That pretty much says it all. Very well put, Emilio.
On Sat, Mar 8, 2014 at 11:11 AM, Oliver Weingarten <li...@pixelpanic.de>wrote: > Nothing to add to this...it says it all, great post, Emilio!! > > Am 08.03.2014 09:27, schrieb Emilio Hernandez: > > Autodesk tried to kill Softimage right from the beggining. > Since the very first time Softimage never showed up in the front page of > their website. All they showed up was Maya and MAX. Never gave the > deserved attention and right branding/marketing. > > You never put enough attention and effort on really growing up the sales. > The main dev team was ripped off and plugged into Maya, and delivered only > lame upgrades year after year. > > Even with this, Softimage delivered amazing work created by amazing > artists. Not only in the big studios, but from the independent freelancers > to mid size studios. > > You want to listen, ok. listen well. > > You are blind with your Maya paradigm. Maya artists that trully went to > start using Softimage, and not overwhelmed by such a pristine UI, that at > first view from a Maya user, seems that it lacks of a lot of stuff, without > stupid icons everywhere. Never went back to Maya. I personally know > several of them. Here in my country, there were two studios that went into > the endeavour of starting a full 3D animated feature film. Right from the > beggining they chose Softimage. > > At my former small studio, the artists that I hired were Maya guys, after > I trainned them in Softimage, they said in a meeting that Softimage opened > them a new door. > > Recently one of them freelanced for the Eugenio Derbez latest movie doing > some character animation for this film, and he used Softimage not Maya. At > first he was asigned only one shot as he entered late. He deliver faster > than other freelance guys using Maya, and he got two more shots. > > Softimage "The suite plugin", each time it is used in production is > sorrounded by success. But each time such stories hit the media, you take > care of diminishing the use of Softimage. > > Before Eric Mootz ported his addons to Maya, he was never in your > spotlight, the same with Arnold and others. Now you present proudly Eric > Mootz, and his tools in a Maya environment. If it is Softimage, you bury > the name, but if it is Maya you don't hesitate to put into all the > frontpages you can, and fill your mouth with it. > > Your statement of "we tried" it is nothing else but a big lie. You never > tried. > > The PETA commercial. > > When did you featured that in the Area and in your front page and filled > your mouth that it was made with Softimage? NEVER. Three awards given by > the VES society and did you care to write even a few lines about being > proud that Softimage was used for that amazing work? > > And you are saying that you tried????? > > You kept us all these years with rumors, rumors, and finally you ended > these rumors. Meanwhile you were saying that Softimage was to stay with > Autodesk, and in good hands... > > If Softimage has a name it is because of the Softimage community, not > because of you. > > Do you really believe that Maya is the future? I call it going back to > the past. If Maya was really a better choice for us, you wouldn't be now > in this position. > > I suggest you take a look to a video I made to compare the workflow to > achieve the same effect in Maya vs Softimage. This is just a small example > of the general workflow. > > https://vimeo.com/87722342 > > Being unbiased you tell me which one, is the one that should be killed, > and which one deserves your attention. > > You say you can't afford to put more money into Softimage? > > Well don't do it. Just keep fixing the bugs and deliver SP, but open > the SDK to allow further development from 3rd party developers. > > You will still earn money from the subscriptions, and tech support, while > you allow others to invest their money to develop new tools for Softimage. > > Since the time you acquired Softimage the real improvemnts are from 3rd > pary devs. Not from you. > > You don't put to sale Softimage because you know that if another company > acquires it, in a year or two Softimage will start kicking Maya's ass with > the right branding and marketing. > > You also know that if you start to give Softimage the place it deserves, > artists that never used Softimage before, will start using it. Maya sales > will start to drop while more Softimage seats start to appear, and you > don't want to look bad in front of your stock holders of the big amounts of > money you have put in the wrong place. > > So what is the best you can do? Kill Softimage to cover your > incompetence and your waste of money in Maya. As you know in deep that > Softimage is better than Maya, and you don't want to look bad at your stock > holders with the waste of resources that you made all of this years. > > You are loosing money not because of Softimage, it is because others > like Houdini and The Foundry are taking over you. And they eventually > will. You want to know why, because you chose to go with Maya and cover > your mistakes. > > If you only had a light of vision and innovation, just by simple > developing further Softimage and the FX tree, you will be ahead of what The > Foundry is aming with Nuke and Modo. > > Everything is there to have a full round trip to a 3D and Comp solution > in a single tool. > > If you care to take a close look at the FX tree and compare it to Nuke, > they don't look very distant. Just add roto, tracking, and port the 3D > space to the FX tree viewer, and guess what you will have... But again, you > are more focused into covering your looses for placing good money on the > wrong place. > > Keep going the direction you are going, and I can forecast that in a few > years, not only Softimage will start to fade out. But also Autodesk, at > least in this market. > > You want a strong contender for what is coming? > > The name is Softimage. > > Well I hope that you really listen, and this is not one more of your > lies. > > > > > > ------------------------------------------------------- > Emilio Hernández VFX & 3D animation. > > -- Octavian Ureche +40 732 774 313 (GMT+2) Animation & Visual Effects www.okto.ro
