Re: [marketing] Logo for the 10th anniversary - request for approval

2010-09-27 Thread Ivan M
Hi Bernhard, all

On Sun, Sep 26, 2010 at 9:19 PM, Dr. Bernhard Dippold
bernh...@familie-dippold.at wrote:
 Hi all,

 as time has already become short, we really need to have a logo we can use on 
 our homepage and in marketing material spread by our project.

 Based on a design by Miguel Boto, a new member of the Art Project, I created 
 a logo that I request approval as official 10th anniverary logo for:

 http://wiki.services.openoffice.org/wiki/File:OOo10.png

 So please comment with +1  during the next three days (until Sept. 30th, 
 12:00 UTC), if you wan this logo to become the official 10th anniversary logo 
 for OpenOffice.org. (If you dislike it or know any better one, you may vote 
 -1 too ;-) )

It's probably redundant at this point, but +1 from me too :)

Regards,
Ivan.

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Re: [marketing] Short Video Marking OOo's 10th Anniversary

2010-06-27 Thread Ivan M
Hi Florian, all,

On Thu, Jun 24, 2010 at 4:49 AM, Florian Effenberger
flo...@openoffice.org wrote:
 [...]
 I really like the idea. Rosana already proposed this months ago, and we've
 tried to catch attention via the mailing lists as well as with the
 conference calls, but basically nobody was interested and no one
 contributed.

 I hope we can keep the ball going and pick up that topic again -- it would
 be indeed a great idea!

Well, unfortunately I won't be able to do much (except maybe helping
with editing if it becomes a reality) as I can't attend the conference
- I was just wondering if there was interest in doing this. Maybe even
the Oracle OOo team might be interested in helping out. I know the UX
team made videos for Renaissance, maybe they'd be interested in
playing a part for this? Hopefully Rosana will see this thread and
join in.

Regards,
Ivan.

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[marketing] Short Video Marking OOo's 10th Anniversary

2010-06-21 Thread Ivan M
Hi all,

With OpenOffice.org's 10th anniversary coming up and the gathering at
OOoCon, I was wondering about the possibility of creating a short
film/video marking this milestone - a brief history of the project -
past, present and future. It would involve a few interviews with key
people woven together with a narrative (accompanied by photos,
graphics, archived materials, etc). Sounds easy, doesn't it ;)

There is a real lack of video material about OOo, and a video like
this could tell the story of OOo (and maybe even promote it a little).
The conference might present a great opportunity to do some interviews
in one place, but we could easily ask key people who can't make it to
submit a short video talking about the significance of OOo to them, in
their part of the world, etc.

It would be a pretty big project, but it might be a story worth
telling. What do you think?

Regards,
Ivan.

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Re: [marketing] Can we really release OOo 3.2.1 in its current state ?

2010-04-12 Thread Ivan M
Hi Steven,

You can find dev builds of upcoming versions of OOo at:
http://download.openoffice.org/next/

Regards,
Ivan.

On Tue, Apr 13, 2010 at 2:34 AM, Steven Shelton ste...@twilightmd.com wrote:
 -BEGIN PGP SIGNED MESSAGE-
 Hash: SHA1

 On 4/12/2010 10:09 AM, Jean-Baptiste Faure wrote:
 As you perhaps know already, there is some effervescence in the
 francophone NLC about the new version 3.2.1.

 Where are you finding 3.2.1? I reported a bug (one that's pretty
 important to my office) that's supposed to be fixed in that version,
 but I haven't been able to find a link to even a nightly that contains
 those fixes to test them.




 - --
 Steven Shelton
 Twilight Media  Design
 www.TwilightMD.com
 www.GLOAMING.us
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Re: [marketing] Follow MS Office branding with 11 single applications or go an independent way?

2010-03-15 Thread Ivan M
Hi Lars, Bernhard, all,

On Tue, Mar 16, 2010 at 3:25 AM, Lars Nooden larsnoo...@openoffice.org wrote:
 On 2010-3-14 11:00 PM, Bernhard Dippold wrote:

 During the last ten years we've been very successful in being as similar
 to MS Office as possible.

 That's very unfortunate that there are some camps that managed to get
 inside the community that think that way.  Or say that they think that
 way.   It has been a barrier to making a good product.

Perhaps... but what would OOo's market share would be if it decided to
largely ignore what Microsoft Office was doing? How successful do you
think OpenOffice.org would be if it hadn't tried to emulate Microsoft
Office and market itself on that basis - at least for a certain period
of time? I think Bernhard makes a very valid point, which is: yes,
OpenOffice.org was this way in the past, but now it is sufficiently
mature, well-known and regarded enough to stand on its two feet.

 Please, Bernhard, you know better than to troll the list on topics
 unrelated to OOo.

I don't see how Bernhard's message is trolling. Microsoft Office
remains OpenOffice.org's biggest competitor, so any major development
there will likely have some bearing on OOo. There has probably been a
large minority of users who have switched to OOo because they didn't
like the ribbon, for example. We certainly should not be ignoring what
others are doing (and that includes everyone: iWork, Symphony,
KOffice, AbiWord, etc.) because what they do has a bearing on OOo,
just as what OOo does has a bearing on them (as the discussions on
this list point out quite often). At the same time, we should realize
that OpenOffice.org is a unique product (a widely recognised one at
that) that can set its own directions and conventions. This is the
crux of the matter as I see it.

 If you want to compare OOo to some products let's take a step back and
 look at what's leading the market as far as being a good product.  One
 that stands out would be iWork, which apparently gets a lot of its
 inspiration from the now defunct Lighthouse Design's presentation
 graphics package Concurrence.

 However, that is more a UX discussion than a marketing discussion.

Of course, other projects should be involved, but IMO it's a marketing
discussion as much as a UX one.

Regards,
Ivan.

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Re: [marketing] Download numbers are not correct

2010-01-09 Thread Ivan M
Hi Kami,

On Sun, Jan 10, 2010 at 12:54 AM, Kálmán „KAMI” Szalai
kami...@gmail.com wrote:
 Hi!

 Somehow the 3.0 download stat is reseted to half value of original.

 http://marketing.openoffice.org/marketing_bouncer.html

 Can you fix it?


You have to add the two numbers together to get the total number of
downloads since OOo 3.0 was released. The upper number shows the
number of downloads since OOo 3.1 was released, and the lower number
shows the number of downloads between the release of OOo 3.0 and 3.1;
adding them together gives over 110 million, which, seeing as we
recently passed the 100 million mark, seems right.

Regards,
Ivan.

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Re: [marketing] [Fwd: [releases] 3.2 New Features page]

2009-12-02 Thread Ivan M
Hi John,

One more typo:

Encription (wrong spelling) under the heading Proprietary file support

Regards,
Ivan.

On Thu, Dec 3, 2009 at 7:56 AM, Steven Shelton ste...@twilightmd.com wrote:
 -BEGIN PGP SIGNED MESSAGE-
 Hash: SHA1

 On 12/2/2009 1:41 PM, John McCreesh wrote:
 Please have a look through the text and let me know of any factual errors,
 or if there's anything missing which end users should know about in the
 core product (not extensions).


 Found some typos:

 As OpenOffice.org 3.2 currently requires a superset of the ODF 1.2
 specification, the aoftware now warns users when /ODF 1.2 Extended/
 features have been used.

 I'm pretty sure that should be the software now warns users . . .

 Similarly, nserting or deleting cells, columns or rows into/from the
 middle of merged cells, which previously caused an error message, is
 now possible should read Inserting or deleting cells . . .

 I think under Locales, this line:

 OpenOffice.org 3.1 adds locale data for Oromo_Ethiopia [om-ET], . . .

 should actually refer to OO 3.2.

 There's also a stray bullet under the Writer heading.

 Can users now print tables in Base? I had heard that this was going to
 be possible, but I haven't seen any documentation of it. If so, it
 should be included. (That's always been one of my pet peeves; if I
 want to print a table, I have to export it to Calc or something
 instead of just hitting PRINT.)

 - --
 Steven Shelton
 Twilight Media  Design, LLC
 17195 Silver Parkway
 #134
 Fenton, MI 48430
 www.TwilightMD.com


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Re: [marketing] new why page

2009-07-15 Thread Ivan M
Hi Per, John, all,

It's nice to see discussion on the why page - this has been the OOo
website's weak point for too long. Andre Wyrwa's impressive proposal
had difficulties with IE6 and the content on that site has since
become outdated. Maybe the best and easiest way to go would be
something clear and simple, like Per's proposal.

I've started working on putting together a draft of the new Products
page - something similar to Christoph Noack's proposal:
http://picasaweb.google.com/lh/photo/tTTNPiZLsHQQ8pzpSGA6Iw?feat=directlink.
It might be a good idea to integrate this with the new why.OOo page(s)
to avoid duplicating content. What do you think?

Regards,
Ivan.

On Wed, Jul 15, 2009 at 7:23 PM, Per Erikssonpereriks...@openoffice.org wrote:
 John McCreesh skrev:

 On Tue, July 14, 2009 20:35, Per Eriksson wrote:


 Hello,

 John McCreesh skrev:


 I like the layout, but I'm wondering:

 * who is this page aimed at
 * what do we want them to do as a result of reading it
 * what reasons do we give them for doing so

 If we can answer these, I think we can sharpen the page up a bit.




 I will try to answer these.

 The page is aimed at anyone who is interested in learning more about
 OpenOffice.org. The visitor normally says: Show me what you've got. You
 have 1 minute.. The page starts the initial communication to new users
 the key reasons to use OpenOffice.org. I also provides sections for
 targeted audiences. The user can extremely easily choose how much they
 want to read. When they are done, see below.


 Why are they interested in learning about OOo?


 I guess either because they don't have an office suite and have heard of the
 free alternatives, or they are using Microsoft Office and want an
 alternative. This makes them want to learn more about the product. Maybe
 straighten things out.

 What need(s) are they hoping to satisfy with OOo?


 They know it's free. They know open source is cool and great software.

 We want the user to download the software. The download button is easily
 recognizable through the green button and it should look very tempting
 to press it. :-)


 Good, that's a simple objective, and it's very easy to measure if the page
 is successful :-)



 I am not sure how to answer the third question? Can you help me based on
 the first two answers please?


 What have we told them on this page that will convince them to click the
 big green button?


 We have created an image of OpenOffice.org as a very modern, free product
 and an alternative to Microsoft Office.

 We're trying to get inside the minds of the people who look at this page.
 As you say, we have one minute to convince them. So what do we need to
 tell them - e.g. OOo will do everything that the pirate copy of MS-Office
 on your PC will do except land you in jail ;-)


 I agree the page is missing info about it working with your existing
 documents. It should be mentioned under Openness. I'll make a couple of
 enhancements and post a note here.

 Per

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Re: [marketing] new why page

2009-07-15 Thread Ivan M
Hi John,

On Thu, Jul 16, 2009 at 1:42 AM, John McCreeshjp...@openoffice.org wrote:
 I think these have different audiences.

 * the products pages are focused on the features of OOo: what does each of
 the apps do? has Calc got a solver feature? etc.

 * the why pages are focused on benefits: why should I use OOo? what needs
 does it fill?

Those are perfectly valid questions, but there may also be others,
like: What do I get with OOo? (e.g. with MS Office, there are many
product editions, many of which contain programs like Outlook, Groove,
etc, which OOo doesn't have equivalents for.) Another could be What
can I do with the programs in OOo? I think the products page is
intended to address these kinds of questions. However, I envision the
people asking these questions as a subset of the same audience that
might head to why.OOo for their answers, and I would see the people
asking the questions you mentioned as another, probably larger subset
(though there will be an overlap).

I'm not suggesting full integration with the why.OOo page, but rather
a few links from within why.OOo pointing to the appropriate products
pages for those that want to know this additional information - there
may be a good deal of people with extensive knowledge, who already
know what an office suite is, but they want a better idea of what
they're looking at. The goal would be to increase the visibility of
the products section and I think there might be some information there
that visitors to the why.OOo website might be interested in.

Regards,
Ivan.

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Re: [marketing] Updates to the Dashboard Concept

2009-06-03 Thread Ivan M
Hi Ben, all,

I always get excited when there's discussion about a dashboard :P

Ben, thank you for sharing your design with us! Having the dashboard
in HTML is a great idea: just change the CSS and you can get a
completely different layout. Plus, the use of HTML and JS could work
really well for attracting a broad range of contributors/developers,
as you mentioned.  There would probably be a lot of XML involved too
(e.g. recent file lists). There would also probably be security
considerations with JS that might complicate the implementation of
this idea - but the potential is huge.

Here's a thought that got me thinking about your proposal: it might
seem odd to users that they would be able to customize the dashboard
so heavily, but not the rest of OOo (and I've seen many suggestions by
users saying that OOo should be skinnable). Although this matter is
well beyond the scope of the dashboard (and I think that a
customizable dashboard is a wonderful idea), it does make me wonder -
what if OOo (or at least, some parts of it) could be skinned with CSS
(a crazy idea, I know...)?

I'll add some more comments on your proposal later - I'm short on time
these days, but with a juicy topic (and a juicy mockup) like this I
just couldn't resist :)

Regards,
Ivan.

On Wed, Jun 3, 2009 at 4:03 PM, Jean-Baptiste Faure
jbf.fa...@laposte.net wrote:
 Le 03.06.2009 03:57, Benjamin Horst a écrit :

 Hello,

 I've been working on the Dashboard concept some more and have the
 following semi-functional mockup to share. This would appear in the
 OOo application window where the start center now appears.

 http://www.laboratory9.com/openoffice/oo_sample.php

 It looks very interesting. I suggest to add direct access to some help
 documentation such as FAQ, wiki, getting started in 3 pages for each
 module (perhaps 3 pages is to long) and complete guide if available.

 Another point : recent documents should show full names, in order to not
 have to use mouse to get tooltip with the full filename.

 Regards
 JBF

 --
 Seuls des formats ouverts peuvent assurer la pérennité de vos documents.



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Re: [marketing] Updates to the Dashboard Concept

2009-06-03 Thread Ivan M
P.S. I just noticed that you sent this to the marketing list - please
send a link to the UX list too as there is interest in this idea over
there as well!

On Wed, Jun 3, 2009 at 7:41 PM, Ivan M i2initiati...@gmail.com wrote:
 Hi Ben, all,

 I always get excited when there's discussion about a dashboard :P

 Ben, thank you for sharing your design with us! Having the dashboard
 in HTML is a great idea: just change the CSS and you can get a
 completely different layout. Plus, the use of HTML and JS could work
 really well for attracting a broad range of contributors/developers,
 as you mentioned.  There would probably be a lot of XML involved too
 (e.g. recent file lists). There would also probably be security
 considerations with JS that might complicate the implementation of
 this idea - but the potential is huge.

 Here's a thought that got me thinking about your proposal: it might
 seem odd to users that they would be able to customize the dashboard
 so heavily, but not the rest of OOo (and I've seen many suggestions by
 users saying that OOo should be skinnable). Although this matter is
 well beyond the scope of the dashboard (and I think that a
 customizable dashboard is a wonderful idea), it does make me wonder -
 what if OOo (or at least, some parts of it) could be skinned with CSS
 (a crazy idea, I know...)?

 I'll add some more comments on your proposal later - I'm short on time
 these days, but with a juicy topic (and a juicy mockup) like this I
 just couldn't resist :)

 Regards,
 Ivan.

 On Wed, Jun 3, 2009 at 4:03 PM, Jean-Baptiste Faure
 jbf.fa...@laposte.net wrote:
 Le 03.06.2009 03:57, Benjamin Horst a écrit :

 Hello,

 I've been working on the Dashboard concept some more and have the
 following semi-functional mockup to share. This would appear in the
 OOo application window where the start center now appears.

 http://www.laboratory9.com/openoffice/oo_sample.php

 It looks very interesting. I suggest to add direct access to some help
 documentation such as FAQ, wiki, getting started in 3 pages for each
 module (perhaps 3 pages is to long) and complete guide if available.

 Another point : recent documents should show full names, in order to not
 have to use mouse to get tooltip with the full filename.

 Regards
 JBF

 --
 Seuls des formats ouverts peuvent assurer la pérennité de vos documents.



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Re: [marketing] Login doesn't work

2009-02-09 Thread Ivan M
Hi Alexjan,

Could this explain the problem?
http://qa.openoffice.org/issues/show_bug.cgi?id=94328
and the first item under Known Issues at
http://wiki.services.openoffice.org/wiki/Website/What%27s_New/2008_Refresh#Known_Issues

You are logged in, but due to caching, the header might say that you
are logged out. CTRL+F5 (force refresh) will usually get the correct
login status to show (depending on your browser), but this is a known
issue. I've raised it many times but no one seems to have done
anything about it :(

Regards,
Ivan.

On Mon, Feb 9, 2009 at 11:21 PM, Alexjan Carraturo axjsl...@gmail.com wrote:
 I try to login to marketing.openoffice.org, but without succes; I try
 to change my password, and the site make me change it. I know that the
 password is right, but when i try to login, it do nothing, and show me
 that I'm not logged.

 I'm doing someting wrong?

 --
 
 Alexjan Carraturo
 admin of
 Free Software Users Group Italia
 http://www.fsugitalia.org
 Fedora Ambassador: Axjslack
 

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Re: [marketing] A different Market focus

2009-01-28 Thread Ivan M
On Wed, Jan 28, 2009 at 11:24 PM, Ivan M i2initiati...@gmail.com wrote:
 Hi Graham,
 Just a small suggestion...

 On Wed, Jan 28, 2009 at 11:05 PM, Graham Lauder yori...@openoffice.org 
 wrote:
 Some months back I touted the idea of a Google OOo campaign.  The idea was
 to make it very easy and minimal cost for local communities to produce simple
 flyers and posters that give a simple call to action.  The Google OOo
 statement would be the central part of the flyers with a simple message
 included.  The messages would be translated into the local language or
 messages more appropriate to the local culture.  The key is not to explain
 but to excite curiosity, to reinforce the call to an action.

 Because Google brands some of its software with its name - e.g. Google
 Earth - the flyer might appear to be advertising a piece of Google
 software - so people might search for Google OOo expecting something
 from a Google domain. My suggestion would be to have Google OOo, to
 make the intended action more clear.

 ... and the why.OOo page should be updated - at least in terms of
 design - before any major marketing campaign starts (that's not such a
 small suggestion, but since I'm on a roll... :P)

 Regards,
 Ivan.

P.S. The first thing that came up when I Googled OOo from Firefox
[1] is a stock graph of Stream Global Services, Inc [2].

However, I tried the same search in Safari [3] and IE [4] and
OpenOffice.org was indeed the first result - however, you may notice
that these other browsers searched via google.com by default, while FF
searched via google.co.nz, so this seems to be the cause.

[1] 
http://www.google.co.nz/search?q=OOoie=utf-8oe=utf-8aq=trls=org.mozilla:en-US:officialclient=firefox-a
[2] http://finance.google.com/finance?client=obq=AMEX:OOO
[3] http://www.google.com/search?client=safarirls=enq=OOoie=UTF-8oe=UTF-8
[4] 
http://www.google.com/search?q=OOorls=com.microsoft:*ie=UTF-8oe=UTF-8startIndex=startPage=1

Regards,
Ivan

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Re: [marketing] A different Market focus

2009-01-28 Thread Ivan M
Hi Graham,
Just a small suggestion...

On Wed, Jan 28, 2009 at 11:05 PM, Graham Lauder yori...@openoffice.org wrote:
 Some months back I touted the idea of a Google OOo campaign.  The idea was
 to make it very easy and minimal cost for local communities to produce simple
 flyers and posters that give a simple call to action.  The Google OOo
 statement would be the central part of the flyers with a simple message
 included.  The messages would be translated into the local language or
 messages more appropriate to the local culture.  The key is not to explain
 but to excite curiosity, to reinforce the call to an action.

Because Google brands some of its software with its name - e.g. Google
Earth - the flyer might appear to be advertising a piece of Google
software - so people might search for Google OOo expecting something
from a Google domain. My suggestion would be to have Google OOo, to
make the intended action more clear.

... and the why.OOo page should be updated - at least in terms of
design - before any major marketing campaign starts (that's not such a
small suggestion, but since I'm on a roll... :P)

Regards,
Ivan.

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Re: [marketing] Re: [cd-rom] Happy New Year

2009-01-02 Thread Ivan M
Hi Ian,

On Fri, Jan 2, 2009 at 10:52 PM,  ian.ly...@zmsl.com wrote:
 I would say the problem is a lack of concrete discussion; I'm sure
 that if someone put forward a [specific] suggestion about what they
 think would be good to have on the homepage / some other page(s) on
 the OOo website, they won't be ignored.

 I'm just thinking back to a few years ago when this sort of discussion was
 much more common. Nothing happened so pretty well all those involved
 appear to have moved on to other things.

That's why I was careful to write *concrete* discussions - discussions
which result in action (at least more often than inaction).

 [...]
 The solution is simply
 one of delegation. Give the marketing leads control over the front page of
 the web site. That is a simple decision but it requires trusting the
 marketing project leads - but why have them if they can't be trusted with
 some real influence? What does democracy mean in the project?

Both marketing project leads have access to the front page. Florian
has been updating the news items on the home page for a long time. The
idea for the action statements came from Graham, a member of the
marketing list, and there was input on other areas from marketing
members on the website-dev list... so other than the website-dev list,
I would say that the marketing list (or at least some of its members)
has had the biggest influence on the front page of the website.

In line with the original goals of the homepage (to get users to the
more specific page they want more quickly and easily), I think the
'why' website would be a much better focus for topical marketing
campaigns, with a news item on the homepage to promote it. But that
would take a co-ordinated effort which has been lacking. If there is a
push from this list, is there any reason why you couldn't harness the
talents of the website-dev and art lists to help create a great
marketing campaign?

Regards,
Ivan.

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[marketing] Bouncer Stats

2009-01-02 Thread Ivan M
Hi all (though this email is meant mainly for the project leads),

The download thermometer linked from the homepage is outdated [1]; it
should have exploded by now :) - OOo is currently at almost 27 million
downloads. The bouncer stats page [2] is also not showing any graph
data (last 28 days), presumably due to the month/year change (Y2K + 8
bug? :) )

Regards,
Ivan.

[1] http://www.openoffice.org/news/thermometer.png
[2] http://marketing.openoffice.org/marketing_bouncer.html

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Re: [marketing] Re: [cd-rom] Happy New Year

2009-01-02 Thread Ivan M
Hi Alexandro,

It's in the project called 'www'.

Regards,
Ivan.

On Sat, Jan 3, 2009 at 11:32 AM, Alexandro Colorado j...@openoffice.org wrote:
 On Fri, 02 Jan 2009 05:13:31 -0600, Cor Nouws oo...@nouenoff.nl wrote:

 ian.ly...@zmsl.com wrote (1-1-2009 20:32)

 The policy of not touching the front-page is a big mistake since it give
 us little to work with. Most of the communication is obscure to the
 user,
 just like the 'why' campaigns and others.

  IMHO if the marketing project means anything it should have full control
 over what goes on the front page of the web site. After all, it is the
 shop window for the project. The fact that the front page isn't in the
 control of the obvious community members that take responsibility for
 marketing says something significant about project management.

 John and Florian do a lot for the front page of OpenOffice.org

 Where is the frontpage located on the CVS? I tried to look for it the other
 day but never could found it. I thought it would be on
 website.openoffice.org but turned out the www folder is empty.  And most of
 the uploads are from way back into 2003.

 --
 Alexandro Colorado
 CoLeader of OpenOffice.org ES
 http://es.openoffice.org

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Re: [marketing] Re: [cd-rom] Happy New Year

2009-01-01 Thread Ivan M
Hi Alexandro, Ian, all,

On Fri, Jan 2, 2009 at 4:06 AM, Alexandro Colorado j...@openoffice.org wrote:
 This is something that Mkt has been lacking since its inception. There is no
 webdeveloper/artist/copywritter position and of course uploading rights to
 just coordinate a sitewide campaign.

+1. Marketing should work more closely in collaboration with the
website and art lists for upcoming campaigns/marketing materials.

 The policy of not touching the front-page is a big mistake since it give us
 little to work with. Most of the communication is obscure to the user, just
 like the 'why' campaigns and others.

The why campaign - from a website design point of view at least - is
not one of OOo's success stories. The new design has been shelved for
almost 2 years now. In the meantime, much of the information there is
now obsolete. The reason for its shelving was that the CollabNet
framework (template code) broke it for IE6 (I tried but failed at
making it work, though it can be done by excluding the Collabnet code
in the CollabNet templates). The existing design was broken in IE6
anyway until 2008 IIRC. It is also not ideal because of a break in
continuity and style; the design switches from the OOo website to a
website that looks very different. So there's one thing that the lists
could work together on :)

On Fri, Jan 2, 2009 at 8:32 AM,  ian.ly...@zmsl.com wrote:
 IMHO if the marketing project means anything it should have full control
 over what goes on the front page of the web site. After all, it is the
 shop window for the project. The fact that the front page isn't in the
 control of the obvious community members that take responsibility for
 marketing says something significant about project management.

I would say the problem is a lack of concrete discussion; I'm sure
that if someone put forward a [specific] suggestion about what they
think would be good to have on the homepage / some other page(s) on
the OOo website, they won't be ignored.

- Ivan.

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Re: [marketing] Contact bizdev/developers WAS Re: [marketing] OpenOffice.org Community Mapping Project

2008-11-04 Thread Ivan M
Hi Alexandro,

Have you considered something like:
http://webplicity.net/flexigrid/ ?
It has searching, re-sorting, showing/hiding columns, etc. And the
data remains visible when JS is turned off.

- Ivan.

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Re: [marketing] OOo 3 countdown?

2008-09-04 Thread Ivan M
Hi Georg, Florian, all,

On Fri, Sep 5, 2008 at 6:21 AM, Georg Link [EMAIL PROTECTED] wrote:

 I think JavaScript would work. But our good people on the website
 mailinglist should know better.

Indeed, JavaScript is the way to go. I was inspired by Fedora 9's
countdown [1], which people could embed on their websites. The script
that handles the countdown can be found at [2]. That's the easy part -
the most important things are the graphics :)

Regards,
Ivan.


[1] http://fedoraproject.org/en/counter
[2] http://fedoraproject.org/static/js/release-counter-ext.js

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[marketing] OOo 3 countdown?

2008-09-03 Thread Ivan M
Hello all,

With the release of OOo coming up this month, what do you think about
having a countdown graphic on the homepage? Popular Linux distros,
such as Ubuntu [1] and Fedora [2] have used this approach, and given
OOo's increasing popularity, I think it would help raise awareness
about the new release. Your thoughts?

Regards,
Ivan.

--
[1] see, for example:
http://www.ubuntu.com/files/countdown/804/ubuntu/804UbuntuCountdown_17days.jpg
[2] see, for example:
http://fedoraproject.org/static/images/counter/en/fedora9-countdown-09.en.png

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Re: [marketing] OOo 3 countdown?

2008-09-03 Thread Ivan M
Hi Florian,

On Thu, Sep 4, 2008 at 1:37 PM, Florian Effenberger
[EMAIL PROTECTED] wrote:
 [...]
 that would be a good idea - but we can only do it as soon as we know a fixed
 release date...

I thought it was Septermber 16th [1] + 2 weeks, but it doesn't matter
if the fixed release date is not known yet - when we do know, the
countdown can be added to the homepage.

If people here like the idea, then maybe someone on the art list could
design a graphic for the countdown - by that time, hopefully the
release date will be known :)

Regards,
Ivan.

---
[1] http://wiki.services.openoffice.org/wiki/OOoRelease30#OOo_3.0_Final

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[marketing] Congrats OOo! Best Project Winner - Sourceforge Community Choice Awards

2008-07-28 Thread Ivan M
... and best project for the enterprise
... and best project for educators

Linux got most likely to change the world, but still, OOo came on top!
Somewhat ironically, Microsoft is the diamond sponsor of the contest.

http://sourceforge.net/community/cca08

How about featuring these great awards on the homepage?

A pat on the back for everyone!
- Ivan.


Re: [marketing] Re: [art] Re: [marketing] Re: [art] Re: [marketing] splash screen contest extended for two weeks

2008-07-15 Thread Ivan M
Hi Florian, all,

Could you please specify the dimensions of the different graphics that
need to be submitted?
e.g. the NSIS installer image - Stella's proposal is 164 × 314 pixels,
Kamonwan's is 164 × 312 pixels (as is mine).

What about the other NSIS image (there is the big one that appears on
the left hand side, and the short wide one that appears on the top) -
in the Beta 1 setup, it was just the plain OOo logo on the right and
it didn't fit with the default system background (see [1] - ideally,
the image should be full width), compare with [2].

One last question - would it be possible to have a background image
for the about box, instead of just a top image, as Kamonwan did [3]?

I've uploaded vector versions of my designs (using Nikash's 3 gulls)
if anyone wants to play around with these (Fireworks PNG  PSD
formats) [4],[5]. I was having trouble designing a rectangular
non-transparent splash screen - you can see how far I got [4]. All
other materials (NSIS, start center, etc) are included in [5].

Thanks,
Ivan.

[1] http://www.patentpending.co.nz/images/openoffice/installer-screenshot.png
[2] http://wiki.services.openoffice.org/wiki/Image:OOo3-3gulls-SetupTop.png
[3] http://wiki.services.openoffice.org/wiki/Image:Ooo-about-1.png
[4] http://www.patentpending.co.nz/images/openoffice/ooo3-proposal-splash.zip
(1MB)
[5] http://www.patentpending.co.nz/images/openoffice/ooo3-proposal-other.zip
(2.4MB)

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Re: [marketing] OOo 3 download party / get.openoffice.org?

2008-07-14 Thread Ivan M
One possibility might be to add a day-by-day countdown graphic (e.g.
10 days to go) on the homepage starting, say 30 days from the launch,
to raise awareness (some linux distros have done this, e.g. Ubuntu,
Fedora) Perhaps instead of get.OOo, something could be done with the
existing download.OOo page or in conjunction with why.OOo?

- Ivan.

On Sun, Jul 13, 2008 at 7:00 AM, Dmitri Popov [EMAIL PROTECTED] wrote:
 Well, I can provide the source files if anyone wants to do it properly.

 Kind regards,
 Dmitri


 On Sat, Jul 12, 2008 at 8:04 PM, Alexandro Colorado [EMAIL PROTECTED] wrote:
 Yeah I like it too, however that blue is different from our site and our
 splashscreen.

 On Sat, 12 Jul 2008 12:34:01 -0500, Luke Jones [EMAIL PROTECTED] wrote:

 I like it, nice and simple with a good color scheme.

 --
 From: Dmitri Popov [EMAIL PROTECTED]
 Sent: Saturday, July 12, 2008 6:25 PM
 To: dev@marketing.openoffice.org
 Subject: Re: [marketing] OOo 3 download party / get.openoffice.org?

 Hello,

 To get the ball rolling, here is my stab at an OpenOffice.org wallpaper:

 http://flickr.com/photos/dmpop/2661687320/

 (For some reason it looks dithered on Flickr but OK on the desktop).

 The wallpaper is based on this file:


 http://kde-look.org/content/show.php/KDE+Lineart+Logo+for+16%3A10+displays?content=71676

 Kind regards,
 Dmitri

 On Sat, Jul 12, 2008 at 2:14 AM, Luke Jones [EMAIL PROTECTED] wrote:

 I like this idea, nice thinking ;) and yea, I'd be happy to create
 something
 or the other along those lines once i get my new laptop. I like the
 feature
 oriented banners, could possibly have a rotating one as well with all
 the
 banners together rotating if that makes sense, like common adverts do,
 but
 in a good way.

 --
 From: Dmitri Popov [EMAIL PROTECTED]
 Sent: Friday, July 11, 2008 4:07 PM
 To: dev@marketing.openoffice.org
 Subject: Re: [marketing] OOo 3 download party / get.openoffice.org?

 Hi guys,

 I'm no marketing guru by any stretch of imagination, but that doesn't
 stop me from chiming in with a few ideas. :-) I think all your
 suggestions are great, but as an average OpenOffice.org user I'd like
 to see more stuff that would help me to promote OpenOffice.org and
 create a hype around the 3.0 release. For example, I'd gladly place a
 banner on my website, but I couldn't find any. Yes, I know about
 http://ui.openoffice.org/VisualDesign/OOo_banner.html but these
 banners are outdated and, frankly, not very attractive. How about
 creating feature-focused banners instead of just the generic get it
 now ones? For example: OpenOffice.org 3.0. Now with PDF import, or
 OpenOffice.org 3.0: infinitely extensible (refers to OOo
 extensions). Why not to make a call for OpenOffice.org 3.0 wallpapers?
 I'm sure there are a lot of talented OOo users who would love to
 create some good-looking wallpapers. Also, why not create a YouTube
 video that demonstrates new features in OpenOffice.org 3.0? Just my
 two cents.

 Kind regards,
 Dmitri

 On Fri, Jul 11, 2008 at 4:34 PM, KAMI [EMAIL PROTECTED] wrote:

 Maybe we can set an another world record in the most bytes donwloaded
 during 24 hours.


 KAMI

 BTW download party is a good idea...




 Charles-H. Schulz írta:

 Hello,

 We're trying to organize something in Paris if anyone is interested.
 It
 would not be a download party, but just a party with lots of people.

 Best,
 Charles.

 Le 7 juil. 08 à 10:27, Florian Effenberger a écrit :


 Hi Malte,

 What about doing some OOo 3.0 download party / get.openoffice.org?
 We never can beat FF3 downloads, but surely it will give the
 release
 high visibility.

 if we find some people organizing this, you definitely have my vote.
 :-)
 We shouldn't try to copy Mozilla, so maybe someone has a clever idea
 on
 how
 this should look in detail.

 Florian


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Re: [marketing] Open Source Project most likely to Change the World

2008-06-07 Thread Ivan M
I voted for OOo as well. Perhaps we could get this on the home page /
news page / download page?

- Ivan.

On Sat, Jun 7, 2008 at 3:58 AM, Alexandro Colorado [EMAIL PROTECTED] wrote:
 On Fri, 06 Jun 2008 03:28:17 -0500, John McCreesh [EMAIL PROTECTED]
 wrote:

 Open Source Project most likely to Change the World ... it must be OOo
 surely? If you agree, please vote here:

 http://sourceforge.net/community/wp-content/uploads/2008/06/nominate.html

 Name:  OpenOffice.org
 Url:  http://www.openoffice.org

 John

 Just voted. Great idea, maybe com should also pick it up.

 --
 Alexandro Colorado
 CoLeader of OpenOffice.org ES
 http://es.openoffice.org

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Re: [marketing] Re: OT: Re: [website-dev] schedule for going live

2008-02-25 Thread Ivan M
I've tried to include the word 'free' in the title (OpenOffice.org -
The free, open source productivity suite as opposed to the current
OpenOffice.org) as well as the download action statement, but it
could definitely be given some more prominence.

Graham's suggestion, your free productivity upgrade sounds good. Or
maybe something like Freed productivity? I'm against adding any
extra graphics to the homepage in fear of clogging it - e.g. FREE
stars/buttons/banners.

The campaign/banner ad seems like a good place to emphasize it instead
of the action statements, do we want to rub it in people's faces that
much? I think they'll get the idea soon enough.

- Ivan.

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[marketing] Re: [Marketing] Website Redesign Content

2008-01-15 Thread Ivan M
I'm going to 'bump' this, since there's been no discussion on it for
almost a week, and it's already mid-January.
So please, we need to decide:

* positioner text (your next productivity/office upgrade, etc)
* navigation tabs: which ones from the current website should stay,
and should any new ones be added?
* sub-text for the action statements
* sub-pages that the action statements link to
* any footer text/links + any additional content

Please reply with your thoughts on as many of these as possible (in
order to avoid talking about the positioner only)
To review the new proposed design, visit
http://www.patentpending.co.nz/openoffice/index.html

Thanks,
Ivan.

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[Marketing] Website Redesign Content

2008-01-07 Thread Ivan M
Hi everyone,

The look of the new OpenOffice.org homepage is currently being worked
on (a good indication of where it's headed can be seen at
www.patentpending.co.nz/openoffice). This is based on the action
statements approach that was discussed on this list in December, and
the main goal of this new homepage is to increase downloads.

When an action statement is clicked, additional content with links to
relevant pages will appear under it, and all other content below it
will slide further down. This has not been implemented yet, but you
can get an idea of what it will look like here:
http://moofx.mad4milk.net/
The only exception to this rule might be I want to learn more about
OpenOffice.org, which could jump straight to why.openoffice.org (by
the way, what is the status on the new design for why.openoffice.org?-
I think it would be great if it could be launched with the new
design).

Here is where your input is needed - the wording of all the content.
Which links should go in the navigation bar? How much content should
go in the footer? What text should go below I need help with my
OpenOffice.org? What links should be displayed (i.e. forum,
documentation, etc) when it is clicked, and how should it be worded?

Because the action statements are more verbose, the content could
follow a similar approach. Instead of a simple bulleted list appearing
under I want to participate in OpenOffice.org with these options -
file bug report - donate - join projects, each of these links could be
accompanied by 1 or 2 friendly, informative sentences explaining each
link.

A wiki page has been set up for this:
http://wiki.services.openoffice.org/wiki/Website/Content
or, you could continue the discussion here. We are aiming to launch
this month, so your input would be appreciated.

Thanks,
Ivan.

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Re: [Marketing] Website Redesign Content

2008-01-07 Thread Ivan M
Hi Graham (please scroll down for reply to Viktor's email),

 The thing that concerns me is that thee seems to be more and more Stuff
 getting onto the page.

That's why this message was posted here - to determine just how much
stuff is needed. I think the navbar would be useful for more frequent
visitors. It would also ensure consistency with other pages that will
be using the same header graphic - pages where a navbar would be
necessary.

The footer is one area where there definitely should be some pruning,
however I don't know if every page must have a link to the terms of
use and the Sun smallprint - someone on this list probably will. If
someone is looking for press releases, which action statement do they
click if there is no footer? Because the marketing project deals with
press releases, its members should to decide whether a link to this
information is important enough for the homepage (and I assume it
might be). The other links are debatable - probably unnecessary, but
those decisions should be made either collectively or by someone who
can say exactly why they need to/should be there.

 I must admit that I'm partial to the explanatory subtitles as well, however
 they have to be informative but short.  More of a subheader than an
 explanation.  Think of it like a Positioner for the page that it's aimed
 at.  It has to sell the link.

This could work well - could you try writing up with a few of these
subtitles so we have a starting point?

OOo Oldie? Upgrade or update, right here, right now

Upgrade or update will likely be one and the same to the user, and
this completely ignores the first-time-user, who may not necessarily
download from the why.openoffice.org, or who may have already heard
about it and just wants to download it - how about putting in
something related to 'switching' as well?

Viktor,

 About 'your next office upgrade', it eliminates individual home user.

ALL text and content on that page is up for debate.

I'm sorry if I didn't make this clear - the content on there was put
there by me, and the purpose of this discussion is for the wider
community to initiate the decision making process - the textual
content (all links, subtitles, text, etc) there is NOT meant to be
indicative, or to influence what the final product will look like. The
positioner, the footer, the subtitles and even the navbar are all up
for changes or removal.

Thanks,

Ivan.

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