Re: [Marketing] article: LinuxWorld 2005 Thursday
Hi all, I just wanted to provide you with some background information from my point of view on this topic. A few weeks ago when someone raised the question about attending LinuxWorld SF, I checked with Sun's desktop group event marketing person if we could/would have an OpenOffice.org pod again. The decision was made to have a much smaller presence at LinuwWorld this year. Therefore, I did not offer any booth space. I did not want to raise expectations that Sun would probably not be able to meet. In addition, at LinuxWorld Boston earlier this year it was impossible to get any volunteers to help with the OpenOffice.org pod on the Sun booth (admitting that there was also an OpenOffice.org booth in the .org pavillion in parallel). I guess, I could have said explicitly on the list that Sun will not have an OpenOffice.org pod at LinuxWorld SF this year. At the same time I could have encouraged people to setup an OpenOffice.org pod in the .org pavillion. BTW, do we still have an official marketing lead for the San Francisco area??? As I said, I should have proactively announced that Sun would not have an OpenOffice.org pod at LinuxWorld SF, but I also have to say that nobody ever asked me if Sun would have an OpenOffice.org pod at LinuxWorld SF. Therefore, I'm a bit surprised about some of the reactions in the press and verbally via people who did go to LinuxWorld SF. What are the next events we have to keep in mind? From a European perspective EuroOSCON in Amsterdam and LinuxWorld Frankfurt come to my mind in addition to the OpenOffice.org Conference in Slovenia. Maybe we need an events calendar on the marketing project pages where we list event ownership for each of the events to make sure that we cover the important ones. Cheers, Erwin Graham Lauder wrote: Deepankar Datta wrote: Hi This is a round up of the linuxworld 2005 expo written by an attendee, with a sort of negative slant on OOo not attending, seen in these choice quotes: But the biggest surprise wasn't who was there, but who wasn't--the OpenOffice.org folks. The bottom line is that not having a booth hurts OpenOffice.org in particular, and the whole Open Source movement in general. The author also goes into Sun's relationship and licencing of OOo, and IBM's own deriviative. An interesting read, and the marketing lessons might be something to think about for the future. Deepankar Unfortunately, he is right It was raised on the list back in May http://marketing.openoffice.org/servlets/ReadMsg?list=devmsgNo=20446 Something flew under the radar here. Are we seeing the beginning of the distancing of SUN from OOo. Or is it simply that we have become so used to Erwin coming onto the list and asking for volunteers, that when he didn't this time we just missed it? Have we become too reliant on SUN people hand feeding us this sort of stuff? Do we need a conference team as part of the marketing project whose responsibility it is to keep the radar up for this sort of thing? - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] linux.conf.au 2006 - OpenOffice.org MiniConf
Thank you for doing this Jaqueline. Cheers, Daniel. Jacqueline McNally wrote: Hello The Call for Miniconfs has just come out: http://lists.linux.org.au/archives/lca-announce/2005-August/msg1.html I pre-empted this at the end of July, and received a response from the organisers. ---///--- Subject: Re: OpenOffice.org MiniConf Date: Sun, 31 Jul 2005 15:01:39 +1200 From: Mike Beattie To: Jacqueline McNally On Sat, Jul 30, 2005 at 04:41:09PM +0800, Jacqueline McNally wrote: Hello I would like to propose an OpenOffice.org MiniConf at LCA 2006. The feedback from the inaugural OpenOffice.org MiniConf in Canberra was very positive, particulary from the point of view of getting end users and developers/integrators talking together. Jacqueline, that sounds like a fantastic idea. We'll look at having a Call for Miniconf's out real soon now, with an intention of deciding which will be able to take place by the end of August. We'll add your OO.o proposal to the list. Cheers, Mike. ---///--- We will know whether the proposal was accepted Friday August 26, 2005. All the best Jacqueline McNally Lead, OpenOffice.org Marketing Project - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED] -- /\/`) Leave your mark at OpenOffice.org /\/_/ /\/_/ OOoAuthors: http://oooauthors.org \/_/Knowledge Base: http://mindmeld.cybersite.com.au/ / - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] [Fwd: [newsletter] MS lochs down Scots Police deal]
I have to agree, bringing people out for dinner cannot be considered bribery. I am in a non-tech distribution company and it is the way business is done. take them to dinner, play golf with them etc. its a great way to listen to what they need and you can discuss you solutions to them in those areas without being hassled. It cannot be considered bribery, what you are simply trying to do is to get their time. And in this article, it seems that Linux did not take its time to talk to the client. MS won this fairly. It simply means open source advocates need to work harder. Following this story, there is a need for better after sales service. Thats how MS won this. Charles On 8/15/05, Mark Harrison [EMAIL PROTECTED] wrote: - Original Message - From: Lars D. Noodén [EMAIL PROTECTED] To: OOo Marketing dev@marketing.openoffice.org Sent: Sunday, August 14, 2005 12:44 PM Subject: Re: [Marketing] [Fwd: [newsletter] MS lochs down Scots Police deal] Before it was a lobbying organization / political movement, MS was first and foremost a marketing company and still retains that expertise. So I'd expect that there was a fair amount of evening meetings involving all-expenses paid lavish dinners with MS representatives each and every evening preceding a meeting. Lars, Remember that they won this from a StarOffice customer - it would be interesting to compare the track records of MS and Sun in the matter of corporate entertainment. In a previous role, where I was on the end client side, I have been shmoosed be Sun on numerous occassions - they are not averse to the lavish dinner in any sense. As a client, it was a very useful opportunity to talk to them and explain what we were looking for. Every business case I've ever written for a technology strategy has been based around total cost / total value of ownership, and subject to rigorous strategy from the non-IT parts of the business. This idea that IT Directors have a carte blanche to recommend whoever buys the best dinner is completely out of touch. If nothing else, every organisation I've ever worked for has a strict policy that corporate hospitality must be declared, so everyone KNOWS who's been taking the IT Director out to dinner/rugby/opera/whatever. Now I'm a consultant, my own expense account is not short of expensive restaurants as I sell OpenSource solutions! Is it bribery - NO! Does it give me a far better opportunity to LISTEN to my customers and work out what kind of pitch would be succesful - hell yes! You get far more over dinner than you do in a month's worth of weekly one-hour meetings. One of my personal bugbears, by the way, is the subsection of the OpenSource community who go around assuming that every Microsoft gain must be due to underhand tactics. I've bought (and sold) MS solutions many times, and bought (and sold) OpenSource solutions many times - each has a place - and the key to sales is understanding the individual customers requirement, not trying to beat them over the head with rhetoric. Aren't there any privacy laws in the UK? The MS EULAs for 2000 SP3 and XP SP1 grant admin rights to MS. That's a back door by any other name and given MS' track record on security, it's accessible to more than just MS. Are you seriously under the impression that big companies take Windows PCs and stick them on the Internet? Any large scale rollout of ANY platform involves a defence-in-depth security strategy that assumes that ANY product has weaknesses, whether it's MS, Sun, IBM, or Linux. John McCreesh has already posted an intelligent and informed analysis of why this contract might have gone to MS. I'm sorry if this has come over as a rant, BUT the biggest criticism I hear of the OpenSource movement among my corporate clients - people who could change over tens of thousands of desktops if they wanted to - is that the OpenSource movement is full of people who want them to buy because Microsoft is Evil, and aren't prepared to have a discussion about the business requirements they have beyond the perceived need that they have a moral responsiblity to fight evil! I kid you not, the people I deal with use phrases like I don't want to have a religious debate, because of how the some in the OpenSource community tend to portray the alternatives. Mark - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED] - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
[Marketing] Important upcoming events?
Hi all, Since OpenOffice.org 2.0 should be ready for release in a few weeks, I'd like to get an overview about important upcoming events where we will or would like to present OpenOffice.org. Here are a few that come to my mind (from an obviously European perspective): * OpenOffice.org Conference (OOoCon), Koper, Slovenia September 28-30, 2005 * EuroOSCON, Amsterdam, Netherlands October 17-20, 2005 * LinuxWorld, Frankfurt, Germany November 15-17, 2005 Government and education specific events might also be interesting, e.g.: * http://www.moderner-staat.com (Sorry, it's a German website!) What other events come to your mind that we should track? Thanks, Erwin - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
[Marketing] OpenOffice.org 2.0 Standard Presentation???
Hi all, For OpenOffice.org 1.1 some community members and I created a standard presentation to be used as the basis for any kind of presentation about OpenOffice.org. AFAIK, the presentation even got translated into other languages than English. Three questions: 1.) Do you think it would be useful to have such a set of slides for OpenOffice.org 2.0 as well? 2.) Does it already exist? 3.) I could take a stab at the presentation, but are there any volunteers out there who want to do it or at least want to help with this effort? Cheers, Erwin - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] Important upcoming events?
Hi Erwin, What other events come to your mind that we should track? there is one, where the German OpenOffice.org team will be present. I don't know if it fits into your important category, but here we go: ;-) * Systems, Munich, Germany October 24th-28th Florian -- ## Florian Effenberger ## Marketing/Öffentlichkeitsarbeit/Presse ## OpenOffice.org - http://de.openoffice.org - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] [Fwd: [newsletter] MS lochs down Scots Police deal]
As I wrote before, but may not have come across so clearly is that there are many factors in the Central Scotland case. However, I still have the feeling that technological obstacles were not at the bottom of this. One fact which is certainly an influence is the change of directors during the course of the project, which John McCreesh mentioned in another message. However, many IT Directors go for the company with the best sales pitch without actually going for an independent analysis. We're still really only getting the MS party line on that and can't do much more than (unproductive) speculation without info from an insider. It would help, though to see a copy of the actual report. The article itself only contains two negative claims, both terribly vague and both filter through the MS rep. 1) What were the actual reasons for staff not being able to file remotely? Recalcitrant MCSEs can easily monkey wrench such activities, though there were probably other factors. Staff with ties to MS win big points for contributing to a failure of the migration. 2) On what did they base the claims of disproportionate support costs? That runs contrary to everything I have observed since 1998 when I realized that MS was being a real problem. To get anything out of the case, it would be necessary to see what really happened in the report and from the Star Office staff involved. I have the feeling that technological obstacles were not at the bottom of this. On Sun, 14 Aug 2005, Mark Harrison wrote: This idea that IT Directors have a carte blanche to recommend whoever buys the best dinner is completely out of touch. If nothing else, every organisation I've ever worked for has a strict policy that corporate hospitality must be declared, so everyone KNOWS who's been taking the IT Director out to dinner/rugby/opera/whatever. Mark, it works on several levels. The IT Director can *recommend* whoever they want and I stand by my statement. However, they are not the only link in the chain. It's not necessary to lay it on too thick on any one level: There is certainly influence, via *their* contacts with MS, on the IT staff reporting to the IT director. They're a way to feed ideas and false rumors (e.g. against Novell) so that when the IT director checks with his staff, they confirm what he heard from the MS pitch. Or, if the sales team is not making progress, they can do an end run around the obstacle and go to his boss or a senior exec in another department and point out the 'grievous mistake' that is about to be made. CYA style career middle managers fear this critique and quickly assume the position. It worked for IBM. It works for MS. I have seen where IT directors have admitted that MS products are problematic, fail to perform, cost too much, etc. I have seen them agree to the metrics and the results. I have seen even their most die-hard MS fanbois also confirm the data presented. And I have seen both groups confirm that MS products don't come anywhere meeting the criteria specified for the activity for which they are used. However, at the end of the day they put in another order for MS even though they freely admit that it does not meet the criteria. Many other places simply have had a core group of MS fans maneuver over time into key positions and they simply will not even hear of looking at any sort of non-MS product, be it closed source or open source. Approaching the whole mess as if it were simply marketing is rather naive in this day and age. MS operates as a political movement or ideology. I agree with Charles that it would be useful to get to the bottom of the Central Scotland. A case study like that would clarify the current tactics and methods. -Lars Lars Nooden ([EMAIL PROTECTED]) Software patents harm all Net-based business, write your MEP: http://wwwdb.europarl.eu.int/ep6/owa/p_meps2.repartition?ilg=EN - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
[Marketing] List of active open source and OpenOffice.org bloggers?
Hi all, I'd like to know who is currently actively blogging about open source in general and OpenOffice.org in particular. How up-to-date is the list at http://www.openoffice.org/editorial/blogs.html? Hopefully some bloggers can help to create some buzz around OpenOffice.org 2.0 around the time when it gets released. OpenSolaris was launched mainly via blogging and it worked pretty well AFAIK. Cheers, Erwin - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
[Marketing] Promoting OOoCon 2005
Hi all, Soon the agenda for OOoCon 2005 should be online. Once that happens we all need to help promoting OOoCon 2005 in order to attract more attendees. Thus, if you are bloggers, members of other open source teams/ mailing lists or have close connections to popular web sites (e.g. Slashot), please help to promote the event! I will let you know when the agenda is online! Cheers, Erwin - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] OpenOffice.org 2.0 Standard Presentation???
Hi Erwin, we have such a presentation, and if I remember correctly, Jacqueline and André have two presentations for 2.0 as well. We, the German marketing team, currently try to get all available presentations into a big one, where possible presenters could take out some slides on a modular basis, i.e. if they want to have a short talk, they only take out some of them without losing consistency of the presentation; if they have a long talk, they can take out more. I don't know if this model works, but we thought it could be a good idea to have one ready-to-use-presentation, available in different sizes. However, so far, no volunteers have been found. :-( Florian -- ## Florian Effenberger ## Marketing/Öffentlichkeitsarbeit/Presse ## OpenOffice.org - http://de.openoffice.org - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
[Marketing] Logos, banners, buttons, CD labels, flyers, etc. for OpenOffice.org 2.0?
Hi all, We still probably have a few weeks, but I would like to start getting the marketing items for OpenOffice.org 2.0 ready, too. Thus, Do we have all the logos, banners, buttons, CD labels, etc. that we need for OpenOffice.org 2.0? Has everything been posted to http://marketing.openoffice.org/art/? Do we have a set of logos, banners, buttons, CD labels, etc. that follows one design pattern and thus could be our recommended set? What OpenOffice.org 2.0 flyers and feature web pages do we have? Have they been localized yet? I realized that the 2.0 feature overview page has already been translated into a few additional languages: English: http://www.openoffice.org/dev_docs/features/2.0/index.html French: http://fr.openoffice.org/Marketing/nouv2.0.html Korean: http://ko.openoffice.org/newfeatures.html Japanese: http://ja.openoffice.org/www/dev_docs/features/2.0/index.html Cheers, Erwin - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] Important upcoming events?
there is one, where the German OpenOffice.org team will be present. I don't know if it fits into your important category, but here we go: ;-) * Systems, Munich, Germany October 24th-28th Great! Thanks! Yes, the Systems event is definitely one of the more important ones. Cheers, Erwin - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] Important upcoming events?
Hi Erwin, Great! Thanks! Yes, the Systems event is definitely one of the more important ones. ;-) We will definitely be there, details will follow. Will you be there, too? Florian -- ## Florian Effenberger ## Marketing/Öffentlichkeitsarbeit/Presse ## OpenOffice.org - http://de.openoffice.org - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] OpenOffice.org 2.0 Standard Presentation???
I don't know if this model works, but we thought it could be a good idea to have one ready-to-use-presentation, available in different sizes. However, so far, no volunteers have been found. :-( That is what I had in mind too when we created the OpenOffice.org 1.1 standard presentation. Nobody is forced to use all the slides, but also nobody should be forced to create the same set of slides again and again. So far my OpenOffice.org 2.0 presentations have been live demos. Thus, I don't have nice OpenOffice.org 2.0 slides yet, but I think it would be useful to have some. Have your (most likely German) presentations been posted somewhere on OpenOffice.org? If yes, can you send me the links, so that I can take a look at them? May the larger OpenOffice.org community take your work as the basis for an English standard presentation which then can be translated into more languages than German and English? BTW, this is the issue that contains different versions of the old standard presentation: http://www.openoffice.org/issues/show_bug.cgi?id=15833 Thanks, Erwin - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] Important upcoming events?
We will definitely be there, details will follow. Will you be there, too? I'm sorry, I won't, but I will be at EuroOSCON Amsterdam and LinuxWorld Frankfurt. Cheers, Erwin - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] Important upcoming events?
Well, there is the IFLA conference in Oslo right now: http://www.ifla.org/IV/index.htm There is time to aim for the next one which is in Korea: http://www.ifla.org/IV/ifla72/index.htm There are also other local or regional conferences: http://www.ala.org/ala/ourassociation/chapters/planningcalendar/planningcalendar.htm But below are some larger ones, in no particular order, that I'd suspect are useful. Ones with stars are probably more important. There is a big trade off: at a smaller conference you probably get more contact, at a larger conference you get more people who may or may not glance at your table. It more likely comes down to who can attend where. -Lars American Association of School Librarians, ** 6 Oct - 8 Oct 2005 http://www.ala.org/ala/aasl/conferencesandevents/national/2005pittsburgh.htm American Library Association (Midwinter Meeting), *** 20-25 Jan 2006 San Antonio, TX, USA Distance Learning Conference 2-4 August Madison, WI, USA http://www.uwex.edu/disted/conference/ Educause ** 18 - 21 Oct 2005 Orlando, FL, USA http://www.educause.edu/content.asp?SECTION_ID=72bhcp=1 The Internet Conference and Exhibition for Librarians and Information Managers 24-26 Oct 2005 Monterey, CA, USA http://www.infotoday.com/il2005/default.shtml Joint Conference on Digital Libraries 11 - 15 Jun 2006 Chapel Hill, NC, USA http://ils.unc.edu/jcdl2006/ Library Information Technology Association ** 29 Sept - 2 Oct 2005 San Jose, CA, USA Association Of Mental Health Librarians 7 - 9 Oct 2005 San Diego, CA, USA http://www.fmhi.usf.edu/amhl/annualmeeting.html 8th International Beilefeld Conference: Academic Library and Information Services: New Paradigms for the Digital Age 7 - 9 Feb 2006 Beilefeld, Germany http://conference.ub.uni-bielefeld.de/2006/programme/ 3rd International Evidence Based Librarianship Conference 16 - 19 Brisbane, Queensland, Australia http://conferences.alia.org.au/ebl2005/index.html 9th European Conference on Research and Advanced Technology for Digital Libraries ** 18 - 23 Sep 2005 Vienna, Austria http://www.ecdl2005.org/ 8th International Symposium on Electronic Theses and Dissertations *** 28 - 30 Sep 2005 Sydney, New South Wales, Australia http://adt.caul.edu.au/etd2005/etd2005.html The 8th International Conference on Asian Digital Libraries ** 12 - 15 Dec Bangkok, Thailand http://www.icadl2005.ait.ac.th/ 9th IFLA Interlending and Document Supply International Conference * 20 - 23 Sep 2005 Tallinn, Estonia http://www.nlib.ee/ilds/ Lars Noodén ([EMAIL PROTECTED]) Software patents harm all Net-based business, write your MEP: http://wwwdb.europarl.eu.int/ep6/owa/p_meps2.repartition?ilg=EN On Mon, 15 Aug 2005, Erwin Tenhumberg wrote: Hi all, Since OpenOffice.org 2.0 should be ready for release in a few weeks, I'd like to get an overview about important upcoming events where we will or would like to present OpenOffice.org. Here are a few that come to my mind (from an obviously European perspective): * OpenOffice.org Conference (OOoCon), Koper, Slovenia September 28-30, 2005 * EuroOSCON, Amsterdam, Netherlands October 17-20, 2005 * LinuxWorld, Frankfurt, Germany November 15-17, 2005 Government and education specific events might also be interesting, e.g.: * http://www.moderner-staat.com (Sorry, it's a German website!) What other events come to your mind that we should track? Thanks, Erwin - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED] - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
Daniel Carrera wrote: Erwin Tenhumberg wrote: I guess, I could have said explicitly on the list that Sun will not have an OpenOffice.org pod at LinuxWorld SF this year. At the same time I could have encouraged people to setup an OpenOffice.org pod in the .org pavillion. I wouldn't even go that far. No one here should assume that Sun would be present and have an OOo booth. So, a note saying we will not have an OOo pod should not be necessary. Nor should we depend on Sun to encourage us, or remind us of, an important conference. OOo's own marketing project should take the initiative. These are basic things that OOo should be able to do itself. I think it would be healthy to /not/ go terribly out of your way for this sort of thing, to help reduce this dependence. Cheers, Daniel. +1 -- Graham Lauder, OpenOffice.org MarCon (Marketing Contact) NZ http://marketing.openoffice.org/contacts.html INGOTs Assessor Trainer (International Grades in Office Technologies) www.theingots.org Blog: yorick.edublogs.org - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
[Marketing] OpenOffice.org 2.0 messaging ideas
Hi all, A few weeks ago somebody mentioned the word upgrade as a possible messaging theme, which I personally found really interesting. In case people decide to create any t-shirts, cups or posters for OpenOffice.org 2.0, what do you think about the following statements: * Upgrade to data freedom - OpenOffice.org 2.0 * Upgrade to free PDF generation - OpenOffice.org 2.0 * Upgrade to open standards - OpenOffice.org 2.0 * Upgrade to open document exchange - OpenOffice.org 2.0 And some other ideas without the word upgrade: * Office 97 was yesterday, OpenOffice.org 2.0 is today * Did you get your copy of OpenOffice.org 2.0 already? * OpenOffice.org 2.0 - Be in charge of YOUR documents! * OpenOffice.org 2.0 - Don't let others own YOUR data! * OpenOffice.org 2.0 - For a world of freedom and choice! * OpenOffice.org 2.0 - For a world with more than just one office suite! * If you don't know this logo [OpenOffice.org gull wings] you probably wasted money! * I love my office suite! - OpenOffice.org 2.0 * You don't love your office suite anymore? - Get OpenOffice.org 2.0! * OpenOffice.org 2.0 - The passion office! And more contribution/community focussed: * OpenOffice.org - Be part of it! * OpenOffice.org - Where YOU can make a difference! * OpenOffice.org - Don't let others create YOUR office suite! * OpenOffice.org - Be in charge of YOUR office suite! * OpenOffice.org - Hackers wanted! * OpenOffice.org - The other dating forum! * OpenOffice.org - Be connected! * OpenOffice.org - Make friends around the globe! * OpenOffice.org - Passion unleashed! * Extreme Contributing: OpenOffice.org * Do you have friends in all continents? I do! - OpenOffice.org Cheers, Erwin - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] [Fwd: [newsletter] MS lochs down Scots Police deal]
On Sun, 14 Aug 2005, Charles-H.Schulz wrote: certainly yes. But I'm reading the official reasons the Scottish police had to migrate back to MS and I have some trouble seeing only fake reasons to it. It seems that somebody didn't do his/her job at catering the Scottish Police StarOffice users in their daily use and (even more important) the overall change management of the office suite infrastructure. I don't see *only* fake reasons, but I am saying that they are going to be there in a big way. Any slips are likely to go poorly, since MS execs have mandated that staff not lose ANY customers to open source. Related to that is the fact that MS seems to be on the back foot right now. SO and OOo can really gain further ground at this point, if things can be handled better. Not only is MS having to fight OOo and SO, since it's already trying to push MS-Office, it will also be fighting its older versions of MSO. There has been very little uptake of MSO2003, around 15 %, which is far lower than what they've needed in the past to leverage market share of the new format into sales. With so little uptake, that's got to be hurting their bottom line in a big way: MS-Windows and MS-Office are its only cash cows, the rest loses money and the whole juggernaut depends on those two to keep alive. MS-Office is the most fragile, because less than 68% of sales come from OEMs, the remainder is presumably people being forced along by file format incompatibilities, once the new versions gain enough market share -- which is not happening. That's compounding the desperation. So it is important to find some way to keep OOo / SO in the news (in a positive way). -Lars Lars Nooden ([EMAIL PROTECTED]) Software patents harm all Net-based business, write your MEP: http://wwwdb.europarl.eu.int/ep6/owa/p_meps2.repartition?ilg=EN - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] OpenOffice.org 2.0 Standard Presentation???
Hi Erwin, Erwin Tenhumberg wrote: Hi all, For OpenOffice.org 1.1 some community members and I created a standard presentation to be used as the basis for any kind of presentation about OpenOffice.org. AFAIK, the presentation even got translated into other languages than English. Three questions: 1.) Do you think it would be useful to have such a set of slides for OpenOffice.org 2.0 as well? +1 2.) Does it already exist? We (FR) used currently the one done by JA team : http://ja.openoffice.org/marketing/event/oooconja2005/archives/ooo20presen.otp 3.) I could take a stab at the presentation, but are there any volunteers out there who want to do it or at least want to help with this effort? For upcoming events and presentation templates, you should ask also on [EMAIL PROTECTED] list. Most of us have an events page, see : http://ja.openoffice.org/marketing/eve/nt http://de.openoffice.org/veranstaltungen/index.html http://fr.openoffice.org/evenements.html and most of us (when we have time :) reports the upcoming and past events where we have OOo booth on this list. Kind regards Sophie Cheers, Erwin - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED] -- No virus found in this outgoing message. Checked by AVG Anti-Virus. Version: 7.0.338 / Virus Database: 267.10.8/71 - Release Date: 12/08/2005 - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] [Fwd: [newsletter] MS lochs down Scots Police deal]
Hello Mark, John, all On Sun, 2005-08-14 at 21:05 +0100, Mark Harrison wrote: - Original Message - From: Lars D. Noodén [EMAIL PROTECTED] To: OOo Marketing dev@marketing.openoffice.org Sent: Sunday, August 14, 2005 12:44 PM Subject: Re: [Marketing] [Fwd: [newsletter] MS lochs down Scots Police deal] Before it was a lobbying organization / political movement, MS was first and foremost a marketing company and still retains that expertise. So I'd expect that there was a fair amount of evening meetings involving all-expenses paid lavish dinners with MS representatives each and every evening preceding a meeting. Lars, Remember that they won this from a StarOffice customer - it would be interesting to compare the track records of MS and Sun in the matter of corporate entertainment. In a previous role, where I was on the end client side, I have been shmoosed be Sun on numerous occassions - they are not averse to the lavish dinner in any sense. As a client, it was a very useful opportunity to talk to them and explain what we were looking for. Every business case I've ever written for a technology strategy has been based around total cost / total value of ownership, and subject to rigorous strategy from the non-IT parts of the business. This idea that IT Directors have a carte blanche to recommend whoever buys the best dinner is completely out of touch. If nothing else, every organisation I've ever worked for has a strict policy that corporate hospitality must be declared, so everyone KNOWS who's been taking the IT Director out to dinner/rugby/opera/whatever. Now I'm a consultant, my own expense account is not short of expensive restaurants as I sell OpenSource solutions! Is it bribery - NO! Does it give me a far better opportunity to LISTEN to my customers and work out what kind of pitch would be succesful - hell yes! You get far more over dinner than you do in a month's worth of weekly one-hour meetings. One of my personal bugbears, by the way, is the subsection of the OpenSource community who go around assuming that every Microsoft gain must be due to underhand tactics. I've bought (and sold) MS solutions many times, and bought (and sold) OpenSource solutions many times - each has a place - and the key to sales is understanding the individual customers requirement, not trying to beat them over the head with rhetoric. Aren't there any privacy laws in the UK? The MS EULAs for 2000 SP3 and XP SP1 grant admin rights to MS. That's a back door by any other name and given MS' track record on security, it's accessible to more than just MS. Are you seriously under the impression that big companies take Windows PCs and stick them on the Internet? Any large scale rollout of ANY platform involves a defence-in-depth security strategy that assumes that ANY product has weaknesses, whether it's MS, Sun, IBM, or Linux. John McCreesh has already posted an intelligent and informed analysis of why this contract might have gone to MS. thanks to you and John for this answer. What you say of course makes sense. My own experience with all this just makes me say two things. Aside NOT knowing the geography of Scotland at all I'd like to point out that: -somebody who is part of the Central Scotland Police IT suppliers didn't make his job at better taking care of the integration of StarOffice inside the police IT infrastructure. I still believe that this migration could have been avoided, but that is just my humble opinion as I do not know the customer's precise need and problems. -I don't think that MS wins customers by bribery, and most of the time it wins them through a good sales pitch. But what MS does is frighten the customer of all kinds of things, and for some key accounts it may bribe them, but I have no evidence of that. So what MS does usually (and I saw that myself)is to bring 10 sales reps on the table and pressure the customer. NB: MS is not the only one to do this. I'm sorry if this has come over as a rant, BUT the biggest criticism I hear of the OpenSource movement among my corporate clients - people who could change over tens of thousands of desktops if they wanted to - is that the OpenSource movement is full of people who want them to buy because Microsoft is Evil, and aren't prepared to have a discussion about the business requirements they have beyond the perceived need that they have a moral responsiblity to fight evil! I kid you not, the people I deal with use phrases like I don't want to have a religious debate, because of how the some in the OpenSource community tend to portray the alternatives. I think that we should not forget that the FLOSS movement is several things to many people, and among them, some can take it as a philosophical movement. Nonetheless, meeting a customer and selling him FLOSS solutions should not imply any religious speech, because we're only competing on the true products merits. We can
Re: [Marketing] Important upcoming events?
8th International Symposium on Electronic Theses and Dissertations *** 28 - 30 Sep 2005 Sydney, New South Wales, Australia http://adt.caul.edu.au/etd2005/etd2005.html I'd give this one special consideration for several reasons. From the student/faculty perspective, OOo handles styles and long documents better than MSO. Both are used a lot at universities, especially for dissertation. From an archival or preservation point of view, OpenDocument is an *open* XML format. That means, unlike the *closed* XML format used by MS, libraries and archives will be able to keep access for a very long time. For universities longer access means a better return on investment for their most valuable resource. From a library and publishing point of view, the ability to produce PDF output even on legacy MS boxes is an asset. Nearly all current approaches to so-called electronic publishing really means the electronic distribution of PDF documents. -Lars Lars Nooden ([EMAIL PROTECTED]) Software patents harm all Net-based business, write your MEP: http://wwwdb.europarl.eu.int/ep6/owa/p_meps2.repartition?ilg=EN - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] OpenOffice.org 2.0 messaging ideas
Hi, On Mon, 2005-08-15 at 12:15 +0200, Erwin Tenhumberg wrote: Hi all, A few weeks ago somebody mentioned the word upgrade as a possible messaging theme, which I personally found really interesting. In case people decide to create any t-shirts, cups or posters for OpenOffice.org 2.0, what do you think about the following statements: * Upgrade to data freedom - OpenOffice.org 2.0 * Upgrade to free PDF generation - OpenOffice.org 2.0 * Upgrade to open standards - OpenOffice.org 2.0 * Upgrade to open document exchange - OpenOffice.org 2.0 Why not simply Upgrade? And some other ideas without the word upgrade: * Office 97 was yesterday, OpenOffice.org 2.0 is today * Did you get your copy of OpenOffice.org 2.0 already? * OpenOffice.org 2.0 - Be in charge of YOUR documents! * OpenOffice.org 2.0 - Don't let others own YOUR data! * OpenOffice.org 2.0 - For a world of freedom and choice! * OpenOffice.org 2.0 - For a world with more than just one office suite! * If you don't know this logo [OpenOffice.org gull wings] you probably wasted money! * I love my office suite! - OpenOffice.org 2.0 * You don't love your office suite anymore? - Get OpenOffice.org 2.0! * OpenOffice.org 2.0 - The passion office! Something that may recall OOo's German roots: I see a picture of Goethe/Schiller/Heine (any famous German writer of the Aufklärung movement) with a sentence: you don't have to speak German to be free - OpenOffice.org 2.0 is available in 60~ languages And more contribution/community focussed: * OpenOffice.org - Be part of it! * OpenOffice.org - Where YOU can make a difference! * OpenOffice.org - Don't let others create YOUR office suite! * OpenOffice.org - Be in charge of YOUR office suite! * OpenOffice.org - Hackers wanted! * OpenOffice.org - The other dating forum! * OpenOffice.org - Be connected! * OpenOffice.org - Make friends around the globe! * OpenOffice.org - Passion unleashed! * Extreme Contributing: OpenOffice.org * Do you have friends in all continents? I do! - OpenOffice.org Thanks, Charles. - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] Important upcoming events?
Hi, On Mon, 2005-08-15 at 05:57 -0400, Lars D. Noodén wrote: Well, there is the IFLA conference in Oslo right now: http://www.ifla.org/IV/index.htm There is time to aim for the next one which is in Korea: http://www.ifla.org/IV/ifla72/index.htm I'll tell the Korean lead asap. There are also other local or regional conferences: http://www.ala.org/ala/ourassociation/chapters/planningcalendar/planningcalendar.htm Thanks, Charles. - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] [Fwd: [newsletter] MS lochs down Scots Police deal]
Though a solitary wave recedes back into the ocean, it means nothing to the rising tide. - He Jieming --- The Tiny Guide to OpenOffice.org now available! http://www.solidoffice.com/tinyguide/ Free Culture and Open Source: www.solidoffice.com - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] List of active open source and OpenOffice.org bloggers?
Charles-H.Schulz wrote: Count me in :-) ... (http://charles-blog.libervis.com) Charles. And me yorick.edublogs.org Cheers Yo On Mon, 2005-08-15 at 11:23 +0200, Erwin Tenhumberg wrote: Hi all, I'd like to know who is currently actively blogging about open source in general and OpenOffice.org in particular. How up-to-date is the list at http://www.openoffice.org/editorial/blogs.html? Hopefully some bloggers can help to create some buzz around OpenOffice.org 2.0 around the time when it gets released. OpenSolaris was launched mainly via blogging and it worked pretty well AFAIK. Cheers, Erwin - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED] - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED] -- Graham Lauder, OpenOffice.org MarCon (Marketing Contact) NZ http://marketing.openoffice.org/contacts.html INGOTs Assessor Trainer (International Grades in Office Technologies) www.theingots.org Blog: yorick.edublogs.org - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] [Fwd: [newsletter] MS lochs down Scots Police deal]
Mark Harrison wrote: I'm sorry if this has come over as a rant, BUT the biggest criticism I hear of the OpenSource movement among my corporate clients - people who could change over tens of thousands of desktops if they wanted to - is that the OpenSource movement is full of people who want them to buy because Microsoft is Evil, and aren't prepared to have a discussion about the business requirements they have beyond the perceived need that they have a moral responsiblity to fight evil! I kid you not, the people I deal with use phrases like I don't want to have a religious debate, because of how the some in the OpenSource community tend to portray the alternatives. At the risk of being too ironic, amen! I get this a lot, myself. The impression really comes off as being one that open source supporters are so partisan about anything anti-Microsoft that they are blind to some of the real advantages offered by some Microsoft products. It's like trying to watch the news on one of the evangelical Christian stations here in the States; the political agenda is such a distraction that it overrides any sense of objectivity, and without objectivity there is no credibility. -- Steven Shelton Twilight Media Design www.TwilightMD.com www.GLOAMING.us - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
Daniel Carrera wrote: Erwin Tenhumberg wrote: I guess, I could have said explicitly on the list that Sun will not have an OpenOffice.org pod at LinuxWorld SF this year. At the same time I could have encouraged people to setup an OpenOffice.org pod in the .org pavillion. I would go even further. What's wrong with Marketing that Erwin needs to initiate having a booth in the .ORG Pavilion? I'd say it's symptomatic of deep disinterest bread by hopelessness. -Sam I wouldn't even go that far. No one here should assume that Sun would be present and have an OOo booth. So, a note saying we will not have an OOo pod should not be necessary. Nor should we depend on Sun to encourage us, or remind us of, an important conference. OOo's own marketing project should take the initiative. These are basic things that OOo should be able to do itself. I think it would be healthy to /not/ go terribly out of your way for this sort of thing, to help reduce this dependence. Cheers, Daniel. - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] [Fwd: [newsletter] MS lochs down Scots Police deal]
Benjamin Horst wrote: Though a solitary wave recedes back into the ocean, it means nothing to the rising tide. Wishful thinking wrapped in denial. The first 10% was easy. They are working every SINGLE migrating account. They are trying to undo EVERYTHING. There is no motivation for volunteers to compete. Give up! -Sam - He Jieming --- The Tiny Guide to OpenOffice.org now available! http://www.solidoffice.com/tinyguide/ Free Culture and Open Source: www.solidoffice.com - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED] - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
swhiser wrote: Daniel Carrera wrote: Erwin Tenhumberg wrote: I guess, I could have said explicitly on the list that Sun will not have an OpenOffice.org pod at LinuxWorld SF this year. At the same time I could have encouraged people to setup an OpenOffice.org pod in the .org pavillion. I would go even further. What's wrong with Marketing that Erwin needs to initiate having a booth in the .ORG Pavilion? I'd say it's symptomatic of deep disinterest bread by hopelessness. -Sam I will comment on my own post... This must be true if we are headed into the OOo 2.0 launch !!! and having a booth at LWE SANFRANCISCO!!! gets dropped...YOU'VE GOT TO BE KIDDING ME!!! -Sam I wouldn't even go that far. No one here should assume that Sun would be present and have an OOo booth. So, a note saying we will not have an OOo pod should not be necessary. Nor should we depend on Sun to encourage us, or remind us of, an important conference. OOo's own marketing project should take the initiative. These are basic things that OOo should be able to do itself. I think it would be healthy to /not/ go terribly out of your way for this sort of thing, to help reduce this dependence. Cheers, Daniel. - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED] - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] [Fwd: [newsletter] MS lochs down Scots Police deal]
Journals are just not doing benchmarks or product reviews anymore, so it gets harder to find anything published that's less than a warmed over press release. Though their review of digital photo editing tools was egregious and heading a step in the direction of MS only product reviews, I think it would be a coup to get OOo, StarOffice, Hancom, and others reviewed by Consumer Reports. Or how about pooling resources or at least coordinating with other groups using OpenDocument? A lot of farmers do this, e.g. dairy council. On Mon, 15 Aug 2005, Steven Shelton wrote: I get this a lot, myself. The impression really comes off as being one that open source supporters are so partisan about anything anti-Microsoft that they are blind to some of the real advantages offered by some Microsoft products. I've seen far more of the opposite. A few MS die-hards work their way into the bureacracy at a company, agency or institution and then turn a blind eye and a deaf ear to anything non-Microsoft be it closed source or open source. That goes even after agreed upon in advance methodology show data which by agreed upon in advance critera show the MS products to be the least viable for that given context. [snip] without objectivity there is no credibility. This is true, but there are relatively few objective sources any more. Pretty much everyone has already either 1) been burned badly by MS' defects or pricing or 2) pine away for a chance to meet Chairman Bill who is so wealthy. Brand recognition cuts both ways. If you make inefficient, defective products and over-charge for them and engage in illegal / predatory business practices (all established facts) for a long enough time, eventually people will remember. -Lars Lars Nooden ([EMAIL PROTECTED]) Software patents harm all Net-based business, write your MEP: http://wwwdb.europarl.eu.int/ep6/owa/p_meps2.repartition?ilg=EN - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] List of active open source and OpenOffice.org bloggers?
Yo Tambien See below -- Adam Moore Community Volunteer OOo blog: AdamMooreOOo.blogspot.com - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
Hold on a second. We can't be everywhere all the time. People go to these conferences and some if not most don't get paid for it. The fact that we didn't have a booth at LWE SF is not a huge loss to me, but we are a large enough project to have one. Unfortunately we are not a well funded enough project to create a good booth. And some of these booths, not LWSF, require to be paid for and not a cheap sum. I agree with Simon that we could of had a booth and sold t-shirts and probably would have made a reasonable sum of money, but we didn't. We did have volunteers and we should thank them for doing what they did, because it was probably all they could do. Sam your posts lately seem of deep disinterest bread by hopelessness. Keep the faith, everything goes through ups and downs and we just need to find a good income stream to be able to support these conferences. As far as going through a 2.0 launch I am sure alot of the people there have heard of or tried the 2.0 beta, Fedora Core 4 ships with it installed, so most of the questions will be when is it going to be released. At least that was my experience at OSCON. This is an answer we really can't give them especially in the marketing department as we can't say how fast our coders will work. Which brings me back to my previous point. We need at least one developer at these conferences. That would make the biggest difference of them all. On 8/15/05, swhiser [EMAIL PROTECTED] wrote: swhiser wrote: Daniel Carrera wrote: Erwin Tenhumberg wrote: I guess, I could have said explicitly on the list that Sun will not have an OpenOffice.org pod at LinuxWorld SF this year. At the same time I could have encouraged people to setup an OpenOffice.org pod in the .org pavillion. I would go even further. What's wrong with Marketing that Erwin needs to initiate having a booth in the .ORG Pavilion? I'd say it's symptomatic of deep disinterest bread by hopelessness. -Sam I will comment on my own post... This must be true if we are headed into the OOo 2.0 launch !!! and having a booth at LWE SANFRANCISCO!!! gets dropped...YOU'VE GOT TO BE KIDDING ME!!! -Sam -- Adam Moore Community Volunteer OOo blog: AdamMooreOOo.blogspot.com - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
Adam Moore wrote: Hold on a second. We can't be everywhere all the time. People go to these conferences and some if not most don't get paid for it. The fact that we didn't have a booth at LWE SF is not a huge loss to me, but we are a large enough project to have one. Unfortunately we are not a well funded enough project to create a good booth. And some of these booths, not LWSF, require to be paid for and not a cheap sum. I agree with Simon that we could of had a booth and sold t-shirts and probably would have made a reasonable sum of money, but we didn't. We did have volunteers and we should thank them for doing what they did, because it was probably all they could do. Sam your posts lately seem of deep disinterest bread by hopelessness. Keep the faith, everything goes through ups and downs and we just need to find a good income stream to be able to support these conferences. As far as going through a 2.0 launch I am sure alot of the people there have heard of or tried the 2.0 beta, Fedora Core 4 ships with it installed, so most of the questions will be when is it going to be released. At least that was my experience at OSCON. This is an answer we really can't give them especially in the marketing department as we can't say how fast our coders will work. Which brings me back to my previous point. We need at least one developer at these conferences. That would make the biggest difference of them all. Adam- This response just reflects how lost the project is. We, volunteers, always got ourselves there -- we did it OURSELVES. You all seem to be waiting for handouts. This reflects an utter lack of passion. LWE is where users, developers and THE TECHNOLOGY PRESS catch up on what's going on with the software and the project. Apparently, on the eve of 2.0 Final, NOTHING is going on! -Sam On 8/15/05, swhiser [EMAIL PROTECTED] wrote: swhiser wrote: Daniel Carrera wrote: Erwin Tenhumberg wrote: I guess, I could have said explicitly on the list that Sun will not have an OpenOffice.org pod at LinuxWorld SF this year. At the same time I could have encouraged people to setup an OpenOffice.org pod in the .org pavillion. I would go even further. What's wrong with Marketing that Erwin needs to initiate having a booth in the .ORG Pavilion? I'd say it's symptomatic of deep disinterest bread by hopelessness. -Sam I will comment on my own post... This must be true if we are headed into the OOo 2.0 launch !!! and having a booth at LWE SANFRANCISCO!!! gets dropped...YOU'VE GOT TO BE KIDDING ME!!! -Sam - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
This response just reflects how lost the project is. We, volunteers, always got ourselves there -- we did it OURSELVES. You all seem to be waiting for handouts. This reflects an utter lack of passion. LWE is where users, developers and THE TECHNOLOGY PRESS catch up on what's going on with the software and the project. Apparently, on the eve of 2.0 Final, NOTHING is going on! -Sam Sam -- it's good to see you back on list, buddy :). I will say, Sam, that I know several of us volunteers are lucky to have enough money to drive our car to work everyday -- that trips cross-country are impossible. I think we have a major issue with lack of funding. I see all these things, things that could be great, but there is no money to implement it. Passion is one thing, Sam... ability to act on it is another. -- Jason Faulkner OldOs.org Owner/Admin / http://oldos.org / [EMAIL PROTECTED] Certified INGOTS Gold Assessor Trainer / http://www.theingots.org OpenOffice.org Marketing Volunteer / [EMAIL PROTECTED] - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] OpenOffice.org 2.0 messaging ideas
How about Don't sell your soul for an upgrade, get free, get OO.org Or something along those lines. I think we need to market against the rhetoric and sales department of microsoft. --Jay - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] Logos, banners, buttons, CD labels, flyers, etc. for OpenOffice.org 2.0?
On Mon, 2005-08-15 at 11:38 +0200, Erwin Tenhumberg wrote: Hi all, We still probably have a few weeks, but I would like to start getting the marketing items for OpenOffice.org 2.0 ready, too. [snip] What OpenOffice.org 2.0 flyers and feature web pages do we have? Have they been localized yet? I realized that the 2.0 feature overview page has already been translated into a few additional languages: English: http://www.openoffice.org/dev_docs/features/2.0/index.html French: http://fr.openoffice.org/Marketing/nouv2.0.html Korean: http://ko.openoffice.org/newfeatures.html Japanese: http://ja.openoffice.org/www/dev_docs/features/2.0/index.html The flyers etc are on http://marketing.openoffice.org/2.0/marketingmaterials.html The only translations that I've seen on the issues are Sophie's. The principle I've worked to is that the central marketing project is the repository / clearing house based in English, and the translations will go on the NL sites. John - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] OpenOffice.org 2.0 Standard Presentation???
On Mon, 2005-08-15 at 11:16 +0200, Erwin Tenhumberg wrote: Hi all, For OpenOffice.org 1.1 some community members and I created a standard presentation to be used as the basis for any kind of presentation about OpenOffice.org. AFAIK, the presentation even got translated into other languages than English. Three questions: 1.) Do you think it would be useful to have such a set of slides for OpenOffice.org 2.0 as well? 2.) Does it already exist? 3.) I could take a stab at the presentation, but are there any volunteers out there who want to do it or at least want to help with this effort? There is one floating around - I'll see if I can find it and upload it to an issue so people can hack it around. John - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] Logos, banners, buttons, CD labels, flyers, etc. for OpenOffice.org 2.0?
Hello John, On Mon, 2005-08-15 at 18:27 +0100, John McCreesh wrote: The flyers etc are on http://marketing.openoffice.org/2.0/marketingmaterials.html The only translations that I've seen on the issues are Sophie's. The principle I've worked to is that the central marketing project is the repository / clearing house based in English, and the translations will go on the NL sites. thanks! I'll point the people of the NLC to this link. What I think would be good, and what I've been told several times around the NLC since one month now is to have some sales pitch for the OOo 2.0. I'm glad you got this material, and I actually hope for more. Do you think it's possible? If you wish I can help! Best, Charles. - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] Logos, banners, buttons, CD labels, flyers, etc. for OpenOffice.org 2.0?
On Mon, 2005-08-15 at 19:41 +0200, Charles-H.Schulz wrote: Hello John, On Mon, 2005-08-15 at 18:27 +0100, John McCreesh wrote: The flyers etc are on http://marketing.openoffice.org/2.0/marketingmaterials.html The only translations that I've seen on the issues are Sophie's. The principle I've worked to is that the central marketing project is the repository / clearing house based in English, and the translations will go on the NL sites. thanks! I'll point the people of the NLC to this link. What I think would be good, and what I've been told several times around the NLC since one month now is to have some sales pitch for the OOo 2.0. I'm glad you got this material, and I actually hope for more. Do you think it's possible? If you wish I can help! What I think would be useful would be to produce marketing materials specifically targeted at our target markets http://ooosmp.homelinux.org/MarketSegmentation/TargetMarkets We also identified a need for materials targeted at MS-Office users http://ooosmp.homelinux.org/SWOT/SWOTRecommendations - again, any help here would be appreciated. I'd also ask your colleagues in NL who may have produced materials to produce an English language version - if they are worried about their English, that's no problem - we've plenty of people who can add polish. These can then be added to the central marketing project library. John - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] OpenOffice.org 2.0 Standard Presentation???
On Mon, 2005-08-15 at 18:33 +0100, John McCreesh wrote: On Mon, 2005-08-15 at 11:16 +0200, Erwin Tenhumberg wrote: Hi all, For OpenOffice.org 1.1 some community members and I created a standard presentation to be used as the basis for any kind of presentation about OpenOffice.org. AFAIK, the presentation even got translated into other languages than English. Three questions: 1.) Do you think it would be useful to have such a set of slides for OpenOffice.org 2.0 as well? 2.) Does it already exist? 3.) I could take a stab at the presentation, but are there any volunteers out there who want to do it or at least want to help with this effort? There is one floating around - I'll see if I can find it and upload it to an issue so people can hack it around. Done - see issue 53340 http://www.openoffice.org/issues/show_bug.cgi?id=53340 John - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] [Fwd: [newsletter] MS lochs down Scots Police deal]
On Mon, 2005-08-15 at 09:12 -0400, Steven Shelton wrote: the political agenda is such a distraction that it overrides any sense of objectivity, and without objectivity there is no credibility. And there was me thinking that politics was the art of presenting opinion as objective fact ;-) -- Ian Lynch [EMAIL PROTECTED] ZMSL - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
On Mon, 2005-08-15 at 09:25 -0400, swhiser wrote: I will comment on my own post... This must be true if we are headed into the OOo 2.0 launch !!! and having a booth at LWE SANFRANCISCO!!! gets dropped...YOU'VE GOT TO BE KIDDING ME!!! -Sam I thought I heard somewhere that since Sun had open sourced Solaris it was concentrating on Java Desktop on Solaris and not on Linux. Maybe that was wrong but it would explain a lower commitment to Linux shows. Any Sun people know if there is any substance to this? -- Ian Lynch [EMAIL PROTECTED] ZMSL - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
On Aug 15, 2005, at 23:21, Ian Lynch wrote: On Mon, 2005-08-15 at 09:25 -0400, swhiser wrote: I will comment on my own post... This must be true if we are headed into the OOo 2.0 launch !!! and having a booth at LWE SANFRANCISCO!!! gets dropped...YOU'VE GOT TO BE KIDDING ME!!! -Sam I thought I heard somewhere that since Sun had open sourced Solaris it was concentrating on Java Desktop on Solaris and not on Linux. Maybe that was wrong but it would explain a lower commitment to Linux shows. Any Sun people know if there is any substance to this? Sun is still supporting Linux, it is a key platform for the new Network Systems Group in Sun. Sun had a big stand at LWE San Francisco which was continually over-run with interested guests - see http://www.flickr.com/photos/webmink/33972945/ S. - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
On Mon, 2005-08-15 at 11:58 -0400, swhiser wrote: Adam- This response just reflects how lost the project is. We, volunteers, always got ourselves there -- we did it OURSELVES. Me and Adam were in LA. I was at LUG Radio and Flossie recently. You all seem to be waiting for handouts. Not me. I'm planning to be able to give out the handouts - well in a small way already done. NEA presence was paid for by me and the INGOTs. Daniel is working full time now on the Website and we have made a small contribution to OOoConf. I think I have been reasonably consistent in saying that we need an income stream to help in these situations and I have not asked anyone for any handouts in this respect. Neither has Adam as far as I know. This reflects an utter lack of passion. Maybe the passion varies across people. I'm fairly passionate but I'm also pretty rational and realistic. Its taking time to develop a business model from scratch that can fund some of these things but so far its worked at least to some extent and I hope this is just a beginning. LWE is where users, developers and THE TECHNOLOGY PRESS catch up on what's going on with the software and the project. Apparently, on the eve of 2.0 Final, NOTHING is going on! All I know is there is a lot going on in the circles I'm in! So much I'm struggling to keep it all going. Good and constructive meeting with Mark Shuttleworth this afternoon, and Daniel got to see the London Science Museum, Houses of Parliament, Big Ben, Buckingham Palace, Trafalgar Square and Tower Bridge. And we didn't get blown up on the Undergound so a pretty good day ;-) Regards, -- Ian Lynch [EMAIL PROTECTED] ZMSL - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
Hi This response just reflects how lost the project is. We, volunteers, always got ourselves there -- we did it OURSELVES. You all seem to be waiting for handouts. This reflects an utter lack of passion. LWE is where users, developers and THE TECHNOLOGY PRESS catch up on what's going on with the software and the project. Apparently, on the eve of 2.0 Final, NOTHING is going on! -Sam You mention that the project is lost. Maybe this would be an interesting discussion on how to get things 'on track'. What would you change? I know there is a lot of things going on at the moment with the project, and that there now seem to be 2 main forks of the project (at novell and ibm). Maybe after 2.0 it would be a good idea to get ideas from everyone on any organizational changes that are needed to help the project to be successful - esp. from the developer and marketing point of view - and to try and persuade the forks to re-merge. It would be better if we could start getting more people interested and involved in the project, with a clear idea of what is going on, esp. with regards to attracting new talent. Just some ideas. Deepankar ___ To help you stay safe and secure online, we've developed the all new Yahoo! Security Centre. http://uk.security.yahoo.com - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
On 8/15/05, Ian Lynch [EMAIL PROTECTED] wrote: On Mon, 2005-08-15 at 11:58 -0400, swhiser wrote: Adam- This response just reflects how lost the project is. We, volunteers, always got ourselves there -- we did it OURSELVES. Me and Adam were in LA. I was at LUG Radio and Flossie recently. You all seem to be waiting for handouts. Not me. I'm planning to be able to give out the handouts - well in a small way already done. NEA presence was paid for by me and the INGOTs. Daniel is working full time now on the Website and we have made a small contribution to OOoConf. I think I have been reasonably consistent in saying that we need an income stream to help in these situations and I have not asked anyone for any handouts in this respect. Neither has Adam as far as I know. Thanks Ian, that last comment from Sam hurts. I provide help in many ways other than conferences and I never ask for handouts, other than asking for donations for the conferences from companies for example sub300.com . I have been lucky enough to be able to be supported lately, but I have never insinuated or directly asked for help. This reflects an utter lack of passion. Maybe the passion varies across people. I'm fairly passionate but I'm also pretty rational and realistic. Its taking time to develop a business model from scratch that can fund some of these things but so far its worked at least to some extent and I hope this is just a beginning. I can guarantee that my wife can profess my passion to this. LWE is where users, developers and THE TECHNOLOGY PRESS catch up on what's going on with the software and the project. Apparently, on the eve of 2.0 Final, NOTHING is going on! All I know is there is a lot going on in the circles I'm in! So much I'm struggling to keep it all going. Good and constructive meeting with Mark Shuttleworth this afternoon, I would really like to know what happened here. :) and Daniel got to see the London Science Museum, Houses of Parliament, Big Ben, Buckingham Palace, Trafalgar Square and Tower Bridge. And we didn't get blown up on the Undergound so a pretty good day ;-) Good for Daniel. Has he got to see you play rugby? I'd like to see if your as good as you make yourself out to be. ;) Regards, -- Ian Lynch [EMAIL PROTECTED] ZMSL - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED] -- Adam Moore Community Volunteer OOo blog: AdamMooreOOo.blogspot.com - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
Bruce Byfield wrote: OOo had a good start about 15 months ago when Robin Miller from the OSTG group (Newsforge, Slashdot) gave an IRC seminar in how to write an effective news release. Unfortunately, nobody in OOo seems to have taken what he said to heart. I did. But trying to get a press release or an article through all the bureocracy is an exercise in frustration. I know of one volunteer who quit because she worked very hard for days on a press release that would have made interesting news and her work was promptly shot down. Cheers, Daniel. -- /\/`) Leave your mark at OpenOffice.org /\/_/ /\/_/ OOoAuthors: http://oooauthors.org \/_/Knowledge Base: http://mindmeld.cybersite.com.au/ / - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
On 8/15/05, Bruce Byfield [EMAIL PROTECTED] wrote: On Tue, 2005-08-16 at 01:25 +0100, Daniel Carrera wrote: Bruce Byfield wrote: OOo had a good start about 15 months ago when Robin Miller from the OSTG group (Newsforge, Slashdot) gave an IRC seminar in how to write an effective news release. Unfortunately, nobody in OOo seems to have taken what he said to heart. I did. But trying to get a press release or an article through all the bureocracy is an exercise in frustration. I know of one volunteer who quit because she worked very hard for days on a press release that would have made interesting news and her work was promptly shot down. Yes, now that you remind me, you did. Unfortunately, being PR liasion would be a full-time effort. I think you could do the job, but you're focused on other things, and so far haven't got around to being cloned. Maybe a group working full-time on media contact is what's needed. A regular group that had proven itself to the project might eventually be able to get news out more quickly. If you're thinking of the same case as I am, she wasn't working on a news release, but a story, and her work was pre-empted by another story on the same topic. That was unfortunate, but such things happen sometimes. However, they happen much less frequently if editors know a writer and have learned to trust them from past performance. This is part of what I mean about building a relationship with media people. But, at any rate, a story isn't a news release, although many companies try to blur the distinction and less reputable journalists are only too happy to go along with them. What OOo needs isn't someone to write stories so much as someone to provide the bare bones of stories, either through writing news releases or announcing that they are available for interviews. That means developing a sense of what makes a story, knowing what type of story appeals to different people in the media, and then delivering the facts that can be shaped into a story as quickly as possible. -- Bruce Byfield 604-421.7177 http://members.axion.net/~bbyfield Good words Bruce, I am currently reading a book on how to conduct PR through the media and your statements really hit home with this book. I like your idea of the PR group working with media contact. *If* anything like this does develop I think this should be a voted on position. I would like the ability for us to somewhat control who says what. By no means do I mean to make this more beureaucratic, the voted on group can make decisions on their own, I would just like it to be a set of trusted individuals. -- Adam Moore Community Volunteer OOo blog: AdamMooreOOo.blogspot.com - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
[Marketing] OOo in Slovenia
Have you packed your bags yet? Started to count sleeps :) Perhaps it is a bit early for this, but it is the time to plan for the OOoCon 2005 in Slovenia, 28 - 30 September 2005 (http://marketing.openoffice.org/conference/). To help with your planning I would like to give away my copy (current edition) of Lonely Planet's Slovenia (http://shop.lonelyplanet.com/product_detail.cfm?productID=2569seriesID=1seriesname=Country%20Guides;) I have enjoyed planning one to seven day itineraries before and after OOoCon using Slovenia. From mountains, to coast, to castles, tasting wine and taking the water. The book includes many illustrations, maps and beautifully tempting photographs. To assist you to begin to pack your bags, I will send Slovenia to the person who gives me what I consider is the the best reason to attend OOoCon in Slovenia. As it is my book, I get to decide :) If there are lots of good reasons, then I will put them in a hat and draw one out. The closing date to get your entry in is Wednesday 24 August. Send your entries to: [EMAIL PROTECTED] I will announce the winner the next day. Please don't provide your postal address with your entry. I will request this privately once we have a winner. I look forward to hearing your reasons to attend OOoCon in Slovenia. Good luck. All the best Jacqueline McNally Lead, OpenOffice.org Marketing Project - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] Important upcoming events?
On 8/15/05, Charles-H.Schulz [EMAIL PROTECTED] wrote: Hi, On Mon, 2005-08-15 at 05:57 -0400, Lars D. Noodén wrote: Well, there is the IFLA conference in Oslo right now: http://www.ifla.org/IV/index.htm There is time to aim for the next one which is in Korea: http://www.ifla.org/IV/ifla72/index.htm I'll tell the Korean lead asap. It would be exciting if OpenOffice.org can participate in the conference in Korea! Please let me know if there is anything I can help to materialize the plan. Thanks, Jeongkyu -- Jeongkyu Kim OpenOffice.org Korean community lead Official website http://ko.openoffice.org Community forum http://oooko.net/ Personal bloghttp://oooko.net/gomme - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] List of active open source and OpenOffice.org bloggers?
If you can't find it it's http://ooo.ximian.org/planet On 8/15/05, Louis Suarez-Potts [EMAIL PROTECTED] wrote: Hi, On Aug 15, 2005, at 5:23 AM, Erwin Tenhumberg wrote: Hi all, I'd like to know who is currently actively blogging about open source in general and OpenOffice.org in particular. How up-to-date is the list at http://www.openoffice.org/editorial/blogs.html? It very likely does not represent all. Planet OOo is more complete by far; it's listed from the OOo site. Best, Louis - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED] -- Adam Moore Community Volunteer OOo blog: AdamMooreOOo.blogspot.com - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [Marketing] article: LinuxWorld 2005 Thursday
Sam, I can't tell if you are trolling or just being yourself. Either way, it's unpleasant. As far as I can tell, your point--that we are wallowing in hopelessness--is false and an insult. On Aug 15, 2005, at 11:58 AM, swhiser wrote: Adam Moore wrote: Hold on a second. We can't be everywhere all the time. People go to these conferences and some if not most don't get paid for it. The fact that we didn't have a booth at LWE SF is not a huge loss to me, but we are a large enough project to have one. Unfortunately we are not a well funded enough project to create a good booth. And some of these booths, not LWSF, require to be paid for and not a cheap sum. I agree with Simon that we could of had a booth and sold t-shirts and probably would have made a reasonable sum of money, but we didn't. We did have volunteers and we should thank them for doing what they did, because it was probably all they could do. Sam your posts lately seem of deep disinterest bread by hopelessness. Keep the faith, everything goes through ups and downs and we just need to find a good income stream to be able to support these conferences. As far as going through a 2.0 launch I am sure alot of the people there have heard of or tried the 2.0 beta, Fedora Core 4 ships with it installed, so most of the questions will be when is it going to be released. At least that was my experience at OSCON. This is an answer we really can't give them especially in the marketing department as we can't say how fast our coders will work. Which brings me back to my previous point. We need at least one developer at these conferences. That would make the biggest difference of them all. Adam- This response just reflects how lost the project is. We, volunteers, always got ourselves there -- we did it OURSELVES. You all seem to be waiting for handouts. This reflects an utter lack of passion. LWE is where users, developers and THE TECHNOLOGY PRESS catch up on what's going on with the software and the project. Apparently, on the eve of 2.0 Final, NOTHING is going on! -Sam Do recall that you were partly funded by Sun to do PR work for them. You also used OOo to directly aid your consulting company; perhaps you continue to, I haven't checked recently. I'm sure you have passion. But describing yourself as a somehow independent volunteer here is a bit of a stretch. Cheers, Louis - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
