Re: [native-lang] Re: [com] t-shirt distribution through NLC projects
Hi Graham, you are partially right. However, I think we could discuss over this issue for months, and in the end, we don't have anything, so I'd definitely vote for producing those t-shirts and maybe mugs/mouse pads/bags as soon as possible, so we have used the money and have some merchandising articles for sale or free give away. I bet there are further quarters where we get money again, hopefully with prior notification, and then we can work on more. But of now, as I've been working on this issue since August, I don't think it makes sense so work on it some months more. We should come up with a result. And I think, having 1.000 or 2.000 t-shirts are at least a start. I agree, a better marketing concept and some idea on when we have what money available, would be a good idea. I try to work on this as soon as possible - but as of now, let's just start with something. Florian - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [native-lang] Re: [com] t-shirt distribution through NLC projects
On Friday 12 October 2007 21:41, Florian Effenberger wrote: > Hi, > > > +1 for less t-shirts and more other giveaways... > > thanks for agreeing. I also think that 2000 shirts are too much... > > > Perhaps something like think geek offers, where we have a series of > > options for consumers to choose that hare branded > > OpenOffice.org--mugs, t-shirts, buttons, laptop stickers. > > Exactly that's what we think of - t-shirts and mugs/mouse pads for the > beginning. More to come. :-) > > Florian I'm afraid I have to disagree, 2000 is not many globally, it is in fact miniscule. OOo has had close to 80 million downloads, if each t-shirt given out generates 100 downloads, (very unlikely I know, but for arguments sake) that is equal to a quarter of a percent increase in total downloads. For my own local initiatives and to sell on OOoGear I get a thousand OOo pens done at a time and that's just for my local stuff in a country that has about a fifth of the population of New York City! To put it in perspective, what Sun is giving us for this campaign, MS spends every two minutes 24/7, marketing world wide. 2000 of anything is nothing in global terms, 1000 is half of nothing. However the above is moot until we know where and at whom the campaign is targeted. I'm sorry Florian but I think this is being done all back to front. We haven't even decided what our target demographic is. Once we've decided that, THEN we can decide on the actual merchandise best suited to that market. I've started the discussion on the wiki page you started at http://wiki.services.openoffice.org/wiki/MarketingCampaign_Q3-2007 It would be useful for now as well as for future reference to keep the conversation there, I think. Cheers GL -- Graham Lauder, OpenOffice.org MarCon (Marketing Contact) NZ http://marketing.openoffice.org/contacts.html INGOTs Moderator New Zealand www.theingots.org.nz GET DRESSED : GET OOOGEAR Gear for the well dressed OOo Advocate www.ooogear.co.nz - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [native-lang] Re: [com] t-shirt distribution through NLC projects
On 10/12/07, Florian Effenberger <[EMAIL PROTECTED]> wrote: > Exactly that's what we think of - t-shirts and mugs/mouse pads for the > beginning. More to come. :-) Stickers, buttons, badges, mouse-pads and mugs - apparently these are "the" most desirable collectibles :Sankarshan -- >From Untruth, lead me to the Truth, >From Darkness, Lead me towards the Light, >From Death, Lead me to Life Eternal - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
Re: [native-lang] Re: [com] t-shirt distribution through NLC projects
Hi On 2007-10-11, at 14:55 , Rafaella Braconi wrote: Hi Florian, Florian Effenberger wrote: Hello there in the NLC projects, as some of you may be aware of, the marketing project currently tries to bring out some merchandise for this quarter, sponsored by funds from Sun. We have the option of producing t-shirts (details will be discussed on the marketing list). With the current funding, we could do about 2.000-2.000 items. Or, we could produce some less t-shirts and additionally some mouse pads or mugs. +1 for less t-shirts and more other giveaways... Perhaps something like think geek offers, where we have a series of options for consumers to choose that hare branded OpenOffice.org-- mugs, t-shirts, buttons, laptop stickers. Rafaella ciao, louis - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL PROTECTED]
