If it deters a tire kicker from wasting our company's resources, then I will be very happy. I don't believe it will deter anyone who is seriously wanting our broadband service as they will not be charged a site survey fee unless they decline service following a successful site survey at their location.
If I forget, will someone please remind me in a couple months so I can report back whether or not our new site survey policy is successful or not. Sure will be nice if it works like your puppy story. ;-) Shannon D. Denniston, Co-Founder KyWiFi, LLC - Mt. Sterling, Kentucky "Your Hometown Broadband Provider" http://www.KyWiFi.com Call Us Today: 859.274.4033 =========================== $29.99 DSL High Speed Internet $14.99 Home Phone Service $19.99 All Digital Satellite TV - No Phone Line Required for DSL - FREE Activation & Equipment - Affordable Upfront Pricing - Locally Owned & Operated - We Also Service Most Rural Areas =========================== ----- Original Message ----- From: "Tom DeReggi" <[EMAIL PROTECTED]> To: "WISPA General List" <wireless@wispa.org> Sent: Tuesday, October 10, 2006 10:45 AM Subject: Re: [WISPA] Outsourced installations (KyWiFi LLC) Its not that I don't understand or agree with your point of view, but I just question wether it will work based on unecessarily detering customers. Its hard enough getting someone willing to try wireless in the first place, and now you are saying that the odds of getting it aren't good enough to to risk your $29. If trying to get their business isn't worth $29 to you, They may not even bother to subscribe. On the flip side, if your business is like mine, and you focus on Business and sure things, the lost residential business may not be a bad thing, if it just isn;t financially viable to go after with money at risk. It also could end up working th opposite. You are establishing value for your time. Possibly preventing other from abusing/taking up your time in the future. And when you set a value, people recognize it as more valuable and want it more. It goes back to my puppy story. I put an add for free puppies in the paper, and nobody called. The next week I put an add Puppies only $25, and sold every one of them the first day the paper was out. I'm interested in seeing how it plays out for you over time, charging the survey fee. Let us know as the plan progresses. PS. This is also a factor of wether you are in a underserved or served area. There is more demand in an underserved area. In my urban market, everyone offers everything for free. Tom DeReggi RapidDSL & Wireless, Inc IntAirNet- Fixed Wireless Broadband ----- Original Message ----- From: "KyWiFi LLC" <[EMAIL PROTECTED]> To: "WISPA General List" <wireless@wispa.org> Sent: Tuesday, October 10, 2006 7:57 AM Subject: Re: [WISPA] Outsourced installations (KyWiFi LLC) >I think those who decline our service following a successful site > survey are just tire kickers. They almost always tell our subcontractor > that they "will speak to the wife and get back to us" or they were > merely "wanting to see if our service was available in their area". > People of this stature waste our time and resources, they are the ones > that we need to avoid from the get go in order to optimize our company's > efficiency. I do not feel that we should punish ethical customers by > charging an inflated installation fee to subsidize our site survey > expenses > incurred by the tire kickers. We've decided that we are going to require > a signed site survey request form with payment authorization prior to the > site survey being performed and those who decline service following a > successful site survey WILL BE billed the applicable site survey fee. If > they are serious about obtaining our service, they will find a fax machine > or scanner to return the signed document to our company. Feel free to > follow-up with me in a couple of months to see how this new policy is > working for our WISP. BTW, the other WISP in our area is charging > $75 - $150 for a site survey fee. The word on the street is that they are > adding 4 - 5 new subscribers per day but I find this very hard to believe > because we are only adding 4 - 5 per week but our coverage area is > more limited than their's. They are also charging $300 - $500 in upfront > installation/CPE fees compared to our $99 upfront fee. When their > company was planning expansion into our area, my partner and I hosted > a conference call with their two owners and they told us point blank, > "people will pay us whatever we charge them because we are their > only option." This is just the opposite of how my partner and I approach > our WISP, we did not get into this business to get rich, we simply wanted > to offer a better service (for less) to the communities we service. We're > not the type of company who's strategy involves taking advantage of > people but if someone wants something (a site survey for instance), they > need to pay for it because it's the fair thing to do being that it does > require > time, labor and other expenses. For now, we're just going to enforce the > site survey fee for those who are disrespectful of our resources (i.e. > those > who decline our service following a successful site survey). Time will > tell. > > > Shannon D. Denniston, Co-Founder > KyWiFi, LLC - Mt. Sterling, Kentucky > "Your Hometown Broadband Provider" > http://www.KyWiFi.com > Call Us Today: 859.274.4033 > =========================== > $29.99 DSL High Speed Internet > $14.99 Home Phone Service > $19.99 All Digital Satellite TV > - No Phone Line Required for DSL > - FREE Activation & Equipment > - Affordable Upfront Pricing > - Locally Owned & Operated > - We Also Service Most Rural Areas > =========================== > > > ----- Original Message ----- > From: "Peter R." <[EMAIL PROTECTED]> > To: "WISPA General List" <wireless@wispa.org> > Sent: Monday, October 09, 2006 7:56 AM > Subject: Re: [WISPA] Outsourced installations (KyWiFi LLC) > > > It seems more likely that Blair is disqualifying his prospects before > spending money on a site survey. > > One of the best sales skills is the ability to DQ prospects early - it > saves the sales guy and the company time and money. > > If the site survey for the prospect comes back positive, what are the > objections? > Are you creating a response for each objection? > > How are you presenting the site survey results? > Is it an enthusiastic delivery like The Irrestible Offer or is it flat? > "Wonderful! Right now you have a chance to get our broadband service. > In just 2 days we will have you surfing the web on a safe, reliable and > fast platform." > > - Peter > RAD-INFO, Inc. > > -- > WISPA Wireless List: wireless@wispa.org > > Subscribe/Unsubscribe: > http://lists.wispa.org/mailman/listinfo/wireless > > Archives: http://lists.wispa.org/pipermail/wireless/ > > -- > WISPA Wireless List: wireless@wispa.org > > Subscribe/Unsubscribe: > http://lists.wispa.org/mailman/listinfo/wireless > > Archives: http://lists.wispa.org/pipermail/wireless/ > > > -- > No virus found in this incoming message. > Checked by AVG Free Edition. > Version: 7.1.407 / Virus Database: 268.13.1/466 - Release Date: 10/7/2006 > -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
