> Creating stereotypes and aggregates is useful in > many endeavors. Some endeavors. But if decisions are being based on a stereotype of something that doesn't actually exist -- an aggregate in which bits and pieces represent characteristics of different users, but in which the whole represents no one -- then I question the usefulness of the method. Wouldn't it be more efficient just to focus on the bits and pieces rather than combine them into a fictional character?
On the other hand, I agree with what Marijke had to say on the matter. Personas do make good communication tools, I think, particularly with clients -- at least as long as the creators don't go overboard on the details. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=35624 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help