Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-21 Thread Lars D . Noodén
Ok.  Thanks.  So to answer my own question with help of that pointer, the 
URL for the current style guied is :


http://www.openoffice.org/nonav/issues/showattachment.cgi/29949/OpenOffice.org%20Style%20Manual%20(Version%200.9).pdf

-Lars
Lars Noodén ([EMAIL PROTECTED])
Keep the market open by keeping software patents out
(deadline 31 Mar 2006):

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On Mon, 20 Mar 2006, Bernhard Dippold wrote:


Hi Lars, *

Lars D. Noodén schrieb:

On Sun, 19 Mar 2006, Steven Shelton wrote:
...
I thought it was linked from the main Art Project page, but apparently 
it's not. Ooops!

...

Could you post the link to the current style manual here while we wait for
it to be added to the art project's main page?


As posted in another part of this thread in the moment it's linked from the 
Artwork To-Do-List page (but will be moved to an updated "Design Elements" 
gallery soon):

http://marketing.openoffice.org/art/to-do-artwork.html


Also, since many people actually do search in the mailing list archives in
search of an answer, could the official typeface (including modifications
like how much to condense it) and the number of the official pantone
color also be posted to the list since I gather that some people here know 
them?


The "official" one is Frutiger, but we decided on using Bitstream Vera Sans 
(shipped with every OOo project version of OpenOffice.org) condensed 
horizontally to 78%.


Pantone is 286, but from the beginning it was recommended to use RGB 
1,52,140 on web pages and computer monitors. Therefore the blue tone on 
screens looks much darker than on printed material using Pantone.


Best

Bernhard

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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-20 Thread Bernhard Dippold

Hi Lars, *

Lars D. Noodén schrieb:

On Sun, 19 Mar 2006, Steven Shelton wrote:
...
I thought it was linked from the main Art Project page, but apparently 
it's not. Ooops!

...

Could you post the link to the current style manual here while we wait for
it to be added to the art project's main page?


As posted in another part of this thread in the moment it's linked 
from the Artwork To-Do-List page (but will be moved to an updated 
"Design Elements" gallery soon):

http://marketing.openoffice.org/art/to-do-artwork.html


Also, since many people actually do search in the mailing list archives in
search of an answer, could the official typeface (including modifications
like how much to condense it) and the number of the official pantone
color also be posted to the list since I gather that some people here 
know them?


The "official" one is Frutiger, but we decided on using Bitstream 
Vera Sans (shipped with every OOo project version of OpenOffice.org) 
condensed horizontally to 78%.


Pantone is 286, but from the beginning it was recommended to use RGB 
 1,52,140 on web pages and computer monitors. Therefore the blue 
tone on screens looks much darker than on printed material using 
Pantone.


Best

Bernhard

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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-20 Thread Lars D . Noodén

On Sun, 19 Mar 2006, Steven Shelton wrote:
...
I thought it was linked from the main Art Project page, but apparently it's 
not. Ooops!

...

Could you post the link to the current style manual here while we wait for
it to be added to the art project's main page?

Also, since many people actually do search in the mailing list archives in
search of an answer, could the official typeface (including modifications
like how much to condense it) and the number of the official pantone
color also be posted to the list since I gather that some people here 
know them?


Thanks
-Lars
Lars Noodén ([EMAIL PROTECTED])
Keep the market open by keeping software patents out
(deadline 31 Mar 2006):

http://europa.eu.int/comm/internal_market/indprop/patent/consultation_en.htm
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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Alex Fisher
On Mon, 20 Mar 2006 7:52, Bernhard Dippold wrote:
> Hi Daniel,
>
> Daniel Carrera schrieb:
> > Bernhard Dippold wrote:
> >> It's not linked from the main Art Project page, because I thought it
> >> to fit better to the Artwork To-Do-List.
> >
> > Why? If I want to know what font the OOo logo uses, the to-do list would
> > be the *last* place I'd look.
>
> Really? I thought only attached to the Issue it was worse... ;-)
>
> But honestly:
>
> I asked myself, why should someone need to know the exact colors and
> fonts of the logo, icons and all that central stuff for
> OpenOffice.org artwork?

Not so much with the font, but knowing the colour used is crucial for getting 
anything (such as brochures, CD inserts and labels) printed professionally. 
One needs to be able to tell the printer "It's two colour, black and Pantone 
(whatever the number is)", so the printer can set up correctly and give an 
accurate quote.
>
> Only to create new artwork, I supposed.
> And people creating artwork for OpenOffice.org I'd like to ask for
> contributing to our project.

-- 
Alex Fisher

Co-Lead, CD-ROM Project

OpenOffice.org Marketing 
Community Contact
Australia/New Zealand


http://distribution.openoffice.org/cdrom/

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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Bernhard Dippold

Hi Daniel, *,

Daniel Carrera schrieb:

Bernhard Dippold wrote:

[...]


I asked myself, why should someone need to know the exact colors and 
fonts of the logo, icons and all that central stuff for OpenOffice.org 
artwork?


Maybe I want to sell OOo t-shirts at the next conference.


That's great :-)
(the germanophone project made some t-shirts last year, perhaps 
you'll be able to use something of our work: Issue 49942)


[...]


Put it in "design elements" then.


Good point.

This part should be extended including the product icons and 
anything you need for "original" OpenOffice.org artwork.


[...]


People wanting to create artwork should follow the link "How to 
participate" - or "Artwork To-Do".


No, they shouldn't. They should only do that if they came to the site 
wondering how to paticipate. But if they come to the site knowing 
exactly what they want to do (e.g. "I want to make new OOo postcards") 
there is no reason why they would read your to-do list. Even if they are 
planning on sending you the final work. If they are planning on sending 
you the final work they would click on "how to participate" but probably 
to find the email address to send the work to, not to find the font.


I thought of people searching for informations - if they wouldn't 
find it at first glance, they'd probably have a look at the 
informations we give to new members. But the Design Elements area is 
obviously a better place.


[...] But as long as the Style Guide is not 
finalized I don't want to link to it from too many places.


Is a style guide ever finalized?


No - but as long as there are important things to be updated very 
soon, I just wanted to wait for that version...


So I'll try to update the Design Elements gallery - but probably not 
today :-(


Best

Bernhard

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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Daniel Carrera

Bernhard Dippold wrote:
Why? If I want to know what font the OOo logo uses, the to-do list 
would be the *last* place I'd look.



Really? I thought only attached to the Issue it was worse... ;-)


:-)


But honestly:

I asked myself, why should someone need to know the exact colors and 
fonts of the logo, icons and all that central stuff for OpenOffice.org 
artwork?


Maybe I want to sell OOo t-shirts at the next conference.

And people creating artwork for OpenOffice.org I'd like to ask for 
contributing to our project.


"font" does not fit logically inside the "to-do" category. If someone 
comes to the website thinking "I want to make art for OOo" they'd click 
on the to-do list. But a lot of visitors just want to *use* art. That's 
why you currently provide links to ready-made business cards, banners, 
CD labels, etc. What if I don't like any of the labels you provide and I 
want to make my own? What if I want to make my own banner? Saying that 
it would be nice if I sent that to the project does not at all justify 
hiding the information behind your to-do list.


If I come to the website thinking "I want to make a new OOo label" I 
will *not* click on the to-do link, because that's now what I want. I 
didn't come to the site thinking "let's see what the OOo guys want me to 
do", I came thinking "I want to do xyz, how do I do it?".



The main Art Project page doesn't contain any text except the Mission 
Statement - and there talking about the Style Guide doesn't really fit.


Put it in "design elements" then.

Now, why didn't you put "design elements" behind the to-do link? The 
argument you just used for fonts applies equally to "design elements".


People wanting to create artwork should follow the link "How to 
participate" - or "Artwork To-Do".


No, they shouldn't. They should only do that if they came to the site 
wondering how to paticipate. But if they come to the site knowing 
exactly what they want to do (e.g. "I want to make new OOo postcards") 
there is no reason why they would read your to-do list. Even if they are 
planning on sending you the final work. If they are planning on sending 
you the final work they would click on "how to participate" but probably 
to find the email address to send the work to, not to find the font.



In the participation page
http://marketing.openoffice.org/art/about-participation.html
the Style Guide could be linked even better than at the To-Do list, 
because there is a paragraph about "Creating new art".


The participation page is better for "font" than "to-do", but it's still 
a very bad place. Please put it in design elements.


Another place to link to the Style Guide could be the logo gallery and 
the icon gallery (once created). But as long as the Style Guide is not 
finalized I don't want to link to it from too many places.


Is a style guide ever finalized?


But please tell me - why do you need to find it at the main page?


Not necessarily on the main page. Just on a place that someone looking 
for it is likely to find. Put yourself in the position of someone who 
wants to create an OOo postcard for whichever reason. The question in 
your mind is not "how do I contribute?". The question is "where do I get 
the tools to make the postcard I want?".


Best,
Daniel.
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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Bernhard Dippold

Hi Daniel,

Daniel Carrera schrieb:

Bernhard Dippold wrote:
It's not linked from the main Art Project page, because I thought it 
to fit better to the Artwork To-Do-List.


Why? If I want to know what font the OOo logo uses, the to-do list would 
be the *last* place I'd look.



Really? I thought only attached to the Issue it was worse... ;-)

But honestly:

I asked myself, why should someone need to know the exact colors and 
fonts of the logo, icons and all that central stuff for 
OpenOffice.org artwork?


Only to create new artwork, I supposed.
And people creating artwork for OpenOffice.org I'd like to ask for 
contributing to our project.


The main Art Project page doesn't contain any text except the 
Mission Statement - and there talking about the Style Guide doesn't 
really fit.


For me it looks as if it's main purpose were to provide finalized 
artwork to people wanting to use it as it is (one exception: Design 
Elements), a future update of that page could perhaps modify this 
direction a bit (but everybody can follow the links at the top of 
the page) - I'll contact Cristian on that topic.


People wanting to create artwork should follow the link "How to 
participate" - or "Artwork To-Do".


In the participation page
http://marketing.openoffice.org/art/about-participation.html
the Style Guide could be linked even better than at the To-Do list, 
because there is a paragraph about "Creating new art".


I didn't search that hard for the best place, because I wanted it to 
be linked ASAP - so it can move later.


Another place to link to the Style Guide could be the logo gallery 
and the icon gallery (once created). But as long as the Style Guide 
is not finalized I don't want to link to it from too many places.


I hope we can do the final update soon - then you'll probably find 
it on a more appropriate place.


But please tell me - why do you need to find it at the main page?

Best regards

Bernhard

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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Daniel Carrera

Bernhard Dippold wrote:
It's not linked from the main Art Project page, because I thought it to 
fit better to the Artwork To-Do-List.


Why? If I want to know what font the OOo logo uses, the to-do list would 
be the *last* place I'd look.


Daniel.
--
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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Bernhard Dippold

Hi Steven, GRS, all,

Steven Shelton schrieb:

G. Roderick Singleton wrote:

http://www.openoffice.org/nonav/issues/show_bug.cgi?id=54289 should be
linked from the main art sub-project page but isn't :-(
  


A valid comment. :-)

I thought it had been linked. If I get the time (which, admittedly, is 
doubtful) I'll see what I can do about that.


I didn't do it before, because I hoped to get included the links to 
the logo gallery as well as a paragraph on the positioner.


But as Lars' question shows up, it should be linked *now*

So I did it quick and dirty ;-)

It's not linked from the main Art Project page, because I thought it 
to fit better to the Artwork To-Do-List. If anybody looks for 
something to do for us, he/she will stumble on it, I hope:


http://marketing.openoffice.org/art/to-do-artwork.html

Best regards

Bernhard

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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Steven Shelton

Daniel Carrera wrote:

Steven Shelton wrote:
Actually, all of this is spelled out in the style manual, which is 
available in the Art Project pages.


I can't find it. Do you have a link?


I thought it was linked from the main Art Project page, but apparently 
it's not. Ooops!





(And, no, I don't think Toga was the final decision;


I don't know what *your* final decision was. I was talking about *my* 
final decision when I tried to emulate the logo.


All well and good, but to be clear: it's not "my" final decision. The 
style manual (which I think it's fair to say is somewhere between the 
semiofficial and official "rulebook", to the extent that one exists) has 
gone through numerous revisions with a great deal of input from many 
people. Just to clarify. :-)




I think it was Bitstream Vera Sans condensed to something like 78%,


That's equivalent to my finding. The toga font is a semi-condensed 
variation of Bitstream (you'll remember that the Bitstream license 
requires you to change the font's name if you make a modification).


Fair 'nuff!

but that's just off the top of my head; the actual specs are in the 
style manual.)


I can RTFM, but I can't find the FM :)


That does make it more difficult, doesn't it?

--
Steven Shelton
Twilight Media & Design
www.TwilightMD.com
www.GLOAMING.us

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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Steven Shelton

G. Roderick Singleton wrote:

http://www.openoffice.org/nonav/issues/show_bug.cgi?id=54289 should be
linked from the main art sub-project page but isn't :-(
  


A valid comment. :-)

I thought it had been linked. If I get the time (which, admittedly, is 
doubtful) I'll see what I can do about that.


--
Steven Shelton
Twilight Media & Design
www.TwilightMD.com
www.GLOAMING.us

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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Lars D . Noodén

What is the URL for the style manual ?

It wasn't among the first three links I followed from 
http://marketing.openoffice.org/art/index.html Sorry, but that is, has 
been, and will for the forseeable future remain how I look for things.


-Lars
Lars Noodén ([EMAIL PROTECTED])
Keep the market open by keeping software patents out
(deadline 31 Mar 2006):

http://europa.eu.int/comm/internal_market/indprop/patent/consultation_en.htm

On Sun, 19 Mar 2006, Steven Shelton wrote:


Daniel Carrera wrote:

...I think I settled for Toga.
http://www.binara.com/toga/

...
Actually, all of this is spelled out in the style manual, which is available 
in the Art Project pages. (And, no, I don't think Toga was the final 
decision; I think it was Bitstream Vera Sans condensed to something like 78%, 
but that's just off the top of my head; the actual specs are in the style 
manual.)
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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread G. Roderick Singleton
On Sun, 2006-03-19 at 18:09 +, Daniel Carrera wrote:
> Steven Shelton wrote:
> > Actually, all of this is spelled out in the style manual, which is 
> > available in the Art Project pages.
> 
> I can't find it. Do you have a link?
> 
> > (And, no, I don't think Toga was the final decision;
> 
> I don't know what *your* final decision was. I was talking about *my* 
> final decision when I tried to emulate the logo.
> 
> > I think it was Bitstream Vera Sans condensed to 
> > something like 78%,
> 
> That's equivalent to my finding. The toga font is a semi-condensed 
> variation of Bitstream (you'll remember that the Bitstream license 
> requires you to change the font's name if you make a modification).
> 
> > but that's just off the top of my head; the actual 
> > specs are in the style manual.)
> 
> I can RTFM, but I can't find the FM :)
> 
> Daniel.

http://www.openoffice.org/nonav/issues/show_bug.cgi?id=54289 should be
linked from the main art sub-project page but isn't :-(
-- 
PLEASE KEEP MESSAGES ON THE LIST.
OpenOffice.org Documentation Co-Lead
http://documentation.openoffice.org/ 

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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Daniel Carrera

Steven Shelton wrote:
Actually, all of this is spelled out in the style manual, which is 
available in the Art Project pages.


I can't find it. Do you have a link?


(And, no, I don't think Toga was the final decision;


I don't know what *your* final decision was. I was talking about *my* 
final decision when I tried to emulate the logo.


I think it was Bitstream Vera Sans condensed to 
something like 78%,


That's equivalent to my finding. The toga font is a semi-condensed 
variation of Bitstream (you'll remember that the Bitstream license 
requires you to change the font's name if you make a modification).


but that's just off the top of my head; the actual 
specs are in the style manual.)


I can RTFM, but I can't find the FM :)

Daniel.
--
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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Lars D . Noodén

On Sun, 19 Mar 2006, Daniel Carrera wrote:


... I think I settled for Toga.
http://www.binara.com/toga/


Thanks.

If you want to make it look more like the OOo logo you'll have to 
rescale the image horizontally because the OOo logo is condensed and 
Toga is semi-condensed. ...



... The blue is specified in pantone ...


I'd be useful for some of that to be on the art subproject's page or one 
link down (with a clear and obvious link)


-Lars
Lars Noodén ([EMAIL PROTECTED])
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(deadline 31 Mar 2006):

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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Steven Shelton

Daniel Carrera wrote:

If I recall correctly, it is Frutiger, which is a propietary font.

A bit odd for an open source project to use a propietary ($250) font. 
I once tried to find a free alternative that could look similar. I 
think I settled for Toga.


http://www.binara.com/toga/

Toga is a good font over-all. It's quite readable and it has all the 
right porterties (for me) a font can have. If you want to make it look 
more like the OOo logo you'll have to rescale the image horizontally 
because the OOo logo is condensed and Toga is semi-condensed.


The blue is specified in pantone, but I can't remember what it was. I 
remember that finding it was incredibly difficult. I suggest you just 
use the RGB approximation.


Cheers,
Daniel. 



Actually, all of this is spelled out in the style manual, which is 
available in the Art Project pages. (And, no, I don't think Toga was the 
final decision; I think it was Bitstream Vera Sans condensed to 
something like 78%, but that's just off the top of my head; the actual 
specs are in the style manual.)


--
Steven Shelton
Twilight Media & Design
www.TwilightMD.com
www.GLOAMING.us

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Re: [Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Daniel Carrera

If I recall correctly, it is Frutiger, which is a propietary font.

A bit odd for an open source project to use a propietary ($250) font. I 
once tried to find a free alternative that could look similar. I think I 
settled for Toga.


http://www.binara.com/toga/

Toga is a good font over-all. It's quite readable and it has all the 
right porterties (for me) a font can have. If you want to make it look 
more like the OOo logo you'll have to rescale the image horizontally 
because the OOo logo is condensed and Toga is semi-condensed.


The blue is specified in pantone, but I can't remember what it was. I 
remember that finding it was incredibly difficult. I suggest you just 
use the RGB approximation.


Cheers,
Daniel.

Lars D. Noodén wrote:

Which typeface is used currently in OOo logos and art?
I checked the art subproject's main page
http://marketing.openoffice.org/art/
and a few links from there but nothing jumped out at me.

-Lars
Lars Noodén ([EMAIL PROTECTED])
Keep the market open by keeping software patents out
(deadline 31 Mar 2006):
http://europa.eu.int/comm/internal_market/indprop/patent/consultation_en.htm 






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[Marketing] Typeface used in OOo logo and artwork?

2006-03-19 Thread Lars D . Noodén

Which typeface is used currently in OOo logos and art?
I checked the art subproject's main page
http://marketing.openoffice.org/art/
and a few links from there but nothing jumped out at me.

-Lars
Lars Noodén ([EMAIL PROTECTED])
Keep the market open by keeping software patents out
(deadline 31 Mar 2006):

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