Re: [ubuntu-marketing] Sheffield University music department switching to Ubuntu Studio

2008-03-15 Thread Toby Smithe
Hi Chris,

This is excellent to hear! I have forwarded your mail to the Ubuntu
Studio Users' list, and I invite you to participate in the discussion
that'll undoubtedly emerge there.

I'm very pleased to see that Ubuntu Studio is gaining a larger
audience, and this will be especially good in that it will increase
general public exposure.

I have been running Sibelius 4 through Wine for a while now, and
whilst some drawing functions (like time signatures) do not work
fully, the application is otherwise totally functional, or at least it
is with version 0.9.57, with full MIDI I/O support.

Moreover, I would like to point you to MuseScore[0], which aims to
fill the niche that Sibelius fills in the proprietary world. Version
0.9.1d is available in gutsy-backports, though this demands you
download a SoundFont separately (I recommend Fluid[1], the only Free
GM/GS font I know of). mScore will be available by default in Ubuntu
Studio Hardy, as will Fluid. It is still a bit buggy, but I have got
some good usage out of it.

Toby

[0] http://mscore.sf.net
[1] http://tsmithe.users.ubuntustudio.org/fluid.html
 Debian packages are available in Ubuntu Hardy and Debian
unstable, and these should install cleanly on any Debian system, as
all they do is install a couple of files to /usr/share/sounds/sf2. See
[2].
[2] http://ftp.debian.org/debian/pool/main/f/fluid-soundfont/

-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] Questionable Canonical Merchandise

2007-08-21 Thread Toby Smithe
On Mon, 2007-08-20 at 06:30 -0600, Aaron Toponce wrote:
 Hmmm...  While I am by no means a supporter of gender separation or
 sexism, I see no harm in that t-shirt.  It's obvious to me that the
 t-shirt is trying to sell Linux, and computing in general, to women.
 Not call women some weird subset with these odd sticky out bits.  Of
 course, people are entitled to their interpretation, but I think it's
 fairly clear that there is no harm intended.

But that's not the issue. That some people don't find it offencive is
irrelevant. Some people do, and they should be able to make the choice
to not be offended.


signature.asc
Description: This is a digitally signed message part
-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] heads up - Why Is PCLinuxOS 2007 Better Than Ubuntu?

2007-08-15 Thread Toby Smithe
On Wed, 2007-08-15 at 13:05 +0100, John Levin wrote: 
 The success of Mint should be taken into account. It's currently at 5th 
 place in the distrowatch 7-day rankings.
 Linux Mint is an Ubuntu-based distribution whose goal is to provide a 
 more complete out-of-the-box experience by including browser plugins, 
 media codecs, support for DVD playback, Java and other components. It is 
 compatible with Ubuntu software repositories.
 The question then becomes one of how can we make K/Ubuntu more complete, 
 'out-of-the-box'.

Well, I'm pretty sure Mint isn't legally distributable in many
countries, and as far as I can recollect, the only improvements it makes
to that experience are installing by default those illegal packages.
As a reputable distributor, Ubuntu cannot include these packages, and
the current situation is a pretty good compromise until everyone uses
patent-free, open formats.


signature.asc
Description: This is a digitally signed message part
-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


[ubuntu-marketing] Regular people (was Re: Subject: Re: Selling Ubuntu to People)

2007-06-12 Thread Toby Smithe
On Tue, 2007-06-12 at 13:52 -0400, Mike Feravolo wrote:
 Good Day People:
 
 I don't know what Advocate means and I wouldn't even know how to spell
 it if there weren't spell checkers.
 
 I guess that's because I majored in Computer Science in college and not
 English. So I use small words to express my thoughts like sell, since
 that is what you have to do to get regular people to do something new.

[I'm not going to put a warning about long e-mails, because people don't
have to read this]

Hmm, whilst you may be right, I'd still like to dispute this notion of
regular people. I don't think we can make such a crass generalisation,
nor are we justified to; although this 'rant' isn't really about
marketing as such.

I think we should be producing software that works well for us, and
(considering we are all the same species.. mostly) it should be that
this software also works well for other people. If it doesn't, I call
that a bug, with merit just as any other bug. I don't specify a
requirement on the person doing the developing, and each developer can
have her own target audience: one general target audience of regular
people is just too wide to be defined well enough to see what we are
targeting!

I, perhaps somewhat naively, fail to believe that people are so shallow
that they can all be generalised over, or that they all fall for the
same eye candy. Every person is different, but with a flexible system we
can address any need.

As a result, we cannot market to one audience. We must market
specifically to audiences, cultures, separately. We cannot address the
enterprise sector the same way we can talk to casual home users; or the
enterprise sectors in China and France; or home users in India and the
USA.

By regular people, I assume you mean casual home users. And as you
did not specify a smaller set, I will also assume North American casual
home users, however much I'd like not to; for not every regular
person in all the regular people is the same, nor is every regular
person North American. However, this is not necessarily the sector with
the most money in; even if it may be the most interesting - for you - to
target. So is it the correct sector to target by regular people? Who
knows!

I certainly don't. However, we do all try and speak the same language.
It would definitely be confusing if we didn't. So making assumptions is
often a necessary part of life; not all things in life are
scientifically precise (rather like standardising units of measurement
for storage devices etc).

Nonetheless, we are not here to make casual discussion on marketing to
regular people. We want to be successful in our mission of Free
Software ubiquity, as it pushes fairer ethics into the rest of life (not
just software development), and for whatever other reasons, be they
ideological or financial in origin. Hence, we must choose target
audiences and discuss what the best method of marketing our product (in
this case, Ubuntu; but it really doesn't matter - I can see this
applying to any product).

That's all folks,

Toby Smithe

-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] Introduction to new Canonical Maketing Manager and help needed

2007-05-08 Thread Toby Smithe
On Tue, 2007-05-08 at 18:50 +0600, Vid Ayer wrote:
 On 5/8/07, Gerry Carr [EMAIL PROTECTED] wrote:
  My name is Gerry Carr and I am the new Senior Marketing Manager for

Hi there!

 
  There is a draft of the wording which I have put on the wiki here:
  https://wiki.ubuntu.com/MarketingUbuntuLive2007Invite?highlight=%28marketing%29
 
 Could you jazz up the wiki page a wee bit more.
 - The sessions /speakers and topics part is one paragraph and is
 difficult to read.
 - Probably use bullets and keep it crisp, easy to read and find info.
 - Provide posters to the US loco teams to publicise it at their
 colleges/community LUG's.
 

Agreed. I'd also like to add that what struck me when I first skimmed
through is that there's a bit too much emphasis on the save money
aspect; which may be especially noticeable in a community where pretty
much everything is free. Save $150 is mentioned 3 times, when I only
feel once is necessary; the first and last mentions being probably the
most superfluous.

It also seems to have a large amount of listing going on, which I guess
is what Vid meant by difficult to read. Maybe going into more detail
is appropriate, or are we just looking at a brief announcement?

Finally, I feel the language overall is well thought out, and definitely
sets the lively tone we're wanting. My criticism is only such as I think
that getting the right message across in the right manner is crucial, no
matter what the product.

Good work and welcome once again,

Toby

-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] fullcircle #0 - FINAL BETA!

2007-04-12 Thread Toby Smithe
On Thu, 2007-04-12 at 02:06 +0100, Ronnie Tucker wrote:
 Anything you good folks can see wrong with it before it gets released??...

The plural of LiveCD is LiveCDs. It doesn't need an apostrophe because
it's not in the genitive; the only exception being its; nor is it
replacing some missed letters. Just because it's capital, doesn't
require the apostrophe. I noticed this on PC's (PCs) as well.

-- 
ubuntu-marketing mailing list
[EMAIL PROTECTED]
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] Feisty and X.org

2007-02-19 Thread Toby Smithe
On Mon, 2007-02-19 at 12:38 -0600, Patrick Goetz wrote:
 Given that that X.org is always way behind current video hardware 
 anyway, are there plans to incorporate the just released X11R7.2 into 
 feisty?  (http://xorg.freedesktop.org/wiki/PressReleases/X11R72Released)
 
 Take it from the trenches:  this would be a highly, highly recommended move.

This could be interpreted as off-topic for the list.

https://bugs.launchpad.net/ubuntu/+source/xorg/+bug/84731

-- 
Help me get to Venezuela!
http://tibsplace.co.uk/venezuela


-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] [ubuntu-uk] Government report warns about Microsoft lock-in

2007-01-12 Thread Toby Smithe
On Fri, 2007-01-12 at 12:41 +, Phil Bull wrote:
 On Fri, 2007-01-12 at 11:14 +, gord wrote:
  Snippet:
  UK schools and colleges that have signed up to Microsoft Corp's
  academic licensing programs face the 'significant potential' of being
  locked in to the company's software, according to an interim review by
  the UK government agency responsible for technology in education.
  
  The British Educational Communications and Technology Agency (Becta)
  report also states that most establishments surveyed do not believe that
  Microsoft's licensing agreements provide value for money, while a
  separate review has recommended against the deployment of Vista and
  Office 2007.
  
  Last week Becta signed a 12-month extension to its Memorandum of
  Understanding with Microsoft that enables schools to negotiate cheaper
  software deals, but many schools will not be taking advantage of it if
  they follow Becta's advice. 
  
  ... 
  
  On the subject of promoting alternatives, Becta noted that the UK's
  Open Source Consortium would like to see Becta proactively promoting
  choice by adopting open source standards and stated that it will
  discuss with key stakeholders the practical steps it could take to
  facilitate wider competition in choice in relation to software licensing
  in schools.
  
  Earlier this week the OSC's president, Mark Taylor, criticized Becta for
  entering into the extension with Microsoft despite its own research
  indicating cheaper open source alternatives. We'd like to congratulate
  Becta for getting a discount on their season ticket for the Titanic, he
  said.
  
  http://www.cbronline.com/article_news.asp?guid=BDD20D68-FDBF-4E1C-BA77-BBA4B7CA6061
  
  
  Does anyone have any idea weather their is something we could do to help
  take advantage of this situation in favour of floss and ubuntu?
 
 Maybe we should write a letter to BECTA and tell them who we are, what
 we offer and how we can help British schools. It would be interesting to
 discuss their requirements and ways of providing information and support
 to schools to help them move towards adopting open source. If Canonical
 could get involved too, that would put more weight behind the whole
 thing.
 
 In addition, we might like to co-operate with the Open Source
 Consortium. Does anyone have any thoughts on this?

I have been quite busy on the fight for free software for schools, and
am publishing any developments on that front at
http://tibsplace.co.uk/blog/index.php/category/free-software

I don't really trust BECTA. They didn't reply to my completely serious
e-mail, so I just assume they are been pressurised into preferring
proprietary software. They could just have issued this statement to make
us content. I will again write to them, but until I receive a reply, I
have no idea why I should think they are trustworthy.

-- 
Help me get to Venezuela!
http://tibsplace.co.uk/venezuela


-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] [Spec ubuntumag-toc] Ubuntu Magazien table of contents

2007-01-05 Thread Toby Smithe
Hmm... Am I the only one getting two of each of these?

On Thu, 2007-01-04 at 06:55 +, Joey Stanford wrote:
 Specification changed by Joey Stanford:
 
 Definition Status: Discussion = Obsolete
 
 Whiteboard changed to:
 
 Abandoned
 
 -- 
 Specification Details:
   Ubuntu Magazien table of contents
   https://blueprints.launchpad.net/ubuntu-magazine/+spec/ubuntumag-toc
 
-- 
Help me get to Venezuela!
http://tibsplace.co.uk/venezuela


-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] Regarding Heard 1 Information Page,

2007-01-05 Thread Toby Smithe
On Thu, 2007-01-04 at 18:06 -0500, Vlad Becherete wrote:
   Hello,
 
 I wanted to point out something on the Fisty Heard 1 Download page. 

It's Feisty (Fawn) Herd 1. A herd is the collective noun for a group of
fawns.

 I thought that Gnome was going to skip the number 2.17 as it seems to
 be used for beta and the end result would be 2.18. I am not sure If
 I am correct, but its a little note worth mentioning. Also, when will
 Herd 2 be available? Curiosity. 

2.17 is the development version. 2.18 will be released around the time
Feisty is released. At the moment, Feisty is using 2.17, which will
become 2.18.

 -- 
 An Ubuntu Fan,
 Vlad
-- 
Help me get to Venezuela!
http://tibsplace.co.uk/venezuela


-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] New project proposal: Ubuntu Live

2007-01-05 Thread Toby Smithe
On Thu, 2007-01-04 at 09:00 +, alan c wrote:
 For most people Computers mean 'microsoft'.
 We could make that 'microsoft, OR *Ubuntu*'. It has a more specific 
 ring than 'Linux'.

Or even, *Ubuntu*, OR microsoft!

-- 
Help me get to Venezuela!
http://tibsplace.co.uk/venezuela


-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] UbuntuNewsletter 25

2006-12-25 Thread Toby Smithe
On Mon, 2006-12-25 at 01:18 -0600, Derick Eisenhardt wrote:
 There's a somewhat misleading error in UWN 25. The program K-3D is
 listed under KDE related updates, however, the K in the name has
 nothing to do with KDE as the program uses GTK, not QT. It's a minor
 issue, but it might be worth making a small note in the next issue ;) 

Thanks. I'm afraid I rather hurriedly organised these packages into
categories, and now I'm gonna make excuses. We had been working for
about six hours - one of which however I was away, and the release was
indeed late. Do remember that the wiki is editable, and you are
encouraged to make amends; I will do it on this occasion.

Of course, I shouldn't be on now - it's Christmas! - and I wish you a
very merry holiday.

-- 
Help me get to Venezuela!
http://tibsplace.co.uk/venezuela


-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] Marketing Team Meeting - Midnight UTC this Saturday

2006-12-15 Thread Toby Smithe
On Fri, 2006-12-15 at 11:23 -0700, Aaron Toponce wrote:
 -BEGIN PGP SIGNED MESSAGE-
 Hash: SHA512
 
 So my question is, as many confuse when midnight actually starts, is if
 the time were 12:01am, would it be Saturday, or Sunday?  In other words,
 is the meeting starting in 5 1/2 hours, or 29 1/2 hours?

I always thought this would be the first minute on Sunday. Midnight
*tonight* is the middle of the night that I am just about to experience.
Tomorrow night is Saturday's night, and so the middle of the night
(midnight) then would be the time when the day turns to the next,
Sunday. Am I wrong?

-- 
Help me get to Venezuela!
http://tibsplace.co.uk/venezuela

-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] Ubuntu's place in the market - no longer No1

2006-12-15 Thread Toby Smithe
Right, but if everyone knows about Ubuntu already, and we are only
seeing one or so Windows users trickling through every day, then it
doesn't need to be high, and will soon rise again when something
interesting (in media eyes) happens.

On Fri, 2006-12-15 at 19:01 +, alan c wrote:
 Ubuntu has enjoyed a long run as No 1 in the ratings with general acclaim.
 
 I believe that Marketing includes an active awareness of a product's 
 position in its marketplace.
 
 Distrowatch ranks distros - several hundred - by 'Hits per day' (HPD) 
 and Ubuntu has shown it is top over a period for as long as I have 
 been looking. Rightly or wrongly, evidence of such a ranking is there, 
 it exists, and it can make news. Good if we rise. Not so if the mighty 
 fall. Sometimes that makes even more news.
 
 Just recently, Ubuntu has fallen well behind the new front runner, 
 Suse. Ubuntu is now no longer TOP rating, it is SECOND rating.
 This can be seen at http://distrowatch.com then along the right hand 
 side, 'Page Hit Ranking' and set this to 7 days, and Refresh.
 opensuse 3305
 ubuntu 2327
 
 A short period? Yes indeed, but now try setting the period to 30 days 
 and refresh:
 opensuse 2455 (rising)
 ubuntu 2300 (falling)
 
 Comment: I know opensuse has just gone to version 10.2, and novell is 
 in the news too, but our press comment does need to be ready with a 
 good answer to the possible news worthy comments about the distro 
 'leader now falling' or the like in the press and blogs.
 
 Yes I *know* distrowatch is not the end of the world, and hits per day 
 is a pretty flakey measure (note1), but it is a well established and 
 simple measure.
 
 I also know of course that many popular distros are rebadged Ubuntu!
 
 I am not saying this is wrong or right, but we could be getting our 
 responses ready, and even maybe pre-empt adverse comment by publishing 
 our own totaliser count of ubuntu *and* clones etc.
 
 Note 1:
 'Using Distrowatch'
 http://www.zenwalk.org/modules/tinycontent/index.php?id=7
 which has useful comment generally, and it includes a useful link  - 
 raw data can be downloaded:
 http://distrowatch.com/text/newhpd.csv
 -- 
 alan cocks
 Kubuntu user#10391
 
-- 
Help me get to Venezuela!
http://tibsplace.co.uk/venezuela

-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] diy website progress

2006-11-23 Thread Toby Smithe
I think this is a good way forwards. Nonetheless, there should be a
definitive place for people to submit and review content. Then, content
should be chosen democratically through whatever means. These chosen
few should be well sorted on the site.

Finally, I'd like to have a look at that code... Could you point me to a
Bazaar tutorial?

On Wed, 2006-11-22 at 17:42 -0500, Daniel Buch wrote:
 On 11/22/06, Toby Smithe [EMAIL PROTECTED] wrote:
  on the DIY
  site, the links on the right have a brown heading, and a grey-brown box
  beneath. The edge of this box runs through the heading, which isn't
  particularly aesthetically pleasing. (Yes, I know I'm nit-picking).
 
 The style for the page is a semi-arbitrary mishmosh of stuff found on
 the main ubuntu site, the wiki, and MenZa's original work.  I
 encourage anybody who'd like to alter styles to take a look at the css
 file and make recommendations :-)  I'm personally more concerned with
 content and clarity at the moment, but comments about aesthetics are
 always appreciated.
 
 To summarize and respond to another point Toby makes, the DIY site
 *is* fairly closed, yes.  There is no MySQL database in the
 background, no CMS engine.  It was my hope - and I think that I saw
 Jenda mention this - that the forum and artwork site could be used for
 most of the discussion, submissions, etc, and that the DIY site could
 be more of a showcase for the chosen few.  Openness is fantastic,
 yes, but we need to maintain control over the clarity of the site's
 message - and I admit that the posters page is already a bit crowded
 :-)
 
 Said more briefly: There are already so many dynamic, upload-friendly
 places for Ubuntu lovers to share content and ideas...  can we wait
 for the SpreadUbuntu site before we start worrying about dynamism and
 such?  If we can't, that's okay...  I'd just like it if we can get the
 DIY site ready to go Active in a relatively short amount of time so
 that we can redirect focus on resurrecting SpreadUbuntu.
 
  How does that page work currently? Who has access to its code, and
  content?
 
 If you're willing to get Bazaar working, you can get my branch here:
 https://launchpad.net/people/meatballhat/+branch/spreadubuntu/spreadubuntu
 
 Like I said - no database under the hood, so all the code's here.
 
 
 
 On a related note, I threw Jenda's post onto the DIYWebsite page:
 http://wiki.ubuntu.com/MarketingTeam/DIYWebsite

-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] Posters on Digg

2006-11-15 Thread Toby Smithe
Hey Jenda, were your posters ever there? I think they were a better
offer!

On Wed, 2006-11-15 at 09:59 -0600, Tom Kent wrote:
 The OBEY! posters from this thread:
 http://ubuntuforums.org/showthread.php?t=296742
 
 have gotten up on digg:
 http://www.digg.com/linux_unix/OBEY_UBUNTU_Posters_print_your_own
 
 Go there and give it a digg :-)
 Tom
 
 


-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
Modify settings or unsubscribe at: 
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] Gorgeous Ubuntu?

2006-11-06 Thread Toby Smithe
Gotta reply-to-all/-list...

On Mon, 2006-11-06 at 12:28 +, alan c wrote:
 Toby Smithe wrote:
  On Sat, 2006-11-04 at 11:49 -0500, Whitney Callaway wrote:
  Richard Johnson: Practical + Ease of Use + A little Eye Candy == Beautiful!
  You're in my boat! Right now, I'm angry at Gaim 2 for being so flashy.
  
  But my point is, any maybe I didn't express that very well, that if we're 
  going to try to make something gorgeous or beautiful, the wallpaper is the 
  least of the issues. The wallpaper variations may be the differences may 
  be what makes one version of Ubuntu look better than the other, but none 
  of them look gorgeous. Mac's wallpaper is not what makes it look gorgeous.
  
  Other people in the Feisty forums are asking for a more professional look. 
  I don't agree with this, I think it will just perpetuate a feeling of 
  Linux is not a toy. Linux is tough. So maybe something to think about is 
  a very spectacular LiveCD and more default themes in a wider range? 
  Currently, like you have all pointed out, they're all a various shade of 
  bland. Which I prefer, but not all do.
  
  Alan is right. XP's theme was very kiddy and bubbly and Vista's is 
  going to be eye candy, with Mac's always being eye candy. Is that what the 
  market is moving towards? 
  
  It's what new users like: the X or wow factor.
 
 It occurs to me that most windows users did not make any decision of
 choice  towards windows, it was just there. However, a windows user
 becoming aware of K/Ubuntu Linux is faced with a number of issues. All
 of these crystallise into
 Do I want to make the effort for something else.
 
 Against a change are things like: anti linux FUD, a total absence of
 High Street or media retail marketing, ignorance of very many windows
 professionals, and prejudice (uninformed and closed thinking). Add to
 this that their existing well meaning helper friend/family member/guru
 does not know any new system. (Yet)
 
 So - the Ubuntu family of products needs a *Lot* of initial Wow factor
 to initially attract people who are currently not using Linux at all,
 but easily could begin. they have hurdles to get over.
 
 Ubuntu success is newsworthy and is a serious help. We need to
 encourage the widening success.

I'm gonna start putting up posters, I've decided.


-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] Gorgeous Ubuntu?

2006-11-05 Thread Toby Smithe
On Sat, 2006-11-04 at 11:49 -0500, Whitney Callaway wrote:
 Richard Johnson: Practical + Ease of Use + A little Eye Candy == Beautiful!
 You're in my boat! Right now, I'm angry at Gaim 2 for being so flashy.
 
 But my point is, any maybe I didn't express that very well, that if we're 
 going to try to make something gorgeous or beautiful, the wallpaper is the 
 least of the issues. The wallpaper variations may be the differences may be 
 what makes one version of Ubuntu look better than the other, but none of them 
 look gorgeous. Mac's wallpaper is not what makes it look gorgeous.
 
 Other people in the Feisty forums are asking for a more professional look. I 
 don't agree with this, I think it will just perpetuate a feeling of Linux is 
 not a toy. Linux is tough. So maybe something to think about is a very 
 spectacular LiveCD and more default themes in a wider range? Currently, like 
 you have all pointed out, they're all a various shade of bland. Which I 
 prefer, but not all do.
 
 Alan is right. XP's theme was very kiddy and bubbly and Vista's is going 
 to be eye candy, with Mac's always being eye candy. Is that what the market 
 is moving towards? 

It's what new users like: the X or wow factor.


-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] Ubuntu 'rough' poster

2006-11-03 Thread Toby Smithe
Attaching screenshot of directory listings.

On Fri, 2006-11-03 at 15:01 -0500, Andrew Hunter wrote:
 On Friday 03 November 2006 00:42, Brian Burger wrote:
  There was discussion on the -marketing IRC channel last week about some
  different designs for Ubuntu posters  promotional material; one idea that
  got mentioned was the old, black  white only 'foo has a posse' or Obey
  posters and similar street art styles.
 
  I kind of took that idea and ran with it in Inkscape; the result is a
  graphic I call Ubuntu roughcut:
 
  http://doc.ubuntu.com/~marketing/DIY%20Material/Ubuntu_roughcut_poster/Ubun
 tu-roughcut.png
  http://doc.ubuntu.com/~marketing/DIY%20Material/Ubuntu_roughcut_poster/Ubun
 tu-roughcut.svg
  http://doc.ubuntu.com/~marketing/DIY%20Material/Ubuntu_roughcut_poster/Ubun
 tu_roughcut_readme.txt
 
  Now available in the Marketing Team's webspace.
 
  An edgier style for our Edgy release? Maybe!
 
  Now, I must resist the urge to do Mark has a posse posters in the same
  style... must resist... Hmm... Tux has a posse, anyone?
 
  Brian,
  possibly addicted to Inkscape...
 
 Confirming the 404 error on both the images.
 


screenshot1.png
Description: PNG image
-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing


Re: [ubuntu-marketing] Communicating Ubuntu

2006-11-02 Thread Toby Smithe
This is a very good brain dump. I'm glad that you did this, as it
describes what I (and hopefully other sensible evangelists) do exactly.
I would never have done it, but it provides a very sound base for new
users looking to promote this wonderful community, as that's what
freedom is: community.

On Thu, 2006-11-02 at 00:41 +0100, Andreas Lloyd wrote:
 Hi folks,
 
 I had a little brainstorm with myself about the marketing of Ubuntu. And
 I put all of it into a draft.
 
 https://wiki.ubuntu.com/CommunicatingUbuntu
 
 Have a look, a offer up some comments. It is still very much a
 braindump, and I've noticed a fair few other call to arms with regards
 to marketing in the Wiki, given up and forgotten. I hope this one won't
 up in the same way, so please edit it and make suggestions. When I look
 at this in a few days, I certainly will. :-)
 
 As you'll notice, I haven't been as concrete as I'd like, but I hope to
 add that as discussion progresses. Maybe we can even discuss some of
 these ideas at Mountain View.
 
 Cheers,
 
 Andreas
 
 -- 
 https://launchpad.net/people/lloydinho
 
 


-- 
ubuntu-marketing mailing list
ubuntu-marketing@lists.ubuntu.com
https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing