Re: Need to get avg. "avg Impressions","avg Clicks" ,"avg CTR" Estimating Traffic

[Google Ads API Forum Advisor Prod]

Hello Neetu,

It results the currency format of the account for which you are making the API 
call and it is not possible to change it to a different format.

Regards,
Sai Teja, Google Ads API Team
ref:_00D1U1174p._5001UAq8zE:ref

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Re: Need to get avg. "avg Impressions","avg Clicks" ,"avg CTR" Estimating Traffic

[neetu varshney]

Hello Team

The actual currency value is in dollar format or what?

Thanks,
Neetu

On Tuesday, May 21, 2019 at 9:44:49 PM UTC+5:30, adsapiforumadvisor wrote:
>
> Hello Neetu,
>
> The cost field should be for the number of clicks that are estimated to 
> occur and the cost field is in micros so you have to divide it by 1,000,000 
> to get the actual currency value.
>
> Regards,
> Sai Teja, Google Ads API Team
>
> ref:_00D1U1174p._5001UAq8zE:ref

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Re: Need to get avg. "avg Impressions","avg Clicks" ,"avg CTR" Estimating Traffic

[neetu varshney]

Hello Sai,
Thanks for reply

Could you tell me one thing that which fields having values in micros -

   - Average CPC
   - Average Position
   - Click Through Rate
   - Clicks Per Day
   - Impressions Per Day
   - Total Cost

so that i will divide it by 1,000,000 to get actual value.

On Tuesday, May 21, 2019 at 9:44:49 PM UTC+5:30, adsapiforumadvisor wrote:
>
> Hello Neetu,
>
> The cost field should be for the number of clicks that are estimated to 
> occur and the cost field is in micros so you have to divide it by 1,000,000 
> to get the actual currency value.
>
> Regards,
> Sai Teja, Google Ads API Team
>
> ref:_00D1U1174p._5001UAq8zE:ref

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Re: Need to get avg. "avg Impressions","avg Clicks" ,"avg CTR" Estimating Traffic

[Google Ads API Forum Advisor Prod]

Hello Neetu,

The cost field should be for the number of clicks that are estimated to occur 
and the cost field is in micros so you have to divide it by 1,000,000 to get 
the actual currency value.

Regards,
Sai Teja, Google Ads API Team
ref:_00D1U1174p._5001UAq8zE:ref

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Re: Need to get avg. "avg Impressions","avg Clicks" ,"avg CTR" Estimating Traffic

[neetu varshney]

Hello Sai
Thanks for reply

As i am using test adword accounta and I am using *traffic estimate ap*i, 
now i am searching for the keyword - *HP*
*Traffic cost -87969312 *
*Clicks -4.98*
*Ad position -5.89*

Like *clicks *are only 4.98 and *Traffic cost* is too high, so i just want 
to know that are *clicks *responsible for *traffic cost* or something else.
Please clear this section 

Thanks

On Tuesday, May 21, 2019 at 12:04:22 AM UTC+5:30, adsapiforumadvisor wrote:
>
> Hello Neetu,
>
> For most of the metrics you can find the definitions at the Google Ads 
> Help Guide , I 
> provided the links for few of the metrics below.
>
>- Average CPC 
> : The 
>average amount that you've been charged for a click on your ad. Average 
>cost-per-click (avg. CPC) is calculated by dividing the total cost of your 
>clicks by the total number of clicks 
>- Average Position  
>:A statistic that describes how your ad typically ranks against other ads. 
>This rank determines in which order ads appear on the page. 
>- Click Through Rate 
> : A ratio 
>showing how often people who see your ad end up clicking it. Clickthrough 
>rate (CTR) can be used to gauge how well your keywords and ads are 
>performing. 
>- Clicks Per Day: Estimated clicks for a day for the keyword you are 
>estimating. 
>- Impressions Per Day: It is the estimated impressions 
> for a day 
>for the keyword. 
>- Total Cost: It is the Estimated cost per a day for the keywords you 
>are estimating. 
>
>  Please let me know if you have any further questions.
>
> Regards,
> Sai Teja, Google ads API Team
>
>
> ref:_00D1U1174p._5001UAq8zE:ref

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RE: Need to get avg. "avg Impressions","avg Clicks" ,"avg CTR" Estimating Traffic

[Google Ads API Forum Advisor Prod]

Hello Neetu,

For most of the metrics you can find the definitions at the Google Ads Help 
Guide, I provided the links for few of the metrics below.

Average CPC : The average amount that you've been charged for a click on your 
ad. Average cost-per-click (avg. CPC) is calculated by dividing the total cost 
of your clicks by the total number of clicks
Average Position :A statistic that describes how your ad typically ranks 
against other ads. This rank determines in which order ads appear on the page.
Click Through Rate : A ratio showing how often people who see your ad end up 
clicking it. Clickthrough rate (CTR) can be used to gauge how well your 
keywords and ads are performing.
Clicks Per Day: Estimated clicks for a day for the keyword you are estimating.
Impressions Per Day: It is the estimated impressions for a day for the keyword.
Total Cost: It is the Estimated cost per a day for the keywords you are 
estimating.

Please let me know if you have any further questions.

Regards,
Sai Teja, Google ads API Team
ref:_00D1U1174p._5001UAq8zE:ref

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Re: Need to get avg. "avg Impressions","avg Clicks" ,"avg CTR" Estimating Traffic

[neetu varshney]

Hello Team,
Thanks for the reply


   - Average CPC
   - Average Position
   - Click Through Rate
   - Clicks Per Day
   - Impressions Per Day
   - Total Cost

can you please elaborate all these field like what means "Average CPC" , 
"Average Position",  "Click Through Rate" ,"Clicks Per Day", "Impressions 
Per Day", "Total Cost"

Is total cost stands average cost for month or its per day cost.


On Wednesday, May 15, 2019 at 10:01:31 PM UTC+5:30, 
googleadsapi-forumadvisor wrote:
>
> Hello Neetu,
>
> Yes, you are right. Since the Traffic estimator service provides estimated 
> metrics for specified keyword. The "Clicks Per Day" represents the 
> estimated number of clicks that can be achieved for a day.
>
> Regards,
> Sai Teja, Google Ads API Team
>
> =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
> Also find us on our blog and discussion group:
> https://ads-developers.googleblog.com/search/label/google_ads_api
> https://developers.google.com/adwords/api/community/
> =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
>
> Was your question answered? Please rate your experience with us by taking 
> a short survey.
> If not -- reply to this email and tell us what else we can do to help.
>
> Take Survey 
> 
>
> Also find us on our blog and discussion group:
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>

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RE: Need to get avg. "avg Impressions","avg Clicks" ,"avg CTR" Estimating Traffic

[googleadsapi-forumadvisor via AdWords API and Google Ads API Forum]

Hello Neetu,

Yes, you are right. Since the Traffic estimator service provides estimated
metrics for specified keyword. The "Clicks Per Day" represents the
estimated number of clicks that can be achieved for a day.

Regards,
Sai Teja, Google Ads API Team

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Re: Need to get avg. "avg Impressions","avg Clicks" ,"avg CTR" Estimating Traffic

[neetu varshney]

Okay noted!!

So basically "Clicks Per Day" and "Impressions Per Day" are some nnu
SO if I got the ""Clicks Per Day" value 220 for "offer" keyword form 
traffic estimate google api then it means the keyword "offer" is clicked 
220 times in a day.
Am i right?

On Tuesday, May 14, 2019 at 2:21:55 AM UTC+5:30, googleadsapi-forumadvisor 
wrote:
>
> Hello Neethu,
>
> Avg impressions and avg clicks are not available, Since they are not even 
> available in the UI the calculation is not possible.
>
> Regards,
> Sai Teja, Google Ads API Team
>
>
> =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
> Also find us on our blog and discussion group:
> https://ads-developers.googleblog.com/search/label/google_ads_api
> https://developers.google.com/adwords/api/community/
> =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
>
> Was your question answered? Please rate your experience with us by taking 
> a short survey.
> If not -- reply to this email and tell us what else we can do to help.
>
> Take Survey 
> 
>
> Also find us on our blog and discussion group:
> http://googleadsdeveloper.blogspot.com/search/label/adwords_api
> https://developers.google.com/adwords/api/community/
> On 05/13/19 10:21:00 neetuva...@gmail.com  wrote:
>
> Hello Team
> As I am using estimate traffic api for google adword for keywords -
> Currently I am getting
>
>- Average CPC
>- Average Position
>- Click Through Rate
>- Clicks Per Day
>- Impressions Per Day
>- Total Cost
>
> As i am getting Avg CPC, Avg Position like i want to get Avg Clicks, Avg 
> Impression,
> So how can i achieve avg value, Is there needed any calculation for 
> getting avg information for these fields.
>
> Please provide me the solution.
>
> Thanks in advance,
> Neetu
>
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