Hey Nice One Simran,

Don't forget one thing: They had the right idea and they had the
financial backing.- The 2 most important factors. The partnership is
for the product and to grow the product here and overseas.
Realetstae.com.au is a slighlty different offering. There are
gadzillion listing sites which do the same thing list properties for
buyers to view and take some action like send and email, print a
brochure, visit an open house. But they were there first and the name
sticks. I cannot see any other reason why they dominate this market.
Our products are aimed at the real estate agent. Not the buyer or
seller. Its got several USPs but I will leave that for advanced stage
discussions. To aim to disrupt the market will probably bring a wrong
focus. But there is always space for innovation and progress despite
what may seem like formidable competition.

Thanks for filling in.

On Mon, Oct 31, 2011 at 12:52 PM, simran <[email protected]> wrote:
> Hi Sujit,
> Are you looking for business development partners/companies in Australia to
> help grow the product here? Or around the world to help launch your product
> in different markets?
> Also, is the partnership for your Real Estate sector product or for your IT
> business in general?
> I remember the "days of old" - back in 2000 (when milk was just a buck a
> litre and a refill in the car was $40!!! hahaha), when realestate.com.au was
> just trying to make a mark in the space, and they had an amazing strategy,
> "circle the agent" (that's not what they called it, but that's what tesco
> would have called it given their "circle the customer" take on things), and
> that strategy included having a installable product that could manage the
> real estate agent's office data requirements (aka, CRM, Leases, etc), and of
> course, "auto publish" to realestate.com.au (for a small fee) or to
> domain.com.au etc for a larger fee...
> Well, look what happened, they have become the incumbent/default in the
> realestate space when someone is looking to rent or buy.
> They have been in the leadership position for quite a long time... might be
> time for someone to come and "disrupt" the market a little? ;)
> simran.
> On Mon, Oct 31, 2011 at 10:21 AM, Sujit Shah <[email protected]> wrote:
>>
>> Hi,
>>
>> I am a software developer and founder of LakeSide IT. We have some
>> interesting products in the real estate sector. I am actively looking
>> for a business development partner/ company. Any advice most welcome.
>>
>>
>> Sujit Shah
>>
>>
>> www.lakesideit.com.au
>> www.fortuna.com.au
>> www.freerealestatecrm.com
>>
>>
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