Here's a quote from the email

To point to your app for marketing purposes, the URL has two components 
separated by a backslash; these are: 
http://www.amazon.com/gp/mas/dl/android/ (where is your package name). Here 
is an example of a package name for the Amazon MP3 app: 
"com.amazon.amazonmp3" the link would be: 
http://www.amazon.com/gp/mas/dl/android/com.amazon.amazonmp3. The link will 
become active once the app you?re linking to goes live in the Amazon.com app 
store. While you can add this link to the app you?re linking from 
immediately, please do not expose this link to end users of the app until 
after the Amazon.com app store launches publicly. 

This doesn't mention any way of pointing to a page displaying all of your 
published apps, but it does tell you how you should point to a particular 
package.

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