Hi there, this is my first post - grateful for any feedback. What are people's thoughts about text links e.g. Google AdSense on websites - should these links open in the same window or a new browser window? We have deployed AdSense across a number of newspaper websites and see some benchmarks opening in new windows and others in the same window. Right now we are opening in the same browser window - the methodology of this is so as not to take over the users browser and allow them to stay in control of the back button facility. The Google feedback is open in new window - but they do not think either or has a significant impact on revenue performance. Looking forward to your feedback. Best regards Ruairi
-- Ruairi Doyle Project Manager Independent Digital 2nd Floor, Independent House, 27-32 Talbot Street, Dublin 1. Independent Newspapers (Ireland) Limited Registered Office is 27-32 Talbot Street, Dublin 1. Registered company number 153066. Tel: +353 1 705 5873 Mobile: +353 86 88 00 555 Fax: +353 1 705 5892 Email: rdo...@independent-digital.com ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
