NO.
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bp
part15sbs{at}gmail{dot}com
On Thu, Jan 24, 2019 at 2:29 PM Ken Hohhof <af...@kwisp.com> wrote:
> Anybody here still using ads in the print Yellow Pages? If yes, do you
> have any metrics to say if they are working?
>
>
>
> Our ad in 2 yellow books is up for renewal, I think it’s only about $100
> per month total, so it would be worth it if we got maybe 1-2 new customers
> per year. But as far as I can tell, we haven’t gotten a lead that way in
> years. About half the area covered by the 2 books is outside our WISP
> coverage, and I used to get the people all angry why do you advertise in my
> yellow book if you don’t have service here? That hasn’t happened in a long
> time, which is one indicator for me that nobody uses the YP books anymore.
> We do get leads from the free “shopper” paper they throw on driveways (or
> maybe they mail them, I’m not sure).
>
>
>
> Also, Dex Media annoys me with their billing and renewal practices, so why
> send them money if it isn’t working.
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