Mark Lanctot;170440 Wrote: 
> 99.5% of consumers would ask "what is lossless, why's it bigger and why
> do I need it?"

Rest assured the companies will tell the consumers why they need it...
once they all have been brought into the fold.  There will be 
opportunities to buy premium or upgraded music with better bitrates and
they will be advertised using age-old something-new-under-the-sun
techniques.


-- 
fathom39
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