Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Turi McKinley]

The transportation isn't what seems so insane - it's the conference
fee. In the current economic climate most companies can't put in
$20k to send a team, and most individuals probably have stiff
questions about how that $5k would fit in their personal budgets.

If the conference fee were more like $500, it'd be much more
approachable an event.


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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Jostein Magnussen]

Thank you for your engagement and many serious and sometimes humorous
points. OK, here we try to answer some of the questions:

IS THIS GENIUS DESIGN?
We know that a good and realistic prototype of a system with all the
background research etc. can't be done in two days. Therefore we
will provide a framework with a specific conflict with context, User
research with Personas etc. We will also provide you contact with
real users and experts in the domain. Still, it is a hard task to
make a successfull system in 2 days, but you are among the best in
the world aren't you?

THIS IS NAIVE. REALISM PLEASE!
A Facebook for peace? An online game to get Palestinians and the
Israeli to become friends? To be honest, we really don't know if
it's possible, but at least we turned the question around: could
this work? We don't think we can make something that actually stops
an ongoing war. But, can we make the reconciliation process easier
and make it less probable that a new conflict will escalate? 

WHY WEB?
The web is a perfect medium for communicating across borders. People
in a conflict area would probably not like to meet face to face, but
could they interact through the web? The costs of a web solution
could be quite low compared to the possible importance of the
outcome. 

CONFERENCE OR COMPETITION?
It is both. We have B.J Fogg, Jesse James Garrett, Todd Zaki Warfel
and others giving inspirational talks and guiding you during the
making of the prototype. The participants will learn a lot from how
the other groups solved the task and the results they came forward
with. The competition is to make people extra motivated. ALL the
solutions will we published afterwards and discussed so every team
will have their chance to show off their work.

WHY THE LOCATION?
We believe that something completely different from the normal
conference location could inspire people to think out of the box. 

PRICING:
Many conferences in the US cost 2000 and upwards. F.ex User interface
13, UXweek etc. At Arctic UX Challenge, dinners and one event is
included. The cost of transport will of course be higher than from
San Fran to New York, but think about the rest of the world that
always have to go to your country to attend conferences ;) Hotel is
actually cheaper than most US conference-hotels.
We think it is a real pity if great UX Professional can't afford to
join us. What about trying to get your team sponsored by one or more
companies? We expect a lot of media-buzz on this event, and it will
be a unique chance for the sponsoring companies to get their names
connected to world-wide-peace, as all the teams and their solutions
will be published. 

IxD VS IA AND OTHER EXTINCT CONFLICTS
We are done with this, aren't we? 

POLAR BEARS
We won't harm any polar bears, and we are not going to let them harm
you either :)

ARE WE INSANE?
The last time we looked at a Rorschach inkblot we saw 200 people
having the time of their life at the Island of Spitsbergen. They felt
they made a difference, they learned a lot AND they had a great time.

Best regards,
For The UX Challenge team
Jostein

















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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Todd Zaki Warfel]

On Feb 12, 2009, at 7:55 AM, Will Evans wrote:


So that is her argument.


Smart little lady you got there, Sir. Will.

Cheers!

Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
--
Contact Info
Voice:  (215) 825-7423
Email:  t...@messagefirst.com
AIM:twar...@mac.com
Blog:   http://toddwarfel.com
Twitter:zakiwarfel
--
In theory, theory and practice are the same.
In practice, they are not.




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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Will Evans]

When I described this entire thread to my brilliant significant other  
- who just won an award for the redesign of a major society non-profit  
(Mazel Tov! to her), and her take is that the legitimate arguments  
tend to be:
1. Not everyone has/can/wants to spend $5k to go - and thats a fair  
argument

2. Some people just don't like competition.
3. A belief that no competition can achieve any goals (nor should it)
4. Sour grapes derived from the previous 3; wherein #3 is a premise; &  
#2 is mostly a function of #1


Now the price of "this" conference is only outrageous, if you limit  
all conference expenditure comparisons to the average price for an  
american within the continuous US to travel to a relatively close city  
to take part in a relatively inexpensive conference. If, instead of  
going to Vancouver for IxD09 (which average cost for average american  
tended towards $2500 all said and done); and the relative cost for me  
to go to a design conference in - say - Tokyo is $6,000, and the cost  
to go to Davos is $50,000; it all comes down to marginal benefit,  
cost, and opportunity cost including time.
Now for competition - some people like the idea of competing for a  
good cause - good defined as something more than Yet Another (Insert  
just about 99% of all projects IxDers are working on). Just like I  
will never be able to compete in the olympics, yet don't begrudge them  
that even though it seems a complete waste of time; some folks will  
never be able to or want to compete in a design challenge, of which  
their are hundreds every year yet non of those seem to be drawing the  
ire of some on the list - which is interesting.


So is it the location - which for many is no more remote than going to  
Australia or New Zealand from the East Coast of American. Is it okay  
to go there for a non-design competition reason, but bad to travel  
that far to compete? Should we tell third world countries they  
shouldn't send athletes to the Olympics because they need to feed  
their people first? Or because its too far?


Or lastly - is it because rich 1st world countries should not do  
things to end conflict and strife in the world? Is it silly and stupid  
to think thats a bad thing? Relative to spending that exact same  
amount to take your family to Europe for a week? For those of you who  
still drive cars and pay well more than $5k for the privilege/right to  
do so - would you besmirch someone who chose a lifestyle that means 0  
carbon footprint including 0 car, so that they could go to design  
conferences like this?


So that is her argument.

~ will

"Where you innovate, how you innovate,
and what you innovate are design problems"


Will Evans | User Experience Architect
tel: +1.617.281.1281 | w...@semanticfoundry.com
http://blog.semanticfoundry.com
aim: semanticwill
gtalk: semanticwill
twitter: semanticwill




On Feb 11, 2009, at 7:48 PM, Russ Unger wrote:


200 people
$5000
=
$1,000,000

You could probably get a heckuva nice Senate seat in an
under-developed political state.

Better yet:

What world probably could you solve with $1MM?

Just a thought.

Or we could invest in DTDT across all of the disciplines.  We might
need some more money, though.




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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Russ Unger]

200 people
$5000
=
$1,000,000

You could probably get a heckuva nice Senate seat in an
under-developed political state.

Better yet:

What world probably could you solve with $1MM?

Just a thought.

Or we could invest in DTDT across all of the disciplines.  We might
need some more money, though.




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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Dennis Serras]

I think $5,000 worth of chocolate chip cookies would go a lot farther
to promote peace than a website, but perhaps I'm naïve.


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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Dave Malouf]

I see your two words and give you one:

RAMBO


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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Jared Spool]

On Feb 11, 2009, at 7:43 PM, Andrew Boyd wrote:


Two words: Chuck Norris ;)


Now we're getting somewhere!

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Jared Spool]

On Feb 11, 2009, at 6:55 PM, Robert Hoekman Jr wrote:

Much more specific. But then again, we know the real goal for the  
event is
to try to kill IA. Or a polar bear. Or maybe it was Jesse James  
Garrett.


Ah, the man in black.

I always suspected there was something special about *him*.



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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Robert Hoekman Jr]

>
> "Contribute" to, not "bring about". Key difference. No website will ever
> bring it about, but we can all certainly contribute to it.
>

Specifically, the site says you'll work towards "creating a prototype for a
web system with the goal of creating dialogue between people under and after
a conflict."

Much more specific. But then again, we know the real goal for the event is
to try to kill IA. Or a polar bear. Or maybe it was Jesse James Garrett.

-r-

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Robert Hoekman Jr]

>
> My god, the very *premise* of the challenge is patently absurd: let's build
> a website/application to bring about world peace!
>

"Contribute" to, not "bring about". Key difference. No website will ever
bring it about, but we can all certainly contribute to it.

-r-

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Robert Hoekman Jr]

>
> I'm still trying to figure out why it needs to be a website. That seems
> also pretty limiting, assuming a lot of the people that could be reached may
> not have web access (!!!).
>

Me, too. But then, it's about "contribute to world peace and
reconciliation", and there's definitely some potential in the
"reconciliation" part of that phrase. I don't want to start giving away
ideas for potential qualifying teams or anything, but I thought of at least
a few possibilities immediately after reading that line.

-r-

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Will Evans]

Okay, that was brilliant

~ will

"Where you innovate, how you innovate,
and what you innovate are design problems"


Will Evans | User Experience Architect
tel: +1.617.281.1281 | w...@semanticfoundry.com
http://blog.semanticfoundry.com
aim: semanticwill
gtalk: semanticwill
twitter: semanticwill




On Feb 11, 2009, at 5:54 PM, Bill DeRouchey wrote:


It sounds like the key UX Challenge here is Affordance.



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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Bill DeRouchey]

It sounds like the key UX Challenge here is Affordance.

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Casey Edgeton]

On Wed, Feb 11, 2009 at 2:33 PM, Will Evans  wrote:

>
> You forgot the key ingredient:
>
>
> Christopher Walken
>
>
And his key ingredient: cowbell




c a s e y   e d g e t o n
-
Interaction Designer | http://www.designasaurusrex.com
cedge...@gmail.com | casey.edge...@oracle.com

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Will Evans]

On Feb 11, 2009, at 5:29 PM, Jared Spool wrote:



On Feb 11, 2009, at 2:39 PM, Christian Crumlish wrote:

On Wed, Feb 11, 2009 at 10:11 AM, Robert Hoekman Jr  
 wrote:


And as far as the "extreme" aspect goes, sure it's in the Arctic,  
but that
fact doesn't make the challenge any more challenging. It's not  
like you'll
be bolting together machinery out in the cold, bracing wind —  
you'll be

using a MacBook Pro inside of a hotel. What's extreme about it?


Do it at the bottom of the ocean!

Or on the surface of the sun!


Yah. On the surface of the sun!

With Polar Bears!

And Celebrity Supermodels!

That's the ticket!


You forgot the key ingredient:


Christopher Walken

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Jared Spool]

On Feb 11, 2009, at 2:39 PM, Christian Crumlish wrote:

On Wed, Feb 11, 2009 at 10:11 AM, Robert Hoekman Jr  
 wrote:


And as far as the "extreme" aspect goes, sure it's in the Arctic,  
but that
fact doesn't make the challenge any more challenging. It's not like  
you'll
be bolting together machinery out in the cold, bracing wind —  
you'll be

using a MacBook Pro inside of a hotel. What's extreme about it?


Do it at the bottom of the ocean!

Or on the surface of the sun!


Yah. On the surface of the sun!

With Polar Bears!

And Celebrity Supermodels!

That's the ticket!


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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Jared Spool]

On Feb 11, 2009, at 3:00 PM, Andrew Boyd wrote:


On Thu, Feb 12, 2009 at 5:00 AM, Jared Spool  wrote:

On Feb 11, 2009, at 12:51 PM, Robert Hoekman Jr wrote:

Sponsorship. Sponsorship. Sponsorship.


(Playing devil's advocate.) Make a case for this. What would a  
sponsor get

out of the deal?

Well, the constant ESPN coverage and the celebrity photo shoot with  
supermodels is what interests me.



Nobody said there'd be supermodels! Now it makes sense. Chicks  
really dig those UX superstars, huh?


Wait. I didn't say they'd be chicks.


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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Dave Malouf]

Touche Gabby,
Thank you for the slap in the face. I think I was just starting where
Robert did.
Dan seems to have a similar response. "A Web Site"? Oy!

-- dave


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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Will Evans]

So I take it you will *not* be watching the Olympics :-)

The carbon footprint and hubris behind a bunch of pampered, drugged-up  
athletes getting million dollar deals while the world goes to war and  
Al Gore racks up billions of pounds in carbon emissions flying around  
the globe selling green because he failed as a presidential candidate?  
There is a lot of hubris to go around.


A little challenge is a good thing - imho.

~ will



On Feb 11, 2009, at 1:07 PM, Gabby wrote:


I find it deeply amusing that the price and the logistics of attending
are what people find unbelievable. My god, the very *premise* of the
challenge is patently absurd: let's build a website/application to
bring about world peace!

Talk about first world privilege obliviousness. My god.




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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Gabby]

I find it deeply amusing that the price and the logistics of attending
are what people find unbelievable. My god, the very *premise* of the
challenge is patently absurd: let's build a website/application to
bring about world peace!

Talk about first world privilege obliviousness. My god.


. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Dan Saffer]

On Feb 11, 2009, at 7:52 AM, Caroline Jarrett wrote:


Isn't this also an example of 'genius design' at its worst? The basic
premise of the competition is that they want a web site that will  
help to
bring peace to an area of conflict - but they are going to do it by  
locking

designers into a room and telling them to come up with a great design.


I'm still trying to figure out why it needs to be a website. That  
seems also pretty limiting, assuming a lot of the people that could be  
reached may not have web access (!!!).


Dan





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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Catriona Lohan-Conway]

nice idea... we could follow what they used to do at the college of  
surgeons in dublin...


1/3 from developed countries
1/3 Ireland
1/3 from developing countries

In essence those with paid for those without. I'm sure they could  
work out an inclusive formula

__
Catríona Lohan-Conway
User Experience Architect
917 405 5127
clohancon...@mac.com

PPlease consider our environment before printing.





On Feb 11, 2009, at 7:12 AM, Michael Long wrote:


Will mentioned several products like OmniGraffle, Adobe Illustrator,
Fireworks, etc. Perhaps Adobe, OmniGroup, and other "tool" folks
would like to sponsor the overall event? At least to cover travel and
entry for people who do not have the necessary means for the necessary
means for participating.

Under the banner of world peace and reconciliation, a barrier to
entry should not be cost. We would exclude developing nations,
designers working for non-profits, and students.



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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Dave Malouf]

Great! 
Ok, this Adobe, Omnigraffle sponsorship really only makes sense if
you have an us vs. them competition, where you have Adobe Tools vs.
Microsoft tools, or Mozilla sponsors a team dedicated to purely open
sources tools (or Sun, b/c they have OpenOffice). Which was the
original point of car sponsorship. In the Grand Prix world you often
have a Honda, toyota or Mercedes team. They put millions of dollars
into these teams not just to get exposure but to research.

Once you go the route of sponsoring, just for support of a
personality or possible "winner", we might as well just have Team
Viagra. Todd? (Oh! I just couldn't resist ... please strike that
from the testimony!!)

The only sponsor should be the employer of the team. Team Message
First. Team Semantic Foundry. That all makes sense to me.

But Michael and Jorge both made really important points that since
most conflicts are happening in more poor parts of the world, it
might make more sense to include teams from the part of the world
that are most effected by the problems you want to engage.

Again, HUBRIS!


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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Michael Long]

Will mentioned several products like OmniGraffle, Adobe Illustrator,
Fireworks, etc. Perhaps Adobe, OmniGroup, and other "tool" folks
would like to sponsor the overall event? At least to cover travel and
entry for people who do not have the necessary means for the necessary
means for participating.

Under the banner of world peace and reconciliation, a barrier to
entry should not be cost. We would exclude developing nations,
designers working for non-profits, and students.



. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Andrew Boyd]

On Thu, Feb 12, 2009 at 5:00 AM, Jared Spool  wrote:

>
> On Feb 11, 2009, at 12:51 PM, Robert Hoekman Jr wrote:
>
>  Sponsorship. Sponsorship. Sponsorship.
>>>
>>>
>> (Playing devil's advocate.) Make a case for this. What would a sponsor get
>> out of the deal?
>>
>
> Well, the constant ESPN coverage and the celebrity photo shoot with
> supermodels is what interests me.
>
>
Nobody said there'd be supermodels! Now it makes sense. Chicks really dig
those UX superstars, huh?

-- 
---
Andrew Boyd
http://uxaustralia.com.au -- UX Australia Conference Canberra 2009
http://uxbookclub.org -- connect, read, discuss
http://govux.org -- the government user experience forum
http://resilientnationaustralia.org Resilient Nation Australia

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Christian Crumlish]

On Wed, Feb 11, 2009 at 10:11 AM, Robert Hoekman Jr  wrote:
>>
> And as far as the "extreme" aspect goes, sure it's in the Arctic, but that
> fact doesn't make the challenge any more challenging. It's not like you'll
> be bolting together machinery out in the cold, bracing wind — you'll be
> using a MacBook Pro inside of a hotel. What's extreme about it?

Do it at the bottom of the ocean!

Or on the surface of the sun!

-x-

-- 
Christian Crumlish
I'm writing a book so please forgive any lag
http://designingsocialinterfaces.com

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Robert Hoekman Jr]

>
> Do it at the bottom of the ocean!
>
> Or on the surface of the sun!


Or in the back seat of a Volkswagon Beetle. (Mall Rats joke. Sorry. Had to
be done.)

-r-

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Todd Zaki Warfel]

On Feb 11, 2009, at 1:15 PM, Will Evans wrote:


it's about contributing


And that's why I'm interested. Well, that and the celebrity ESPN  
photos ;).



Cheers!

Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
--
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AIM:twar...@mac.com
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--
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In practice, they are not.




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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Will Evans]

I have started to open up some of my wireframe designs, interaction  
models, concept models and task flows over the past month, and plan to  
be doing a lot more of that because I see a real lack of deliverables  
being shown/highlighted in the community. Truth is that most is locked  
behind NDAs, but truth is also that it doesn't require that much to  
sanitize the work.
Over the last year I have used a combination of AI CS3 and Omnigraffle  
to do most of that work - I could see doing a lot more of that over  
the next 6 months as I explore FW for wireframing and prototyping, and  
as I show this work I think one of those companies might be interested  
in having their tools highlighted in the deliverables as well as the  
teams competing in the challenge. No doubt those will also be the  
companies that will sponsor the conference - just thinking out loud  
here.
Another potential reason is bragging rights if an exclusive deal is  
struck between a team and a tool vendor. Many folks in the field labor  
in relative obscurity cranking out quality work that never sees the  
light of day - compared to some people/companies/agencies that are  
constantly advertising how much they "Get UX" or how much they sell UX/ 
IxD in their promotional materials - but all we ever see - if we see  
anything - is their approved client lists but never any deliverables.  
This is a chance for people and companies that think they can compete  
- to show up. I think just showing up and putting your chops on the  
line says a lot - it's not empty bragging if your willing to put your  
ego on the line and potentially get crushed. I would also say it's not  
about winning, it's about contributing but for some folks - it will be  
about winning, and thats a good thing if it contributes to the  
community as well as to the mission of the UX Challenge - at least as  
I see it.


~ will

"Where you innovate, how you innovate,
and what you innovate are design problems"


Will Evans | User Experience Architect
tel: +1.617.281.1281 | w...@semanticfoundry.com
http://blog.semanticfoundry.com
aim: semanticwill
gtalk: semanticwill
twitter: semanticwill


On Feb 11, 2009, at 1:00 PM, Jared Spool wrote:



On Feb 11, 2009, at 12:51 PM, Robert Hoekman Jr wrote:


Sponsorship. Sponsorship. Sponsorship.



(Playing devil's advocate.) Make a case for this. What would a  
sponsor get

out of the deal?


Well, the constant ESPN coverage and the celebrity photo shoot with  
supermodels is what interests me.




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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Catriona Lohan-Conway]

One of my heroes is fellow Irishman Ernest Shackleton... His  
Antarctic expedition back in 1901-04 is legendary and made me go  
there. However I went on a commercial expedition ship but want to  
return to do Shackleton's trip and with an altruistic purpose.


When I did some work for Burberry a couple of years ago and reading  
their history I discovered they actually sponsored the expedition  
gear for the trip... if you don't know the story check it out here,  
his books or the PBS movie with Kenneth Brannagh.


http://en.wikipedia.org/wiki/Ernest_Shackleton

There will be plenty of people interested in sponsoring this and I  
personally want to do it and would like to do it for a cause. My  
favorite is MS society and I think I could get some corporations to  
sponsor me.


Take a look at all the extreme sport expeditions that come out of UK  
esp. The Volvo Round the World, The Vendée Globe etc and the money is  
there - human interest trumps recession too as people become engaged  
and following explodes.


Catríona


__
Catríona Lohan-Conway
User Experience Architect
917 405 5127
clohancon...@mac.com

PPlease consider our environment before printing.





On Feb 11, 2009, at 12:59 PM, Todd Zaki Warfel wrote:



On Feb 11, 2009, at 12:51 PM, Robert Hoekman Jr wrote:

(Playing devil's advocate.) Make a case for this. What would a  
sponsor get out of the deal?


You kidding me? Can you imagine the prestige of sponsoring the  
winning team at an extreme challenge like this? It's like  
sponsoring the first balloon or boat to make it around the world.  
Or the first spaceship to the moon or Mars. This is extreme in so  
many ways it's not even funny.


Now, do you want to be the one who gets the credit for helping my  
team winning this or not? Because someone is going to get that  
opportunity. I'm giving you the opportunity to be that sponsor.


All in how you pitch it.


Cheers!

Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
--
Contact Info
Voice:  (215) 825-7423
Email:  t...@messagefirst.com
AIM:twar...@mac.com
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Twitter:zakiwarfel
--
In theory, theory and practice are the same.
In practice, they are not.




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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Robert Hoekman Jr]

>
> You kidding me? Can you imagine the prestige of sponsoring the winning team
> at an extreme challenge like this? It's like sponsoring the first balloon or
> boat to make it around the world. Or the first spaceship to the moon or
> Mars. This is extreme in so many ways it's not even funny.
>

That must be some awfully tasty Kool-Aid you've been drinking, but no, I
can't imagine the prestige because I'm doubtful that anyone outside of the
team who wins, and perhaps their employers, will care.

This is hardly the first spaceship to Mars — it's a 2-day prototyping
challenge. I'm sure it's not the first, and I'm sure it won't be the last.
And as far as the "extreme" aspect goes, sure it's in the Arctic, but that
fact doesn't make the challenge any more challenging. It's not like you'll
be bolting together machinery out in the cold, bracing wind — you'll be
using a MacBook Pro inside of a hotel. What's extreme about it?

-r-

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Todd Zaki Warfel]

On Feb 11, 2009, at 12:51 PM, Robert Hoekman Jr wrote:

(Playing devil's advocate.) Make a case for this. What would a  
sponsor get out of the deal?


You kidding me? Can you imagine the prestige of sponsoring the winning  
team at an extreme challenge like this? It's like sponsoring the first  
balloon or boat to make it around the world. Or the first spaceship to  
the moon or Mars. This is extreme in so many ways it's not even funny.


Now, do you want to be the one who gets the credit for helping my team  
winning this or not? Because someone is going to get that opportunity.  
I'm giving you the opportunity to be that sponsor.


All in how you pitch it.


Cheers!

Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
--
Contact Info
Voice:  (215) 825-7423
Email:  t...@messagefirst.com
AIM:twar...@mac.com
Blog:   http://toddwarfel.com
Twitter:zakiwarfel
--
In theory, theory and practice are the same.
In practice, they are not.




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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Jared Spool]

On Feb 11, 2009, at 12:51 PM, Robert Hoekman Jr wrote:


Sponsorship. Sponsorship. Sponsorship.



(Playing devil's advocate.) Make a case for this. What would a  
sponsor get

out of the deal?


Well, the constant ESPN coverage and the celebrity photo shoot with  
supermodels is what interests me.




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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[j. eric townsend]

Jay Morgan wrote:

Todd wrote: "Part of the challenge is getting there."
I left that out of my other message, but this was another part of it. There
are barriers to getting there. There are barriers to entering. There are
barriers to participating.


The playa would be much cheaper and more challenging.  No room service, 
of course, or A/V techs, or running water...



--
J. Eric "jet" Townsend, CMU Master of Tangible Interaction Design '09

design: www.allartburns.org; hacking: www.flatline.net;  HF: KG6ZVQ
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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Robert Hoekman Jr]

>
> Sponsorship. Sponsorship. Sponsorship.
>

(Playing devil's advocate.) Make a case for this. What would a sponsor get
out of the deal?

-r-

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Jay Morgan]

Todd wrote: "Part of the challenge is getting there."
I left that out of my other message, but this was another part of it. There
are barriers to getting there. There are barriers to entering. There are
barriers to participating.

It is a challenge on multiple levels. I think it's even been a challenge to
plan.



Enjoy.

On Wed, Feb 11, 2009 at 10:54 AM, Todd Zaki Warfel wrote:

>
> On Feb 11, 2009, at 11:13 AM, Scott McDaniel wrote:
>
>  (Of course, the standard answers are valid: time, money, will, etc.)
>>
>
> Sponsorship. Sponsorship. Sponsorship.
>
> Part of the challenge is getting there.
>
>
> Cheers!
>
> Todd Zaki Warfel
> President, Design Researcher
> Messagefirst | Designing Information. Beautifully.
> --
> Contact Info
> Voice:  (215) 825-7423
> Email:  t...@messagefirst.com
> AIM:twar...@mac.com
> Blog:   http://toddwarfel.com
> Twitter:zakiwarfel
> --
> In theory, theory and practice are the same.
> In practice, they are not.
>
>
>
> 
> Welcome to the Interaction Design Association (IxDA)!
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>



-- 

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Director, UX at Gage in Minneapolis

twitter.com/jayamorgan
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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Todd Zaki Warfel]

On Feb 11, 2009, at 11:13 AM, Scott McDaniel wrote:


(Of course, the standard answers are valid: time, money, will, etc.)


Sponsorship. Sponsorship. Sponsorship.

Part of the challenge is getting there.


Cheers!

Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
--
Contact Info
Voice:  (215) 825-7423
Email:  t...@messagefirst.com
AIM:twar...@mac.com
Blog:   http://toddwarfel.com
Twitter:zakiwarfel
--
In theory, theory and practice are the same.
In practice, they are not.




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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Robert Hoekman Jr]

>
> What is stopping anyone unable and unwilling to go and engage in what
> this conference has to offer from producing their own solutions?
>

I can answer for myself. I work on socially-conscious/responsible projects
all the time because my company  offers a discount
on them and we're most interested in those types of projects. I'm not going
to lose any sleep for having not worked on another one. I was really just
interested because it's in the Arctic. :)

-r-

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Adrian Howard]

On 11 Feb 2009, at 16:01, Jared Spool wrote:



On Feb 11, 2009, at 10:52 AM, Caroline Jarrett wrote:


Isn't this also an example of 'genius design' at its worst? The basic
premise of the competition is that they want a web site that will  
help to
bring peace to an area of conflict - but they are going to do it by  
locking
designers into a room and telling them to come up with a great  
design.


And not just *any* room.

A room with Polar Bears!


A rather extreme form of team motivation if ever there was one!

Adrian

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Scott McDaniel]

On Wed, Feb 11, 2009 at 10:52 AM, Caroline Jarrett
 wrote:
> Jorge:
>>
>> $5k per person in huge -- if you live/work in the "developed" markets.
>> For those of us in less developed countries, it is simply unrealistic.
>>
>> A shame, too -- if the objective really is to "bring forth a web
>> concept that will contribute to world peace and reconciliation",
>> making it more accessible to folks from a variety of backgrounds would
>> have been desirable.
>
> Isn't this also an example of 'genius design' at its worst? The basic
> premise of the competition is that they want a web site that will help to
> bring peace to an area of conflict - but they are going to do it by locking
> designers into a room and telling them to come up with a great design.
>
> How will the user and other stakeholders be brought into that?

I wouldn't think so - there's a time and space for 'being locked in a
room' - ideas can build,
brainstorming accomplished, the knowledge and experience of those
coming in can be brought to bear.
It may be slight heresy to suggest this could ever possibly work in
any imaginable scenario,
but...it can.  Not all things are equal to all purposes, really, and
not all conferences are for everyone,
and the end results can be for different purposes and effect.

What is stopping anyone unable and unwilling to go and engage in what
this conference has
to offer from producing their own solutions?
(Of course, the standard answers are valid: time, money, will, etc.)

To be fair, this one certainly isn't for me,  unless I was of a
different level of wealth and mindset.
Brr!

Scott

-- 
"In art and dream may you proceed with abandon. In life may you
proceed with balance and stealth."  -Patti Smith

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Jared Spool]

On Feb 11, 2009, at 10:52 AM, Caroline Jarrett wrote:


Isn't this also an example of 'genius design' at its worst? The basic
premise of the competition is that they want a web site that will  
help to
bring peace to an area of conflict - but they are going to do it by  
locking

designers into a room and telling them to come up with a great design.


And not just *any* room.

A room with Polar Bears!



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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Caroline Jarrett]

Jorge:
> 
> $5k per person in huge -- if you live/work in the "developed" markets.
> For those of us in less developed countries, it is simply unrealistic.
> 
> A shame, too -- if the objective really is to "bring forth a web
> concept that will contribute to world peace and reconciliation",
> making it more accessible to folks from a variety of backgrounds would
> have been desirable.

Isn't this also an example of 'genius design' at its worst? The basic
premise of the competition is that they want a web site that will help to
bring peace to an area of conflict - but they are going to do it by locking
designers into a room and telling them to come up with a great design.

How will the user and other stakeholders be brought into that?

Best
Caroline Jarrett


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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Jorge Arango]

On Wed, Feb 11, 2009 at 9:37 AM, Will Evans  wrote:
> 5K per person is huge

$5k per person in huge -- if you live/work in the "developed" markets.
For those of us in less developed countries, it is simply unrealistic.

A shame, too -- if the objective really is to "bring forth a web
concept that will contribute to world peace and reconciliation",
making it more accessible to folks from a variety of backgrounds would
have been desirable.

Cheers,

~ Jorge

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Will Evans]

My personal take is that this is such a unique event, that I am  
working with a few folks to assemble a team - and we have all started  
saving for it - your right though - 5K per person is huge - but for me  
and my team, we think its worth it.


~ will

"Where you innovate, how you innovate,
and what you innovate are design problems"


Will Evans | User Experience Architect
tel: +1.617.281.1281 | w...@semanticfoundry.com
http://blog.semanticfoundry.com
aim: semanticwill
gtalk: semanticwill
twitter: semanticwill




On Feb 10, 2009, at 12:12 PM, Robert Hoekman Jr wrote:

Looks like the UX Challenge organizers changed a few details along  
the way.

From the site :


  - There's a conference fee of $2,000 per person
  - The hotel is not included — it's $450 per person for four nights
  - Contrary to what is implied on another
page,
  flights from Oslo to Svalbard are not included either

In short, assuming $1,000 for airfare to Oslo (from the USA), it  
would cost
close to $20,000 to send a team of five people to the UX Challenge.  
And this
is for an event you have to qualify for to even attend in the first  
place.


Who do these people think they are?

-r-

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Jay Morgan]

Robert asked:"Who do these people think they are?"
I believe the perspective of the Arctic Challenge is:
"Who do you think you are?"...Given that you enter and must be selected.
And, "Are you good enough to compete?"...Given that it's an arctic
competition, and the judges must be persuaded to select you.


After all, there will be polar bears. Which, in the event of outdoor
competition, is a moderate increase in risk even for those who regularly
negotiate bureaucratic ills or political warfare.


Enjoy.

On Tue, Feb 10, 2009 at 2:12 PM, Robert Hoekman Jr  wrote:

> Looks like the UX Challenge organizers changed a few details along the way.
> >From the site :
>
>   - There's a conference fee of $2,000 per person
>   - The hotel is not included — it's $450 per person for four nights
>   - Contrary to what is implied on another
> page,
>   flights from Oslo to Svalbard are not included either
>
> In short, assuming $1,000 for airfare to Oslo (from the USA), it would cost
> close to $20,000 to send a team of five people to the UX Challenge. And
> this
> is for an event you have to qualify for to even attend in the first place.
>
> Who do these people think they are?
>
> -r-
> 
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-- 

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Director, UX at Gage in Minneapolis

twitter.com/jayamorgan
google talk: jayamorgan
skype: jaytheia



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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Peter Boersma]

Todd wrote:
> Especially cool payoff if you sponsor, say, a Jamaican Bobsled team:
> http://www.imdb.com/title/tt0106611/

I worked as a user experience designer in Jamaica for 3 weeks, do I qualify for 
the team?
And I can spell "bacon" in Jamaican: "b-e-e-r-c-a-n!" :-)

Peter "Sanka, you dead?" Boers-ya-mon

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Miles Dowsett]

...Erm could be worse I suppose; the world could be hampered by a
global economic meltdown and the worse recession for about 75 years!



. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Posted from the new ixda.org
http://www.ixda.org/discuss?post=38434



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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Dave Malouf]

Guys, the reason to put a logo on a jacket is so the jacket gets
exposure w/ or w/o winning. If the only way to get exposure is to
win, then you want to do more than sponsor a "random" team. You
want the team to be PART of you. You want credit, i.e. you want the
team to be in your employ!

-- dave


. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Posted from the new ixda.org
http://www.ixda.org/discuss?post=38434



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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Nasir Barday]

Especially cool payoff if you sponsor, say, a Jamaican Bobsled team:
http://www.imdb.com/title/tt0106611/

- Nasir

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Todd Zaki Warfel]

Imagine sponsoring a team at the inaugural UX Challenge. That sponsor  
could promote the event along w/UX Challenge. It's a win win.


On Feb 10, 2009, at 5:45 PM, Robert Hoekman Jr wrote:

Great idea! Though, I think sponsors prefer to somehow benefit from  
the

deal.



Cheers!

Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
--
Contact Info
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Email:  t...@messagefirst.com
AIM:twar...@mac.com
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--
In theory, theory and practice are the same.
In practice, they are not.




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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Todd Zaki Warfel]

That came up at Ixd09. It's a fantastic sponsorship opportunity.

On Feb 10, 2009, at 5:32 PM, Jared Spool wrote:


Sponsorship! Team jackets with logos!

This is the NASCAR of UX.



Cheers!

Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
--
Contact Info
Voice:  (215) 825-7423
Email:  t...@messagefirst.com
AIM:twar...@mac.com
Blog:   http://toddwarfel.com
Twitter:zakiwarfel
--
In theory, theory and practice are the same.
In practice, they are not.




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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Robert Hoekman Jr]

>
> Sponsorship! Team jackets with logos!
>
> This is the NASCAR of UX.
>

Great idea! Though, I think sponsors prefer to somehow benefit from the
deal.

Regardless, the Miskeeto logo sure would look great on one of those satin
jackets. ;)

-r-

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Jared Spool]

On Feb 10, 2009, at 3:12 PM, Robert Hoekman Jr wrote:

In short, assuming $1,000 for airfare to Oslo (from the USA), it  
would cost
close to $20,000 to send a team of five people to the UX Challenge.  
And this
is for an event you have to qualify for to even attend in the first  
place.


Sponsorship! Team jackets with logos!

This is the NASCAR of UX.


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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Dennis Serras]

Just be sure to take off your shoes whenever you enter a shop in
Longyearbyen, the capital of Svalbard! I never would have learned
that had I not seen that link. Thanks, Robert!


. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Posted from the new ixda.org
http://www.ixda.org/discuss?post=38434



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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Todd Zaki Warfel]

Might be a way to weed out people. Perhaps you could contact them  
regarding offering some scholarships.


I've already assembled a team and will be attending (if we get  
accepted), but realize that it's not accessible to everyone. Perhaps  
future years will be more affordable.


On Feb 10, 2009, at 3:12 PM, Robert Hoekman Jr wrote:


Who do these people think they are?



Cheers!

Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
--
Contact Info
Voice:  (215) 825-7423
Email:  t...@messagefirst.com
AIM:twar...@mac.com
Blog:   http://toddwarfel.com
Twitter:zakiwarfel
--
In theory, theory and practice are the same.
In practice, they are not.




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[IxDA Discuss] The UX Challenge organizers might be insane

[Robert Hoekman Jr]

Looks like the UX Challenge organizers changed a few details along the way.
>From the site :

   - There's a conference fee of $2,000 per person
   - The hotel is not included — it's $450 per person for four nights
   - Contrary to what is implied on another
page,
   flights from Oslo to Svalbard are not included either

In short, assuming $1,000 for airfare to Oslo (from the USA), it would cost
close to $20,000 to send a team of five people to the UX Challenge. And this
is for an event you have to qualify for to even attend in the first place.

Who do these people think they are?

-r-

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Michael Dunn]

Well, it looks like getting there may be part of the challenge...

On Tue, Feb 10, 2009 at 2:12 PM, Robert Hoekman Jr  wrote:

> Looks like the UX Challenge organizers changed a few details along the way.
> >From the site :
>
>   - There's a conference fee of $2,000 per person
>   - The hotel is not included — it's $450 per person for four nights
>   - Contrary to what is implied on another
> page,
>   flights from Oslo to Svalbard are not included either
>
> In short, assuming $1,000 for airfare to Oslo (from the USA), it would cost
> close to $20,000 to send a team of five people to the UX Challenge. And
> this
> is for an event you have to qualify for to even attend in the first place.
>
> Who do these people think they are?
>
> -r-
> 
> Welcome to the Interaction Design Association (IxDA)!
> To post to this list ... disc...@ixda.org
> Unsubscribe  http://www.ixda.org/unsubscribe
> List Guidelines  http://www.ixda.org/guidelines
> List Help .. http://www.ixda.org/help
>

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Re: [IxDA Discuss] The UX Challenge organizers might be insane

[Casey Edgeton]

Yeah... but there's polar bears!

On Tue, Feb 10, 2009 at 12:12 PM, Robert Hoekman Jr  wrote:

> Looks like the UX Challenge organizers changed a few details along the way.
> >From the site :
>
>   - There's a conference fee of $2,000 per person
>   - The hotel is not included — it's $450 per person for four nights
>   - Contrary to what is implied on another
> page,
>   flights from Oslo to Svalbard are not included either
>
> In short, assuming $1,000 for airfare to Oslo (from the USA), it would cost
> close to $20,000 to send a team of five people to the UX Challenge. And
> this
> is for an event you have to qualify for to even attend in the first place.
>
> Who do these people think they are?
>
> -r-

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