Facebook seems kind of like PaintNite, great if you want a 5:1 female:male ratio. At least looking at who comments or likes our posts. If it’s a guy, chances are it’s somebody from the industry not a customer. Not really complaining, since in most homes it seems the man may wear the pants but doesn’t control the checkbook.
From: AF <af-boun...@af.afmug.com> On Behalf Of Sean Heskett Sent: Thursday, January 24, 2019 4:55 PM To: AnimalFarm Microwave Users Group <af@af.afmug.com> Subject: Re: [AFMUG] yellow pages ads work for anybody? waste of money. spend the $100/mo on boosting a facebook post and you'll get WAY more new subs than you would get in a whole year or two of phone book ads. On Thu, Jan 24, 2019 at 3:29 PM Ken Hohhof <af...@kwisp.com <mailto:af...@kwisp.com> > wrote: Anybody here still using ads in the print Yellow Pages? If yes, do you have any metrics to say if they are working? Our ad in 2 yellow books is up for renewal, I think it’s only about $100 per month total, so it would be worth it if we got maybe 1-2 new customers per year. But as far as I can tell, we haven’t gotten a lead that way in years. About half the area covered by the 2 books is outside our WISP coverage, and I used to get the people all angry why do you advertise in my yellow book if you don’t have service here? That hasn’t happened in a long time, which is one indicator for me that nobody uses the YP books anymore. We do get leads from the free “shopper” paper they throw on driveways (or maybe they mail them, I’m not sure). Also, Dex Media annoys me with their billing and renewal practices, so why send them money if it isn’t working. -- AF mailing list AF@af.afmug.com <mailto:AF@af.afmug.com> http://af.afmug.com/mailman/listinfo/af_af.afmug.com
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