They all have a product to sell.... and "their" product IS ALWAYS the best
product. Of course, the bigger margin they make the better - after all, it
is nice to get those bonus checks.
What so many fail to see is that different products may be better than each
other for different situations. Qualify the situation, bandwidth, traffic
patterns, redundancy, future growth, customer level of knowledge and
experience among many other. Only after sizing up the situation, can an
accurate image of what is needed appear.
We can all sell what we have.... the trick is to sell what the customer
needs.
Ed
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