btw I'm aware that after buying SI everything in it becomes AD IP but... oh
well


On Sat, Mar 8, 2014 at 9:38 AM, Mirko Jankovic <mirkoj.anima...@gmail.com>wrote:

> Best one was: We can't sell it because of all intellectual property.
>
> LOL
>
> Ok, remove CUBE and remove freely mental ray.
> HQV??  remove it please
> Logo? Remove...
> what else.. hmm the rest are 3rd party developed things so..
>
> Would be really nice if someone with free time could collect all feature
> lists in versions since acquisition. To see Softimage "evolution" under AD.
>
> Anyway.. when started thread Listening you are aware that people have to
> vent somewhere and giving that target face, any face at all.. it could be
> AD cleaning lady posted she would be receiving same treatment so nothing
> personally on venting but really really personally in what is done to
> Softimage community.
> Can't get more personal than this.
>
>
> On Sat, Mar 8, 2014 at 9:27 AM, Emilio Hernandez <emi...@e-roja.com>wrote:
>
>> Autodesk tried to kill Softimage right from the beggining.  Since the
>> very first time Softimage never showed up in the front page of their
>> website.  All they showed up was Maya and MAX.  Never gave the deserved
>> attention and right branding/marketing.
>>
>> You never put enough attention and effort on really growing up the
>> sales.  The main dev team was ripped off and plugged into Maya, and
>> delivered only lame upgrades year after year.
>>
>> Even with this, Softimage delivered amazing work created by amazing
>> artists.  Not only in the big studios, but from the independent freelancers
>> to mid size studios.
>>
>> You want to listen, ok. listen well.
>>
>> You are blind with your Maya paradigm.  Maya artists that trully went to
>> start using Softimage, and not overwhelmed by such a pristine UI, that at
>> first view from a Maya user, seems that it lacks of a lot of stuff, without
>> stupid icons everywhere. Never went back to Maya.  I personally know
>> several of them.  Here in my country, there were two studios that went into
>> the endeavour of starting a full 3D animated feature film.  Right from the
>> beggining they chose Softimage.
>>
>> At my former small studio, the artists that I hired were Maya guys, after
>> I trainned them in Softimage, they said in a meeting that Softimage opened
>> them a new door.
>>
>> Recently one of them freelanced for the Eugenio Derbez latest movie doing
>> some character animation for this film, and he used Softimage not Maya.  At
>> first he was asigned only one shot as he entered late.  He deliver faster
>> than other freelance guys using Maya, and he got two more shots.
>>
>> Softimage "The suite plugin", each time it is used in production is
>> sorrounded by success.  But each time such stories hit the media, you take
>> care of diminishing the use of Softimage.
>>
>> Before Eric Mootz ported his addons to Maya, he was never in your
>> spotlight, the same with Arnold and others.  Now you present proudly Eric
>> Mootz, and his tools in a Maya environment.  If it is Softimage, you bury
>> the name, but if it is Maya you don't hesitate to put into all the
>> frontpages you can, and fill your mouth with it.
>>
>> Your statement of "we tried" it is nothing else but a big lie.  You never
>> tried.
>>
>> The PETA commercial.
>>
>> When did you featured that in the Area and in your front page and filled
>> your mouth that it was made with Softimage?  NEVER.  Three awards given by
>> the VES society and did you care to write even a few lines about being
>> proud that Softimage was used for that amazing work?
>>
>> And you are saying that you tried?????
>>
>> You kept us all these years with rumors, rumors, and finally you ended
>> these rumors.  Meanwhile you were saying that Softimage was to stay with
>> Autodesk, and in good hands...
>>
>> If Softimage has a name it is because of the Softimage community, not
>> because of you.
>>
>> Do you really believe that Maya is the future?  I call it going back to
>> the past.  If Maya was really a better choice for us, you wouldn't be now
>> in this position.
>>
>> I suggest you take a look to a video I made to compare the workflow to
>> achieve the same effect in Maya vs Softimage.  This is just a small example
>> of the general workflow.
>>
>> https://vimeo.com/87722342
>>
>> Being unbiased you tell me which one, is the one that should be killed,
>> and which one deserves your attention.
>>
>> You say you can't afford to put more money into Softimage?
>>
>> Well don't do it.  Just keep fixing  the bugs and deliver SP, but open
>> the SDK to allow further development from 3rd party developers.
>>
>> You will still earn money from the subscriptions, and tech support, while
>> you allow others to invest their money to develop new tools for Softimage.
>>
>> Since the time you acquired Softimage the real improvemnts are from 3rd
>> pary devs.  Not from you.
>>
>> You don't put to sale Softimage because you know that if another company
>> acquires it,  in a year or two Softimage will start kicking Maya's ass with
>> the right branding and marketing.
>>
>> You also know that if you start to give Softimage the place it deserves,
>> artists that never used Softimage before, will start using it.  Maya sales
>> will start to drop while more Softimage seats start to appear, and you
>> don't want to look bad in front of your stock holders of the big amounts of
>> money you have put in the wrong place.
>>
>> So what is the best you can do?  Kill Softimage to cover your
>> incompetence and your waste of money in Maya.  As you know in deep that
>> Softimage is better than Maya, and you don't want to look bad at your stock
>> holders with the waste of resources that you made all of this years.
>>
>> You are loosing money not because of Softimage, it is because  others
>> like Houdini and The Foundry are taking over you.  And they eventually
>> will.  You want to know why,  because you chose to go with Maya and cover
>> your mistakes.
>>
>> If you only had a light of vision and innovation, just by simple
>> developing further Softimage and the FX tree, you will be ahead of what The
>> Foundry is aming with Nuke and Modo.
>>
>> Everything is there to have a full round trip to a 3D and Comp solution
>> in a single tool.
>>
>> If you care to take a close look at the FX tree and compare it to Nuke,
>> they don't look very distant.   Just add roto, tracking, and port the 3D
>> space to the FX tree viewer, and guess what you will have... But again, you
>> are more focused into covering your looses for placing good money on the
>> wrong place.
>>
>> Keep going the direction you are going, and I can forecast that in a few
>> years, not only Softimage will start to fade out.  But also Autodesk, at
>> least in this market.
>>
>> You want a strong contender for what is coming?
>>
>> The name is Softimage.
>>
>> Well I hope that you really listen, and this is not one more of your lies.
>>
>>
>>
>>
>>
>> -------------------------------------------------------
>> Emilio Hernández   VFX & 3D animation.
>>
>>
>

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