What's wrong with "return on investment"? And what is a "term of art"
exactly? I agree with Kerry and Pine both about the frustrations, but I
also agree with Asaf in terms of all the improvements WMF has made. The
problem with making a yearly chapter plan is the lack of knowledge on what
"impact" (still better than any other word) was achieved the previous year,
making estimation nearly impossible. For the Dutch chapter, the various
projects (WLM etc) have been able to come up with their own measurements
over time. The problem with any new project is that there is never anything
to base estimates on. I am a terrible estimator myself (even when I have
pretty good data to base my estimate on), but I enjoy finding creative ways
to measure things. Right now we are in general terrible at measuring
project-related chapter stuff, and the stuff we are good at measuring is
hard to share with the people who need it most (see Asaf's comments about
active editors).

Last night I had a long skype-chat with my gendergap friends in NL and we
were plotting what we can measure now as a way of being able to measure
impact after some (soon-to-be-dreamed-up) international women's day editing
event in March. One of the problems with measuring edits is the need for
anonymity that Asaf and Kerry talk about. So we need to somehow capture
aggregated measurements, but how can we do this and how do we define a
"gendergap-related edit"? Theoretically this is an edit made either by a
new or existing editor -or- about a woman, and either one is prompted not
by something random (organic growth model of Wikimedia projects such as
Wikipedia), but specifically by something in our gendergap workgroup
"output" (whatever that is). The return on investment (=what we get for
giving our personal time) is the increase in such edits over time. At the
end of the day, we need to measure "our" increase of aggregated edits
against the "normal" increase in aggregated edits, and if we can never
measure this, why don't we all just shut up and go back to editing? Well I
believe that these efforts will at some point become measurable and I have
good faith that these efforts are not just "drops in the bucket". Sometimes
it helps to just keep trying to reinvent the wheel, and until we do, we
keep at least a list of new and improved articles that we are sure were
prompted by our efforts (though these are certainly not 100% of all the
edits we have inspired).

On Tue, Jan 10, 2017 at 7:52 AM, Gerard Meijssen <gerard.meijs...@gmail.com>
wrote:

> Hoi,
> With logic like "return on investment" you favour big over important. So
> no, please no.
> Thanks,
>      GerardM
>
> On 10 January 2017 at 07:23, Pine W <wiki.p...@gmail.com> wrote:
>
>>
>> To clarify my earlier comment about the term "impact": this has been used
>> as a term of art by WMF in ways that I think are difficult even for native
>> English speakers to grasp without specific instruction in how WMF uses the
>> term. In practice, among grantees, the term seems to be used to mean a
>> variety of things: "outcome", "output", "success", etc. I am hopeful that
>> we can discontinue use of the word "impact" because of its confusing and
>> varied uses in practice.
>>
>> I am in favor of attempting to quantify how much return on investment is
>> received on the money and time (including precious volunteer time) invested
>> in and by the affiliates and the people who participate in affiliate work.
>> I suggest using terms other than "impact" to describe these returns on
>> investment.
>>
>> I share a number of Kerry's frustrations with WMF grantmaking for
>> affiliates; some of those frustrations were factors in my decision to
>> significantly decrease my involvement in Cascadia Wikimedians, although
>> there were other significant factors as well.
>>
>> Pine
>>
>>
>>
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