Robert:

Decided I'd check out your site.

This page is messed up: http://www.austin-williams.com/people/
Barbara Espisito's mini bio is all screwy. (Ironic that she's the copy
chief.)
Looking at the source it looks like your db entry for her is mangled pretty
badly.

On another note, who took those pictures? Was it their intent to catch
everyone in the middle of an awkward expression?




On Tue, Jul 27, 2010 at 12:11 PM, Robert Harrison <
rob...@austin-williams.com> wrote:

>
> > Fixing the  current links within your site so that they're search engine
> safe will actually break ALL of your indexed links within Google, or Yahoo,
> etc.
>
> In this case I put in a hook old so the old links still work. They do a 301
> redirect to the new link schema. That should cover the search engines and
> any bookmarks.
>
> It seems to be working... http://www.austin-williams.com/news.cfm.  All
> the
> links are now SEO 'friendly'.
>
> I've set it up so the CMS automatically builds the link when new records
> are
> added. Most of the time there is no need to change that, but I've also put
> in an option to 'rebuild' a link on record update. It defaults to OFF, but
> it can be forced on to do it sometimes. Here's a case in point why I did
> that...
>
> One thing we build is banking sites. So they create an account and it
> builds
> the link: http://commercialbank.com/accounts/free-checking.  That's great,
> but now the CEO they can't afford to give away checking accounts anymore,
> so
> they need to charge $2/month. So the update the account, but
> http://commercialbank.com/accounts/free-checking is misleading. In this
> case
> they need to change the link, so they have an option to rebuild to, say:
> http://commercialbank.com/accounts/really-cheap-checking.
>
> I see no way around this. In spite of the best efforts, some links may
> occasionally be lost.
>
>
> Robert B. Harrison
> Director of Interactive Services
> Austin & Williams
> 125 Kennedy Drive, Suite 100
> Hauppauge NY 11788
> P : 631.231.6600 Ext. 119
> F : 631.434.7022
> http://www.austin-williams.com
>
> Great advertising can't be either/or.  It must be &.
>
> Plug in to our blog: A&W Unplugged
> http://www.austin-williams.com/unplugged
>
>
>
>
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