If you're trying to do something a bit different these days, don't you just
skip broadcast altogether and do it online? I don't know if NBC or any of
the other networks do anything online only that isn't behind a paywall, but
surely that would be the way to go?

It's far from perfect, but the BBC closed down the linear youth oriented
channel BBC 3 and made it online only. Some stuff does get an outing on
regular TV in a later slot, but much of it exists online only. You're not
stuck just trying to fill a 30 or 60 minute slot. And frankly you can do
much edgier material. Plus it can be a great way to keep hold of talent who
might otherwise head off somewhere else.

Experiment quickly and cheaply, and it could well end up paying dividends
down the line. Just make it fully accessible - ie don't require a cable
login or whatever.


Adam


On Wed, 13 Feb 2019, 17:50 Kevin M. <drunkbastar...@gmail.com wrote:

> As far back as the ‘90s when I was an NBC Page, I was lobbying hard for
> NBC to transform the post-Late Night time slot into a place to broadcast
> experimental programming. As South Park was a pop culture hit at the time,
> NBC lamented their prime time lineup had no room for edgy programming. Then
> as now, I think 1:30am would be a great place to try new things. But new
> things scare networks, so they’ll find another white guy to wear a suit and
> host a cookie cutter show.
>
> On Wed, Feb 13, 2019 at 9:37 AM Tom Wolper <twol...@gmail.com> wrote:
>
>> On Tue, Feb 12, 2019 at 6:42 PM 'David Bruggeman' via TVorNotTV <
>> tvornottv@googlegroups.com> wrote:
>>
>>> I'm all for the snark about Carson "I am a complete tool" Daly (tm Jimmy
>>> F).  I mean, it's so much easier for him to host a show when he doesn't
>>> have to be in the same place to produce it.
>>>
>>> But I will note that Last Call has made a point to showcase musical acts
>>> much more than other late night programs.  In it's current iteration, there
>>> are typically two songs from a lesser known act.  For a 30 minute show
>>> that's big.  Sure, they can do it because they just tape the act when it
>>> comes through LA or NYC and broadcast it later.  With Conan now music act
>>> free, and at least Colbert not doing a music act every night, I will miss
>>> this part of the show.
>>>
>>> Should NBC want to continue broadcasting in that spot, they might
>>> consider Jameela Jamil, known to US readers from her role on The Good
>>> Place.  She's had a recurring segment on the program these last few months.
>>>
>>
>> In the snark I was thinking more along the lines of "Carson Daly still
>> has a show?'
>>
>> Any heat a show airing at that hour is going to generate is going to come
>> from later viewings on YouTube. The network might want to keep a show in
>> that slot to sell commercial time but it wouldn't surprise me if they
>> turned it over to the stations for reruns or infomercials. When one of the
>> Later hosts left NBC put SCTV reruns in the slot and they drew the same
>> ratings as new Later shows.
>>
>> As for finding new music, when Letterman announced he was ending his
>> show, one thing I realized was that was the only place I heard new
>> musicians and bands. I got out of the habit of watching late night shows
>> daily and radio playlists have become so short that I'm not going to
>> discover new music there.
>>
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