Sure, one model may not necessary work in all cases.

We were talking about monetary metrics for SOA services. So, for the first 
step, we have to find how services 'play' in your four business cases, in 
particular,
1) share price or another kind of massive market impact (hard to see the 'play'
2) ROI - TVO (I can identify 4-5 'play' scenarios)
3) Cost  - TCO (is this about just cost reduction? what else may be in there 
and not in ROI? One-two of my ROI scenarios is about cost reduction...)
4) Utility - Cost against business metric (unclear if this is just a part of 
ROI cases, e.g. development/maintenance investment and disassembling cost...)

Can you elaborate a bit more on this?

- Michael




________________________________
From: Steve Jones <[EMAIL PROTECTED]>
To: [email protected]
Sent: Wednesday, October 29, 2008 6:17:28 PM
Subject: Re: [service-orientated-architecture] Re: Rhody tells you how to sell 
SOA


ROI works where you are talking about ROI, i.e. top line increase.  If
the focus is cost reduction then a cost reduction calculation works
better.

I've done quite a bit around doing TCO modelling (or even TVO - Total
Value of Operation) and monitoring and its hard because most of the
time companies don't have the clarity.  The key is that one model
doesn't work for IT you need (IME) at least four basic ones

Differentiation - MASSIVE market impact.  Measure it based on the
share price or other pieces
ROI - Topline impact (TVO)
Cost - TCO
Utility - Cost against business metric

Steve

2008/10/28 Michael Poulin <[EMAIL PROTECTED] com>:
> I prefer to calculate ROI instead of cost, and two values - short-term and
> long-term ROI. A lot of current problems in the companies is in that they
> calculated just the cost of implementation. .. Do you know how to calculate
> potential benefits in monetary metrics?
>
> - Michael
>
> ____________ _________ _________ __
> From: htshozawa <[EMAIL PROTECTED] com>
> To: service-orientated- architecture@ yahoogroups. com
> Sent: Monday, October 27, 2008 9:59:17 PM
> Subject: [service-orientated -architecture] Re: Rhody tells you how to sell
> SOA
>
> Understood. The definition of flexibility isn't ambigous.
>
> Also want to point out the there is a cost associated with obtaining
> flexibility. I think it's better to calculate the benefit that may be
> obtained from flexibility to see if it is more than the cost
> associated with it.
>
> H.Ozawa
>
> --- In service-orientated- architecture@ yahoogroups. com, Michael
> Poulin <[EMAIL PROTECTED] .> wrote:
>>
>> Exactly, it "does not equal profit", and may be not good for every
> process. If I look at the Business with Service Eye (where process is
> just an implementation) , flexibility is what is needed in frequently
> changing external environment. If the latter does not change or
> changes slowly, flexibility is not that crucial.
>>
>> So, the first is a requirement for flexibility that comes from the
> business needs/market/ external environment; which business
> service/process has to be made flexible is the second.
>>
>> I tried to point that flexibility is not that ambiguous.
>>
>> - Michael
>>
>
>
> 
    


      

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