Thanks very much for your feedback Tom, StartSomeGood sounds like a great 
platform for startups such as mine.  I watched your video and its quite 
daunting to know that the majority of campaigns dont get funded, i think 
you said 57%!  Which is why i agree its important to do my background 
research to be able to better articulate my story and my vision for the 
startup.  I am interested to know, does your platform allow backers to 
share via facebook or twitter that they have backed a campaign? 
 
Cheers, 
Mel  

On Sunday, January 13, 2013 9:49:14 PM UTC+10, Tom Dawkins wrote:

> Hi Melissa,
>
> I'm cofounder of StartSomeGood, a crowdfunding platform specifically for 
> social entrepreneurs and changemakers, so this is something I focus on 
> quite a bit. There's a lot to summarise in an email but you're starting off 
> in the right way - it's really important to research what works and to have 
> a plan before you commence your crowdfunding. By the time you launch it's 
> too late to start thinking about who your audience is and how you're going 
> to reach them.
>
> The reason having a plan is so important is that crowdfunding isn't a 
> "build it and they will come" kind of endevour. Crowdfunding platforms are 
> just a set of tools you can use to rally a community behind your 
> initiative. This takes work and intention. It takes understanding the 
> story, or potentially stories, you have to tell, and who else cares about 
> that story. Then you need to figure out how to get this story to them.
>
> Having a nicely-produced video which does a good job of telling the story 
> is also important, as is having thoughtful and enticing rewards, although 
> from the sounds of your enterprise I don't think you'd have any problems 
> there. What I love about seeing social entrepreneurs use crowdfunding is 
> the magical combination that can occur between an inspiring vision for a 
> better future (in this case in the Western Province of PNG) and a cool 
> product (in this case organic aromatherapy oils).
>
> Here's a video of a presentation I gave at last year's Social Startup 48 
> weekend in Sydney which talks about all of this: 
> http://www.youtube.com/watch?v=FkNImMHVWwk
>
> Supporting social entrepreneurs like you is what we're all about so if we 
> can help you please be in touch.
>
> Cheers!
>
> Tom
> [email protected] <javascript:>
>
>
>  On Sun, Jan 13, 2013 at 4:03 PM, Melissa Wyborn 
> <[email protected]<javascript:>
> > wrote:
>
>> Hi Everyone!
>>
>> Happy New Year and may 2013 be everything you want it to be! J 
>>
>> I had a question to ask everyone as I value your feedback but before I do 
>> so I should give you a bit of background first.  
>>
>> So last year I was working slowly to develop my business plan and seek 
>> finance to get my start-up off the ground while completing a Master of 
>> Public Health.  I managed to get a small loan and business support grant 
>> through a commonwealth department to register a company name, trade mark 
>> and manufacture samples.  My start-up is called Nakili Organics, it is a 
>> social entrepreneurship start-up born out of my dream to actively support 
>> community development projects in Western Province of Papua New Guinea 
>> where I grew up.  Basically after loosing many family, friends and 
>> community members to preventable diseases and poverty, I decided I had to 
>> do something!!  I’d always wanted to run my own business so I figured this 
>> would be a great way to fulfil my dream to be an entrepreneur and my life 
>> goal to help those people (my people).
>>
>> Im sorry I wont carry on anymore, I don’t have a website yet but you can 
>> read more about me and my startup here: 
>> http://www.linkedin.com/pub/melissa-wyborn/59/316/5a8.  
>>
>> I plan to launch a crowdfunding campaign to assist me to launch my 
>> startup first part of this year.  I have done some background research into 
>> crowdfunding and am interested to know your experience/knowledge on the 
>> subject.  My question to everyone is: How do you develop and run a 
>> successful crowdfunding campaign; and which platform would you use?
>>
>> I would greatly appreciate your feedback! J You are welcome to reply 
>> here or email me.
>>
>> Ps. keep cool in this heat wave!
>>
>> Cheers, ****
>>
>> Mel****
>>
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>
>
> -- 
>
>
> ------------------------------------------------------------------
> Tom Dawkins
> Co-Founder
> StartSomeGood.com
> @tomjd <http://www.twitter.com/tomjd>
> www.about.me/tomjd
> To organize a meeting: tungle.me/tomjd
> "You don't need eyes to see, you need vision." - Faithless
>

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