I don't think a 30 day trial would be stupid.
First, there are people who just flat won't lay out the money if they
can't take the app for a spin first. They'll be losing out on these
sales without some kind of demo or free trial.
Second, if someone takes advantage of the free trial and they like the
program then they'll go ahead and sign up for a subscription.
Finally, you have those people who don't end up liking or wanting the
product. If these people are weeded out with a free trial then you'll
avoid all of the bad press of people complaining that they laid out
their money for something they didn't end up liking. IMHO, it seems to
me that this is the only people where they'd be losing money, and I'm
not sure the bad press is worth it or that you want to base your
business model on getting people who don't end up liking the product to
buy it in the first place.
I also don't see how anyone could rip them off with this scenario. Sure,
people could just keep creating new ID's and taking advantage of the 30
day free trial, but there are lots of other apps which follow this model
and seem to be making money.
I don't know their business model, and I can't tell them what to do, but
I won't be buying this app until I can either try it out myself or I see
some pretty convincing demos or reviews of the product.
On 07/02/2013 05:46 PM, Mary Otten wrote:
Having a 30-day free subscription would be stupid in my opinion, since they
would be doing a bunch of work for no return. The overhead for providing all
these nonrenewable subscriptions is on the developer, not on apple, and Sendero
is a small company. I think they will consider a paid shorter term
subscription, but free is just a nonstarter.
Mary Otten
motte...@gmail.com
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Christopher (CJ)
chaltain at Gmail
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