Hi Robert,

Attached is a screen shot of a word document. It's a likert-scale survey of
the Revised Learning Process Questionnaire (R-LPQ) I used for some teaching
research. I have adapted this kind of layout many times for online versions.
Instead of just a grid, I use radio buttons.

One proviso: 100 questions for a survey will end up with invalid results. If
it's online (which I'm assuming it is) you have about 15 minutes of
attention span from your user. After this time, they tend to engage in what
they call "acquiescence bias," or simply answering the same way repeatedly.

I'm sure we've all done that -- simply putting in a whole whack of 5's after
we get bored.

I would recommend either breaking it up into several sections, with several
"grids" (a strategy I've used repeatedly), or attempt multiple surveys. If
you do the several grid option, you can pack in about 10 questions per grid.
They can follow the same theme, such as "online behaviour" (10 questions)
and then "demographics" (another 10), etc.

And I'd also question why you need 100 questions. Very few questionnaires
have this many, and those that do often are done through structured
interviewing, where you're answering an actual person.

Cheers,

-- 
~~~~~
Sam Ladner, PhD
Sociologist
Toronto

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