I was searching to see if anyone had come up with a great way to visually portray their member benefits. We have a lot and I feel we don't do a good job letting members know about them. Members offer each other discounts on services, neighborhood businesses do the same (hotel, restaurant, etc), we have weekly yoga, grocery delivery, ect. I'm trying to put together a nice PDF to send in our welcome email and a physical binder to have in the space to show incoming members. It's not something we pay anything for, except for the time it takes to put this PDF together. We've just asked members and neighboring businesses if they'd be willing to offer an incentive for our members to come to them and many said yes! We have a sweet boutique hotel across the street that gives our members a great discount, one of our fave lunch spots gives a 10% discount. Our members like having those even if they don't always use them. It's a nice thing to add when giving a tour and telling a potential member about all the amenities and benefits of joining. I wouldn't run promotions on just that but I do think it's a nice - and usually free for you - way to add value.
On Tuesday, November 21, 2017 at 9:25:01 AM UTC-8, Michael Williams wrote: > > This question boils down to a few key insights I'm trying to take away: > > 1. Is this an effective marketing tactic to both reduce member > attrition and increase marketability/differentiation? > 2. Do members use these perks enough that any referral fees might be a > substantial second/third rev stream? > 3. Is it worth it to pay for a service that provides a pre-negotiated > group of business and lifestyle perks? > > Cheers! > -- You received this message because you are subscribed to the Google Groups "Coworking" group. To unsubscribe from this group and stop receiving emails from it, send an email to coworking+unsubscr...@googlegroups.com. For more options, visit https://groups.google.com/d/optout.
