voip product. -- Alexandro Colorado CoLeader of OpenOffice.org ES http://es.openoffice.org - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Detailed list of OO.o+TB cross promotion activities
Hello Florian, Florian Effenberger wrote: +1, sounds good. Did you already come up with a draft text? We may also mention it in the 3.0 PR directly, if no one objects. No draft available yet but we should start soon. * Mentioned on the OO.o product page (with real live example) Each section get extend by just a single sentence. * Why OpenOffice.org Both sound okay to me. We never did this before, but I'm willing to give this a try. We should look that it doesn't clutter the page, but basically, I see benefits in that, so let's go! :-) I will come back with a proposal soon * Adding TB+LG on the thank you pages * OO.o 3.0 thank you page http://update.services.openoffice.org/ooo/index.html?cid=920897 AI: KK * Registration thank you page http://registration.services.openoffice.org/OOo3.0Beta/thankyou.html AI: KK Hmmm... where do you want to put it there? We already have complimentary products and solutions listed, and I want to avoid cluttering the pages. But, another idea, maybe we can add it to the extensions repository, even if it is no real extension? A PIM client is considered as an integrated part of a Office suite be many users, by using this page we address these demands and if we are removing the first 'Download' link, which is due the new OO.o page not necessary anymore, we have the space. Beside that we should use the Extension Repository for OO.o Extensions only * OpenOffice.org Solutions page Definitely a good idea! * English FAQ - Update Outlook related FAQ questions +1 * FAQ pages from other locals AI: ? If we agree on mentioning Lightning in the 3.0 PR, I'll of course use it in the Germanophone PR as well. We might also modify our local product pages accordingly. Excellent ! -- Sun Microsystems GmbH Kay Koll Nagelsweg 55Technical Marketing 20097 Hamburg Desktop Systems Germany Phone: +49 (0)40 23 646 742 http://www.sun.de Mobile: +49 (0)172 831 45 60 mailto:[EMAIL PROTECTED] Fax: +49 (0)40 23 646 750 Sitz der Gesellschaft: Sun Microsystems GmbH, Sonnenallee 1, D-85551 Kirchheim-Heimstetten Amtsgericht Muenchen: HRB 161028 Geschaeftsfuehrer: Thomas Schroeder, Wolfgang Engels, Dr. Roland Boemer Vorsitzender des Aufsichtsrates: Martin Haering - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Partnership program
Hi Alexandro, Yes Mozilla is a very protective organization of their brands and products too. I would also want to encourage having a set of guidelines on how to use our brand. We have been too relax on this aspect and already have companies like Siemens screwing us up by copyrighting open office For their voip product. Louis currently works on the trademark policy. It has been in the draft for long, but I hope to have some idea of it soon. :-) Florian - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Partnership program
Hello Alexandro, what exactly do you mean with a partnership program? Do you want to award companies official partner status, instead of just listing their solutions at our website? Florian - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Detailed list of OO.o+TB cross promotion activities
Hello Kay, Office Productivity OpenOffice.org s the leading open-source office software suite for word processing, spreadsheets, presentations, graphics, databases and more or Office Productivity Are you looking for a full featured Open Source Office suite ? OpenOffice.org is your choice, tens of million users already using it all other the world how about something that links more to Lightning? Something like The perfect companion for Lightning in office producivity needs is OpenOffice.org, the free office suite... etc. pp.. Florian - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Partnership program
On Fri, 05 Sep 2008 04:26:30 -0500, Florian Effenberger [EMAIL PROTECTED] wrote: Hello Alexandro, what exactly do you mean with a partnership program? Do you want to award companies official partner status, instead of just listing their solutions at our website? Florian I want to do both. Think of ebay's regular users and the 'certified' sellers. Anyway right now we might not have infrastructure for either. But would be good on how this marketplace if there is any should work. -- Alexandro Colorado CoLeader of OpenOffice.org ES http://es.openoffice.org - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Partnership program
Hi Alexandro, I want to do both. Think of ebay's regular users and the 'certified' sellers. Anyway right now we might not have infrastructure for either. But would be good on how this marketplace if there is any should work. may I suggest we pick up that idea after 3.0 has been released? This clearly requires lots of work, and I guess most people don't have much time before 3.0 is out :-) Florian - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Detailed list of OO.o+TB cross promotion activities
Hi, A PIM client is considered as an integrated part of a Office suite be many users, by using this page we address these demands and if we are removing the first 'Download' link, which is due the new OO.o page not necessary anymore, we have the space. Beside that we should use the Extension Repository for OO.o Extensions only okay, then let's try this and see what user feedback we receive. :-) Florian - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] OpenOffice.org Social network
Benjamin Horst wrote: One of the benefits of Launchpad is that it's a central place for all projects to work together. Thus, installing a separate Launchpad instance for certain projects could serve to fracture it and make it less useful globally, right? I don't think so, as Launchpad uses an OpenID system for authentication.. and I'd hazard a guess that any Open Source system that they pump out should be able to integrate with the mothership - in that Launchpad.net OpenIDs could work (once registered) on the OOo site, therefore making it a satellite, rather than a parallel entity. The part of this that I'm focusing my thoughts on is the marketing and promotion side, since I think we are at the chasm where we need to get the word about OOo out to non-technical, normal computer users. Firefox crossed that chasm but many great foss projects have not, so I have looked to methods they used, like Spread Firefox, as an example for OOo. Just like politicians are building for themselves, we want a set of online tools that people in the real world use to coordinate actions and interpersonal communication. Real-world, actual human contact and communication is essential when crossing the chasm! Yeah, the chasm is about getting to that critical tipping point. Students go back to University in the UK over the next couple of weeks. Pushing OOo as a valuable resource for them requires human contact (at some level). Posters such as Spent all your student loan on booze during freshers week, and can't afford to buy your Computer Software? Don't download illegally, download OpenOffice.org for FREE! could be quite catching.. however, the scale on which they'd need to be produced in order to be succesful is prohibitive (I'd suggest). Lightweight project management and discussion tools could be sufficient, but social networking would add a new layer of interest to casual users and promoters, and help them plug in more quickly to the nerve center of the marketing and PR efforts. Hence, Elgg or a Drupal site like Spread Firefox seem to be the tools to consider from this side. Are you suggesting that the social network site be a quasi-internal method of communicating, or something you'd expect end-users to join? Regards, Andy - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] OpenOffice.org Social network
Hi, Le 5 sept. 08 à 15:15, andylockran a écrit : Benjamin Horst wrote: One of the benefits of Launchpad is that it's a central place for all projects to work together. Thus, installing a separate Launchpad instance for certain projects could serve to fracture it and make it less useful globally, right? I don't think so, as Launchpad uses an OpenID system for authentication.. and I'd hazard a guess that any Open Source system that they pump out should be able to integrate with the mothership - in that Launchpad.net OpenIDs could work (once registered) on the OOo site, therefore making it a satellite, rather than a parallel entity. The part of this that I'm focusing my thoughts on is the marketing and promotion side, since I think we are at the chasm where we need to get the word about OOo out to non-technical, normal computer users. Firefox crossed that chasm but many great foss projects have not, so I have looked to methods they used, like Spread Firefox, as an example for OOo. Just like politicians are building for themselves, we want a set of online tools that people in the real world use to coordinate actions and interpersonal communication. Real-world, actual human contact and communication is essential when crossing the chasm! Yeah, the chasm is about getting to that critical tipping point. Students go back to University in the UK over the next couple of weeks. Pushing OOo as a valuable resource for them requires human contact (at some level). Posters such as Spent all your student loan on booze during freshers week, and can't afford to buy your Computer Software? Don't download illegally, download OpenOffice.org for FREE! could be quite catching.. however, the scale on which they'd need to be produced in order to be succesful is prohibitive (I'd suggest). Lightweight project management and discussion tools could be sufficient, but social networking would add a new layer of interest to casual users and promoters, and help them plug in more quickly to the nerve center of the marketing and PR efforts. Hence, Elgg or a Drupal site like Spread Firefox seem to be the tools to consider from this side. Are you suggesting that the social network site be a quasi-internal method of communicating, or something you'd expect end-users to join? I don't think that would be something to do right now, but at least for certain portion of the web site it could be a great idea. Some thought of secundary importance just crossed my mind: if we implement this network right, using sets of tools such as DiSo (mostly microformats et al) we could get some really good buzz about OOo. Cheers, Charles. - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Partnership program
On Fri, 05 Sep 2008 06:00:47 -0500, Florian Effenberger [EMAIL PROTECTED] wrote: Hi Alexandro, I want to do both. Think of ebay's regular users and the 'certified' sellers. Anyway right now we might not have infrastructure for either. But would be good on how this marketplace if there is any should work. may I suggest we pick up that idea after 3.0 has been released? This clearly requires lots of work, and I guess most people don't have much time before 3.0 is out :-) Florian I bet there i a lot of focus on 3.0 release but clearly we are not talking about developing right now just to think about what would be involved or features could we have in this. Here is a great example of what I am trying to get at. http://bizdev.openoffice.org/consultants.html Here we mention a label when we say that we don't endorse any of these vendors.. What if we have a methodology to endorse this vendors for a cost, regardless if the cost is monetary or donating developers? -- Alexandro Colorado CoLeader of OpenOffice.org ES http://es.openoffice.org - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [marketing] Partnership program
Hi Alexandro, I bet there i a lot of focus on 3.0 release but clearly we are not talking about developing right now just to think about what would be involved or features could we have in this. I definitely like the idea, but I won't be able to join the discussion until 3.0 is out - already too much on my todo list. :-) Florian - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]