[Marketing] Focus groups for OOo

I had a talk with some marketing people and I learned about this 7 O's and what we can do to work for us. Basically is about getting to know better our userbase and even monitor and track the relationship with OpenOffice.org. The better knowledge we have of our clientbase will give us a

Re: [Marketing] Focus groups for OOo

Hi Alexandro, happy new year! So my first suggestion is to make a questionaire involving key questions that will answer this 7 O's and we can get a better reference to our targets on content and design. Do you want to modify the existing questionnaire that is being asked for when installing

Re: [Marketing] 2008 - will it be your year?

John McCreesh wrote (1-1-2008 11:52) Wishing everyone a successful 2008 - the year of 3! Thanks John. May 2008 also be a year in which we can bring peace and happiness. Cor -- Cor Nouws Arnhem - Netherlands nl.OpenOffice.org - marketing contact

[Marketing] eliberatica.ro 2008

Hi all, The call for papers is open :) http://eliberatica.ro/2008/ I wish you all a wonderful and happy new year ! Kind regards Sophie - To unsubscribe, e-mail: [EMAIL PROTECTED] For additional commands, e-mail: [EMAIL

RE: [Marketing] Focus groups for OOo

Talking about surveys. Has anyone ever thought running a survey? Marketing is based on what surveys show, that's how marketing strategies are created. We could run a survey asking OOo users some basic questions like: age, gender, country, UI friendliness, deciding factor for OOo use, if switching

Re: [Marketing] Focus groups for OOo

Hi, Talking about surveys. Has anyone ever thought running a survey? Marketing is based on what surveys show, that's how marketing strategies are created. We could run a survey asking OOo users some basic questions like: age, gender, country, UI friendliness, deciding factor for OOo use, if

Re: [Marketing] Focus groups for OOo

Hi Viktor, we have already a survey that is mentioned everytime users install OOo (on windows) which let them know about what is the most common used module etc. However this is rather scattered and not on a focus group manner which the main point is the 'focus'. We don't need that many

Re: [Marketing] Focus groups for OOo

On Tue, 01 Jan 2008 08:06:38 -0600, Florian Effenberger [EMAIL PROTECTED] wrote: Hi Alexandro, happy new year! So my first suggestion is to make a questionaire involving key questions that will answer this 7 O's and we can get a better reference to our targets on content and design. Do

Re: [Marketing] 2008 - will it be your year?

--- Cor Nouws [EMAIL PROTECTED] wrote: John McCreesh wrote (1-1-2008 11:52) Wishing everyone a successful 2008 - the year of 3! Thanks John. May 2008 also be a year in which we can bring peace and happiness. Cor +1 8^) And thanks to John as well! -Randy sig type=text/comedy

RE: [Marketing] Focus groups for OOo

I see where you are coming from Alexandro. However, for surveys to be successful with low margin for errors we need a bigger sample. I studied sociology and psychology, and I learned that in any survey the sample (people used in a survey) has to be big. 10 users will not represent OOo community

RE: [Marketing] Focus groups for OOo

where would I find the speeches Florian? Wiki? viktor -Original Message- From: Florian Effenberger [mailto:[EMAIL PROTECTED] Sent: Tuesday, January 01, 2008 4:14 PM To: dev@marketing.openoffice.org Subject: Re: [Marketing] Focus groups for OOo Hi, Talking about surveys. Has anyone

Re: [Marketing] Focus groups for OOo

Hi, I see where you are coming from Alexandro. However, for surveys to be successful with low margin for errors we need a bigger sample. I studied I agree. We first need an idea on where to ask whom. But in general, I like the idea of getting some statistics and data. :-) Florian

Re: [Marketing] Focus groups for OOo

Hi Viktor, where would I find the speeches Florian? Wiki? you can find them at http://marketing.openoffice.org/conference/ - look for OOoCon 2006 and 2007. The title in 2006 was What Open Source Lovers want, but I don't remember the title for 2007. Just look for Erwin, and you got it. :-)

Re: [Marketing] Focus groups for OOo

On Tue, 01 Jan 2008 16:19:26 -0600, Viktor [EMAIL PROTECTED] wrote: I see where you are coming from Alexandro. However, for surveys to be successful with low margin for errors we need a bigger sample. I studied sociology and psychology, and I learned that in any survey the sample (people used

Re: [Marketing] Focus groups for OOo

If we decide to go with this new sub-project, I can offer webspace and means to collect the survey responses, and track results. As this is a beginning of the new year, it would be a good idea to start now and collect data for 2008. I can write a survey and post it for review and approval. Then

Re: [Marketing] Focus groups for OOo

Most people fall into categories as they follow the main stream. We can define these categories in a survey and if for some reason they do not fit into one of the categories, we can always ask them to specify. We can use LimeSurvey (opensource/free) program that I can install on my server. LS

Re: [Marketing] Focus groups for OOo

Florian Effenberger wrote: Hi Viktor, where would I find the speeches Florian? Wiki? you can find them at http://marketing.openoffice.org/conference/ - look for OOoCon 2006 and 2007. The title in 2006 was What Open Source Lovers want, but I don't remember the title for 2007. Just look for