I think there is a danger though that many people/groups are using personas that are poorly constructed because they seem so easy in concept but are not as easy to create/use well. The scenario Alan provides is just one of many misuses.
This relates to a comment someone made earlier, that personas are "better than nothing." In the case where a persona is poorly constructed or misinterpreted, it may be worse than nothing. (The "better than nothing" sentiment also ignores the opportunity cost of personas but I don't know how one would estimate that.) On Nov 16, 2007 12:43 AM, Jim Drew <[EMAIL PROTECTED]> wrote: > > On Nov 13, 2007, at 1:24 PM, Alan Cooper wrote: > > > The place where personas would not be useful is where the persona is > > elaborate camouflage for a designer creating self-referential > > solutions. > > In other words, personas help designers design for users. When > > personas > > are used to help designers design for themselves instead, that would > > be bad. > > That's where poorly created personas aren't useful, not where personas > in general aren't useful, no? > > -- Jim Drew > Seattle, WA > > ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
