It is possible to use AdMob House Ads for Android as well. You need to setup as a mobile web ad and just use the same format for the url as when you add your app. http://market.android.com/search?q=pname:<PACKAGE_NAME>
Using the House Ads does seem to improve the fill rate for real ads, and it looks better than having a blank rectangle on the screen. On Jan 19, 4:53 pm, Seni Sangrujee <sangru...@gmail.com> wrote: > One thing I wish AdMob would do for Android ads is offer House Ads, > which they do for iPhone and mobile web ads. > > A House Ad is basically an unpaid ad that you can provide that will > show up in the app during the xx% of the time when AdMob doesn't > provide an ad. Some use it to advertise other apps they've written, > but I generally use it for an ad saying "upgrade to the paid version > and remove ads" in my free, ad-supported version. > > As for Fill Rates, I have almost identical versions of one of my apps > for both Android and the iPhone, and I've noticed that Fill Rates > fluctuate wildly on Android while remaining pretty consistent (and > higher) for my iPhone apps. > > App.................................Date.........Fill Rate > Prayers to Share (Android)..........1/17.........77.63% > Prayers to Share (Android)..........1/18.........85.20% > Prayers to Share (Android)..........1/19.........92.32% > > Christian Prayer Journal(iPhone)....1/17.........98.65% > Christian Prayer Journal(iPhone)....1/18.........98.52% > Christian Prayer Journal(iPhone)....1/19.........99.47%
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